{"id":866,"date":"2026-08-19T07:48:54","date_gmt":"2026-08-19T07:48:54","guid":{"rendered":"https:\/\/revplies.com\/blogs\/en-us\/?p=866"},"modified":"2026-08-25T05:59:23","modified_gmt":"2026-08-25T05:59:23","slug":"why-competitors-rank-higher-google-maps","status":"publish","type":"post","link":"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/19\/why-competitors-rank-higher-google-maps\/","title":{"rendered":"Why is your competitor ranking higher?"},"content":{"rendered":"<style>.kb-row-layout-id866_b53c64-7c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_b53c64-7c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_b53c64-7c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_b53c64-7c > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_b53c64-7c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_b53c64-7c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_b53c64-7c alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_d8078c-88 > .kt-inside-inner-col{display:flex;}.kadence-column866_d8078c-88 > .kt-inside-inner-col,.kadence-column866_d8078c-88 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_d8078c-88 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-none, 0rem );}.kadence-column866_d8078c-88 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:center;}.kadence-column866_d8078c-88 > .kt-inside-inner-col > *, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_d8078c-88 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kt-row-column-wrap > .kadence-column866_d8078c-88{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88 > .kt-inside-inner-col{align-items:center;}.kadence-column866_d8078c-88 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_d8078c-88{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column866_d8078c-88{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88 > .kt-inside-inner-col{align-items:center;}}@media all and (max-width: 1024px){.kadence-column866_d8078c-88 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:center;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column866_d8078c-88 > .kt-inside-inner-col > *, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_d8078c-88 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column866_d8078c-88{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_d8078c-88 > .kt-inside-inner-col{align-items:center;}.kadence-column866_d8078c-88 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;justify-content:flex-start;justify-content:center;}.kadence-column866_d8078c-88 > .kt-inside-inner-col > *, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_d8078c-88 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_d8078c-88 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_d8078c-88 kb-section-dir-horizontal\"><div class=\"kt-inside-inner-col\"><nav style=\"--separator: &quot;\/&quot;\" class=\"wp-block-breadcrumbs\" aria-label=\"Breadcrumbs\"><ol><li><a href=\"https:\/\/revplies.com\/blogs\/en-us\/\">Home<\/a><\/li><li><a href=\"https:\/\/revplies.com\/blogs\/en-us\/category\/local-seo\/\">Local SEO<\/a><\/li><li><span aria-current=\"page\">Why is your competitor ranking higher?<\/span><\/li><\/ol><\/nav><\/div><\/div>\n\n<\/div><\/div>\n\n<style class=\"wp-block-hidden-mobile wp-block-hidden-tablet\">.kb-row-layout-id866_739a59-0d > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_739a59-0d > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_739a59-0d > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id866_739a59-0d > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_739a59-0d > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id866_739a59-0d > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_739a59-0d alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column866_dc061d-26 > .kt-inside-inner-col,.kadence-column866_dc061d-26 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_dc061d-26 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_dc061d-26 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_dc061d-26 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_dc061d-26 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_dc061d-26{position:relative;}@media all and (max-width: 1024px){.kadence-column866_dc061d-26 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_dc061d-26 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_dc061d-26\"><div class=\"kt-inside-inner-col\"><style class=\"wp-block-hidden-mobile wp-block-hidden-tablet\">.kb-row-layout-id866_e0f423-7b > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_e0f423-7b > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_e0f423-7b > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_e0f423-7b > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_e0f423-7b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_e0f423-7b > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_e0f423-7b alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_bfa5ae-37 > .kt-inside-inner-col,.kadence-column866_bfa5ae-37 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_bfa5ae-37 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_bfa5ae-37 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_bfa5ae-37 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_bfa5ae-37 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_bfa5ae-37{position:relative;}@media all and (max-width: 1024px){.kadence-column866_bfa5ae-37 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_bfa5ae-37 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_bfa5ae-37\"><div class=\"kt-inside-inner-col\">\n<h1 class=\"wp-block-heading\" style=\"font-size:36px\"><strong>Why Is Your Competitor Ranking Higher on Google Maps? 10 Local SEO Gaps to Check<\/strong><\/h1>\n\n\n<style>.kb-row-layout-id866_9d48eb-e4 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_9d48eb-e4 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_9d48eb-e4 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxs, 0.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_9d48eb-e4 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_9d48eb-e4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_9d48eb-e4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_9d48eb-e4 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_797a48-20 > .kt-inside-inner-col,.kadence-column866_797a48-20 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_797a48-20 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_797a48-20 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_797a48-20 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_797a48-20 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_797a48-20{position:relative;}@media all and (max-width: 1024px){.kadence-column866_797a48-20 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_797a48-20 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_797a48-20\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\" style=\"font-size:22px\">Your competitor may be ranking higher on Google Maps because of stronger local signals, better reviews, or a more complete online presence. Find the gaps that are holding your business back.<\/p>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_6ff8fb-32 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_6ff8fb-32 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_6ff8fb-32 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-none, 0rem );row-gap:var(--global-kb-gap-none, 0rem );padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}.kb-row-layout-id866_6ff8fb-32 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_6ff8fb-32 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_6ff8fb-32 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_6ff8fb-32 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_2816ba-91 > .kt-inside-inner-col{display:flex;}.kadence-column866_2816ba-91 > .kt-inside-inner-col,.kadence-column866_2816ba-91 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_2816ba-91 > .kt-inside-inner-col{row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}.kadence-column866_2816ba-91 > .kt-inside-inner-col > .kb-image-is-ratio-size{align-self:stretch;}.kadence-column866_2816ba-91 > .kt-inside-inner-col > .wp-block-kadence-advancedgallery{align-self:stretch;}.kadence-column866_2816ba-91 > .kt-inside-inner-col > .aligncenter{width:100%;}.kt-row-column-wrap > .kadence-column866_2816ba-91{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column866_2816ba-91 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_2816ba-91{text-align:left;}.kadence-column866_2816ba-91{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column866_2816ba-91{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column866_2816ba-91{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}.kadence-column866_2816ba-91 > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:flex-start;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_2816ba-91\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\">Published on: <\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column866_d49954-e4 > .kt-inside-inner-col,.kadence-column866_d49954-e4 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_d49954-e4 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_d49954-e4 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_d49954-e4 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_d49954-e4 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_d49954-e4{position:relative;}@media all and (max-width: 1024px){.kadence-column866_d49954-e4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_d49954-e4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_d49954-e4\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-post-date\"><time datetime=\"2026-08-19T07:48:54+05:30\">August 19, 2026<\/time><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_ff3dba-e9 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_ff3dba-e9 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_ff3dba-e9 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}.kb-row-layout-id866_ff3dba-e9 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_ff3dba-e9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr) minmax(0, 2fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_ff3dba-e9 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_ff3dba-e9 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-right-golden kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_5f2b9b-00 > .kt-inside-inner-col,.kadence-column866_5f2b9b-00 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_5f2b9b-00 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_5f2b9b-00 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_5f2b9b-00 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_5f2b9b-00 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_5f2b9b-00{position:relative;}@media all and (max-width: 1024px){.kadence-column866_5f2b9b-00 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_5f2b9b-00 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_5f2b9b-00\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\">Last Updated on:<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column866_118456-09 > .kt-inside-inner-col{display:flex;}.kadence-column866_118456-09 > .kt-inside-inner-col,.kadence-column866_118456-09 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_118456-09 > .kt-inside-inner-col{row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-none, 0rem );}.kadence-column866_118456-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:flex-start;justify-content:flex-start;}.kadence-column866_118456-09 > .kt-inside-inner-col > *, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_118456-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kt-row-column-wrap > .kadence-column866_118456-09{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09 > .kt-inside-inner-col{align-items:flex-start;}.kadence-column866_118456-09 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_118456-09{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column866_118456-09{align-self:flex-start;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09 > .kt-inside-inner-col{align-items:flex-start;}}@media all and (max-width: 1024px){.kadence-column866_118456-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:flex-start;justify-content:flex-start;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column866_118456-09 > .kt-inside-inner-col > *, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_118456-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column866_118456-09{align-self:flex-start;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_118456-09 > .kt-inside-inner-col{align-items:flex-start;}.kadence-column866_118456-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;justify-content:flex-start;justify-content:flex-start;}.kadence-column866_118456-09 > .kt-inside-inner-col > *, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_118456-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_118456-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_118456-09 kb-section-dir-horizontal\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-post-date__modified-date wp-block-post-date\"><time datetime=\"2026-08-25T05:59:23+05:30\">August 25, 2026<\/time><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column866_48e7b6-c2 > .kt-inside-inner-col{padding-top:var(--global-kb-spacing-xl, 4rem);}.kadence-column866_48e7b6-c2 > .kt-inside-inner-col,.kadence-column866_48e7b6-c2 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_48e7b6-c2 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_48e7b6-c2 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_48e7b6-c2 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_48e7b6-c2 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_48e7b6-c2{position:relative;}@media all and (max-width: 1024px){.kadence-column866_48e7b6-c2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_48e7b6-c2 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_48e7b6-c2\"><div class=\"kt-inside-inner-col\"><figure class=\"wp-block-post-featured-image\"><img decoding=\"async\" fetchpriority=\"auto\" width=\"1280\" height=\"720\" src=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"border-top-left-radius:20px;border-top-right-radius:20px;border-bottom-left-radius:0px;border-bottom-right-radius:0px;width:100%;object-fit:cover;\" srcset=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check.webp 1280w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-300x169.webp 300w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-1024x576.webp 1024w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure><\/div><\/div>\n\n<\/div><\/div>\n\n<style class=\"wp-block-hidden-desktop wp-block-hidden-tablet\">.kb-row-layout-id866_009967-02 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_009967-02 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_009967-02 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id866_009967-02 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_009967-02 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id866_009967-02 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_009967-02 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col,.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_7ef5e4-c3{position:relative;}@media all and (max-width: 1024px){.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_7ef5e4-c3 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_7ef5e4-c3\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id866_163934-62 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_163934-62 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_163934-62 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id866_163934-62 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_163934-62 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id866_163934-62 > .kt-row-column-wrap{padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_163934-62 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_542825-43 > .kt-inside-inner-col,.kadence-column866_542825-43 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_542825-43 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_542825-43 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_542825-43 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_542825-43 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_542825-43{position:relative;}@media all and (max-width: 1024px){.kadence-column866_542825-43 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_542825-43 > .kt-inside-inner-col{display:flex;padding-top:0px;padding-bottom:0px;row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-none, 0rem );justify-content:inherit;flex-direction:row;flex-wrap:wrap;justify-content:flex-start;align-items:center;justify-content:flex-start;}.kt-row-column-wrap > .kadence-column866_542825-43{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_542825-43{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_542825-43 > .kt-inside-inner-col{align-items:center;}.kadence-column866_542825-43 > .kt-inside-inner-col > .aligncenter{width:auto;}.kadence-column866_542825-43 > .kt-inside-inner-col > *, .kadence-column866_542825-43 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_542825-43 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_542825-43 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_542825-43 kb-section-sm-dir-horizontal\"><div class=\"kt-inside-inner-col\">\n<h1 class=\"wp-block-heading\" style=\"font-size:34px\"><strong>Why Is Your Competitor Ranking Higher on Google Maps? 10 Local SEO Gaps to Check<\/strong><\/h1>\n<\/div><\/div>\n\n\n<style>.kadence-column866_a96700-ca > .kt-inside-inner-col,.kadence-column866_a96700-ca > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_a96700-ca > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_a96700-ca > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_a96700-ca > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_a96700-ca > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_a96700-ca{position:relative;}@media all and (max-width: 1024px){.kadence-column866_a96700-ca > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_a96700-ca > .kt-inside-inner-col{display:flex;padding-top:0px;row-gap:var(--global-kb-gap-none, 0rem );column-gap:var(--global-kb-gap-none, 0rem );justify-content:inherit;flex-direction:row;flex-wrap:wrap;justify-content:flex-start;align-items:center;justify-content:flex-start;}.kt-row-column-wrap > .kadence-column866_a96700-ca{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_a96700-ca{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_a96700-ca > .kt-inside-inner-col{align-items:center;}.kadence-column866_a96700-ca > .kt-inside-inner-col > .aligncenter{width:auto;}.kadence-column866_a96700-ca > .kt-inside-inner-col > *, .kadence-column866_a96700-ca > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_a96700-ca > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_a96700-ca > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_a96700-ca kb-section-sm-dir-horizontal\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\">Your competitor may be ranking higher on Google Maps because of stronger local signals, better reviews, or a more complete online presence. Find the gaps that are holding your business back.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_cd7a76-23 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_cd7a76-23 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_cd7a76-23 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id866_cd7a76-23 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_cd7a76-23 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id866_cd7a76-23 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_cd7a76-23 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-equal kt-row-valign-top\">\n<style>.kadence-column866_f1a09f-ae > .kt-inside-inner-col,.kadence-column866_f1a09f-ae > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_f1a09f-ae > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_f1a09f-ae > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_f1a09f-ae > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_f1a09f-ae > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_f1a09f-ae{position:relative;}@media all and (max-width: 1024px){.kadence-column866_f1a09f-ae > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_f1a09f-ae > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_f1a09f-ae\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\">Published on:<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col,.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_4ae4c0-b4{position:relative;}@media all and (max-width: 1024px){.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col{display:flex;flex-direction:row;flex-wrap:wrap;justify-content:flex-start;align-items:center;}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col > *, .kadence-column866_4ae4c0-b4 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_4ae4c0-b4 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_4ae4c0-b4 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_4ae4c0-b4 kb-section-sm-dir-horizontal\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-post-date\"><time datetime=\"2026-08-19T07:48:54+05:30\">August 19, 2026<\/time><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_c4fcfd-13 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_c4fcfd-13 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_c4fcfd-13 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id866_c4fcfd-13 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_c4fcfd-13 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id866_c4fcfd-13 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_c4fcfd-13 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-equal kt-row-valign-top\">\n<style>.kadence-column866_a38b54-09 > .kt-inside-inner-col,.kadence-column866_a38b54-09 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_a38b54-09 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_a38b54-09 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_a38b54-09 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_a38b54-09 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_a38b54-09{position:relative;}@media all and (max-width: 1024px){.kadence-column866_a38b54-09 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_a38b54-09 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_a38b54-09\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\">Updated on:<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column866_480921-08 > .kt-inside-inner-col,.kadence-column866_480921-08 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_480921-08 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_480921-08 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_480921-08 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_480921-08 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_480921-08{position:relative;}@media all and (max-width: 1024px){.kadence-column866_480921-08 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_480921-08 > .kt-inside-inner-col{display:flex;flex-direction:row;flex-wrap:wrap;justify-content:flex-start;align-items:center;}.kadence-column866_480921-08 > .kt-inside-inner-col > *, .kadence-column866_480921-08 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_480921-08 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_480921-08 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_480921-08 kb-section-sm-dir-horizontal\"><div class=\"kt-inside-inner-col\"><div class=\"wp-block-post-date__modified-date wp-block-post-date\"><time datetime=\"2026-08-25T05:59:23+05:30\">August 25, 2026<\/time><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column866_0719dc-a8 > .kt-inside-inner-col,.kadence-column866_0719dc-a8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_0719dc-a8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_0719dc-a8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_0719dc-a8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_0719dc-a8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_0719dc-a8{position:relative;}@media all and (max-width: 1024px){.kadence-column866_0719dc-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_0719dc-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_0719dc-a8\"><div class=\"kt-inside-inner-col\"><figure class=\"wp-block-post-featured-image\"><img decoding=\"async\" fetchpriority=\"auto\" width=\"1280\" height=\"720\" src=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check.webp\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check.webp 1280w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-300x169.webp 300w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-1024x576.webp 1024w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/Why-Is-Your-Competitor-Ranking-Higher-on-Google-Maps-10-Local-SEO-Gaps-to-Check-768x432.webp 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/figure><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_abbbb7-31 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_abbbb7-31 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_abbbb7-31 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_abbbb7-31 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_abbbb7-31 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_abbbb7-31 > .kt-row-column-wrap{padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_abbbb7-31 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column866_3b031e-19 > .kt-inside-inner-col,.kadence-column866_3b031e-19 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_3b031e-19 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_3b031e-19 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_3b031e-19 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_3b031e-19 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_3b031e-19{position:relative;}@media all and (max-width: 1024px){.kadence-column866_3b031e-19 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_3b031e-19 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_3b031e-19\"><div class=\"kt-inside-inner-col\">\n<hr class=\"wp-block-separator has-text-color has-alpha-channel-opacity has-background is-style-wide\" style=\"margin-top:0;margin-bottom:0;background-color:#e6e6e6;color:#e6e6e6\"\/>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style class=\"wp-block-hidden-tablet\">.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);}.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr) minmax(0, 2fr) minmax(0, 1fr);}.kb-row-layout-id866_53058b-9f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr) minmax(0, 2fr) minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id866_53058b-9f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_53058b-9f alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-center-half kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column866_883882-ac > .kt-inside-inner-col{display:flex;}.kadence-column866_883882-ac > .kt-inside-inner-col,.kadence-column866_883882-ac > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_883882-ac > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_883882-ac > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;}.kadence-column866_883882-ac > .kt-inside-inner-col > *, .kadence-column866_883882-ac > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_883882-ac > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_883882-ac > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kadence-column866_883882-ac > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_883882-ac{position:relative;}@media all and (max-width: 1024px){.kadence-column866_883882-ac > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column866_883882-ac > .kt-inside-inner-col > *, .kadence-column866_883882-ac > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_883882-ac > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_883882-ac > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kadence-column866_883882-ac > .kt-inside-inner-col{flex-direction:column;justify-content:center;align-items:stretch;flex-wrap:nowrap;}.wp-block-kadence-column.kb-section-dir-horizontal.kadence-column866_883882-ac > .kt-inside-inner-col > .wp-block-kadence-infobox{align-self:unset;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_883882-ac kb-section-dir-horizontal kb-section-sm-dir-vertical sticky-toc\"><div class=\"kt-inside-inner-col\"><style>.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-content-wrap{padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);padding-left:var(--global-kb-spacing-sm, 1.5rem);background-color:#ffffff;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-contents-title-wrap{padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-contents-title{font-size:18px;font-family:'Space Grotesk';font-weight:700;font-style:normal;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-content-wrap .kb-table-of-content-list{color:#6b6b6b;font-family:'Space Grotesk';font-weight:400;font-style:normal;margin-top:var(--global-kb-spacing-sm, 1.5rem);margin-right:0px;margin-bottom:0px;margin-left:0px;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-content-wrap .kb-table-of-content-list .kb-table-of-contents__entry:hover{color:#680eda;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-content-list li{margin-bottom:16px;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-table-of-content-list li .kb-table-of-contents-list-sub{margin-top:16px;}.kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-basiccircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-arrowcircle .kb-table-of-contents-icon-trigger:before, .kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:after, .kb-table-of-content-nav.kb-table-of-content-id866_198c56-7e .kb-toggle-icon-style-xclosecircle .kb-table-of-contents-icon-trigger:before{background-color:#ffffff;}<\/style><\/div><\/div>\n\n\n<style>.kadence-column866_8392e0-32 > .kt-inside-inner-col,.kadence-column866_8392e0-32 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_8392e0-32 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_8392e0-32 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_8392e0-32 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_8392e0-32 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_8392e0-32{position:relative;}@media all and (max-width: 1024px){.kadence-column866_8392e0-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_8392e0-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_8392e0-32\"><div class=\"kt-inside-inner-col\">\n<p class=\"wp-block-paragraph\" style=\"font-size:18px\">Your Google Business Profile is complete, your business information is accurate, and you are following local SEO best practices. Yet, when customers search for your services on Google Maps, your competitors appear above you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">So, why is your <strong>competitor ranking higher on Google Maps<\/strong>? What are they doing differently?<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The answer is not always using some magical SEO trick. Your competitor might be using various things such as local signals, better relevance for the search, stronger website support, or simply be closer to the person searching. So, stop guessing and do a thorough comparison of&nbsp; your business with your competitors that appear above you and identify where your presence is not there.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This guide will help you find those gaps and understand what you can do about them.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>1. Your Competitor May Have Stronger Local Signals<\/strong><\/h2>\n\n\n\n<style data-wp-block-html=\"css\">\n.local-seo-signals {\n    font-size: 17px;\n    line-height: 1.7;\n    color: #333;\n    margin: 25px 0;\n  }\n\n  .local-seo-signals p {\n    margin: 0 0 18px;\n  }\n\n  .local-seo-signals ul {\n    margin: 10px 0 22px 25px;\n    padding: 0;\n  }\n\n  .local-seo-signals li {\n    margin-bottom: 8px;\n  }\n\n  .local-seo-signals h3 {\n    font-size: 24px;\n    line-height: 1.3;\n    margin: 28px 0 12px;\n    font-weight: 700;\n  }\n\n  .local-seo-signals .seo-question {\n    font-size: 18px;\n    margin-bottom: 12px;\n  }\n\n  @media (max-width: 767px) {\n    .local-seo-signals {\n      font-size: 16px;\n      line-height: 1.65;\n    }\n\n    .local-seo-signals h3 {\n      font-size: 21px;\n    }\n\n    .local-seo-signals .seo-question {\n      font-size: 17px;\n    }\n  }\n<\/style>\n\n<section class=\"local-seo-signals\">\n  <p>\n    Google checks multiple things when deciding whether local businesses are relevant to a search or not. These can include several factors such as:\n  <\/p>\n\n  <ul>\n    <li>How relevant the business is to the search<\/li>\n    <li>The  accuracy of its Google Business Profile<\/li>\n    <li>Honest customer reviews<\/li>\n    <li>The business\u2019s popularity and reputation<\/li>\n    <li>Relevant mentions and links across the web<\/li>\n    <li>Website content supporting the business and its services<\/li>\n    <li>The location of the business relative to the searcher<\/li>\n  <\/ul>\n\n  <p>\n    What it means is that just having a well-optimized profile does not guarantee that you will necessarily appear above your competitor only. It can be possible that they generally have a strong overall presence.\n  <\/p>\n\n  <h3>The important question is:<\/h3>\n\n  <p class=\"seo-question\">\n    <strong>Where is your competitor stronger than you?<\/strong>\n  <\/p>\n\n  <p>\n    That is what you need to identify before changing your SEO strategy.\n  <\/p>\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n\/* HEADER *\/\n.cas-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.cas-eyebrow,\n.cas-card-label {\n  display: inline-block;\n  font-size: 12px;\n  font-weight: 700;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  color: #6c63ff;\n  margin-bottom: 12px;\n}\n\n.cas-header h2 {\n  font-size: 42px;\n  line-height: 1.12;\n  margin: 0 0 18px;\n  font-weight: 750;\n  letter-spacing: -1px;\n}\n\n.cas-header h2 span {\n  color: #6c63ff;\n}\n<\/style>\n\n<div class=\"cas-header\">\n    <span class=\"cas-eyebrow\">COMPETITOR ANALYSIS<\/span>\n    <h2>2. Start With the Competitor<br><span>Who Is Beating You<\/span><\/h2><\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.competitor-analysis-section {\n  max-width: 1100px;\n  margin: 55px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\/* HEADER *\/\n.cas-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.cas-eyebrow,\n.cas-card-label {\n  display: inline-block;\n  font-size: 12px;\n  font-weight: 700;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  color: #6c63ff;\n  margin-bottom: 12px;\n}\n\n.cas-header h2 {\n  font-size: 42px;\n  line-height: 1.12;\n  margin: 0 0 18px;\n  font-weight: 750;\n  letter-spacing: -1px;\n}\n\n.cas-header h2 span {\n  color: #6c63ff;\n}\n\n.cas-header p {\n  font-size: 18px;\n  line-height: 1.7;\n  color: #646b78;\n  margin: 0;\n}\n\n\/* SEARCH BOX *\/\n.cas-search-box {\n  display: flex;\n  align-items: center;\n  gap: 18px;\n  padding: 18px 22px;\n  margin: 35px 0 25px;\n  border: 1px solid #e4e6ec;\n  border-radius: 16px;\n  background: #fafbff;\n  box-shadow: 0 8px 30px rgba(25, 30, 45, 0.05);\n}\n\n.cas-search-icon {\n  width: 48px;\n  height: 48px;\n  border-radius: 13px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  background: #20242d;\n  color: #fff;\n  font-size: 28px;\n  flex-shrink: 0;\n}\n\n.cas-search-box > div:nth-child(2) {\n  display: flex;\n  flex-direction: column;\n  gap: 3px;\n}\n\n.cas-label {\n  font-size: 11px;\n  text-transform: uppercase;\n  letter-spacing: 1px;\n  color: #858b98;\n  font-weight: 700;\n}\n\n.cas-search-box strong {\n  font-size: 17px;\n}\n\n.cas-search-status {\n  margin-left: auto;\n  font-size: 13px;\n  font-weight: 600;\n  color: #4e5563;\n}\n\n.cas-search-status span {\n  display: inline-block;\n  width: 8px;\n  height: 8px;\n  border-radius: 50%;\n  background: #31b878;\n  margin-right: 7px;\n}\n\n\/* PROCESS *\/\n.cas-process {\n  display: grid;\n  grid-template-columns: 1fr 35px 1fr 35px 1fr;\n  align-items: stretch;\n}\n\n.cas-process-card {\n  border: 1px solid #e4e6ec;\n  border-radius: 18px;\n  padding: 25px;\n  background: #fff;\n  position: relative;\n  transition: transform .25s ease, box-shadow .25s ease;\n}\n\n.cas-process-card:hover {\n  transform: translateY(-4px);\n  box-shadow: 0 15px 35px rgba(25, 30, 45, 0.09);\n}\n\n.cas-process-card.cas-highlight {\n  border-color: #6c63ff;\n  background: linear-gradient(145deg, #f8f7ff, #fff);\n}\n\n.cas-number {\n  font-size: 13px;\n  font-weight: 800;\n  color: #6c63ff;\n  margin-bottom: 20px;\n}\n\n.cas-card-content h3 {\n  font-size: 16px;\n  line-height: 1.3;\n  margin: 0 0 10px;\n}\n\n.cas-card-content p {\n  font-size: 12px;\n  line-height: 1.65;\n  color: #69707d;\n  margin: 0;\n}\n\n.cas-connector {\n  position: relative;\n}\n\n.cas-connector:after {\n  content: \"\u2192\";\n  position: absolute;\n  top: 50%;\n  left: 50%;\n  transform: translate(-50%, -50%);\n  color: #b0b5c0;\n  font-size: 22px;\n}\n\n\/* COMPARISON *\/\n.cas-comparison {\n  margin-top: 28px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #20242d;\n  color: #fff;\n}\n\n.cas-comparison-heading {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  margin-bottom: 25px;\n}\n\n.cas-comparison-heading .cas-card-label {\n  color: #aaa5ff;\n  margin-bottom: 6px;\n}\n\n.cas-comparison-heading h3 {\n  font-size: 20px;\n  margin: 0;\n  color: #fff;\n}\n\n.cas-count {\n  font-size: 11px;\n  font-weight: 700;\n  letter-spacing: 1.2px;\n  color: #aeb3bd;\n  border: 1px solid #454a55;\n  padding: 8px 12px;\n  border-radius: 30px;\n}\n\n.cas-signal-grid {\n  display: grid;\n  grid-template-columns: repeat(3, 1fr);\n  gap: 10px;\n}\n\n.cas-signal {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  padding: 13px 14px;\n  border: 1px solid #383d48;\n  border-radius: 11px;\n  background: #292e38;\n  font-size: 14px;\n  color: #e6e8ed;\n}\n\n.signal-icon {\n  font-size: 10px;\n  font-weight: 800;\n  color: #aaa5ff;\n  min-width: 20px;\n}\n\n\/* BOTTOM NOTE *\/\n.cas-bottom-note {\n  display: flex;\n  align-items: flex-start;\n  gap: 15px;\n  margin-top: 22px;\n  padding: 22px 25px;\n  border-left: 4px solid #6c63ff;\n  background: #f7f7fb;\n  border-radius: 0 14px 14px 0;\n}\n\n.cas-bottom-icon {\n  width: 34px;\n  height: 34px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  background: #6c63ff;\n  color: #fff;\n  border-radius: 9px;\n  font-size: 18px;\n  flex-shrink: 0;\n}\n\n.cas-bottom-note strong {\n  display: block;\n  font-size: 16px;\n  margin-bottom: 4px;\n}\n\n.cas-bottom-note p {\n  margin: 0;\n  color: #686f7b;\n  font-size: 14px;\n  line-height: 1.6;\n}\n\n\/* TABLET *\/\n@media (max-width: 850px) {\n  .cas-header h2 {\n    font-size: 34px;\n  }\n\n  .cas-process {\n    grid-template-columns: 1fr;\n    gap: 12px;\n  }\n\n  .cas-connector {\n    height: 15px;\n  }\n\n  .cas-connector:after {\n    content: \"\u2193\";\n  }\n\n  .cas-signal-grid {\n    grid-template-columns: repeat(2, 1fr);\n  }\n}\n\n\/* MOBILE *\/\n@media (max-width: 600px) {\n  .competitor-analysis-section {\n    padding: 0 15px;\n    margin: 40px auto;\n  }\n\n  .cas-header h2 {\n    font-size: 29px;\n  }\n\n  .cas-header p {\n    font-size: 16px;\n  }\n\n  .cas-search-box {\n    align-items: flex-start;\n    flex-wrap: wrap;\n  }\n\n  .cas-search-status {\n    width: 100%;\n    margin-left: 66px;\n  }\n\n  .cas-process-card {\n    padding: 21px;\n  }\n\n  .cas-comparison {\n    padding: 22px 17px;\n  }\n\n  .cas-comparison-heading {\n    align-items: flex-start;\n    gap: 15px;\n    flex-direction: column;\n  }\n\n  .cas-signal-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .cas-signal {\n    font-size: 13px;\n  }\n}\n<\/style>\n\n<section class=\"competitor-analysis-section\">\n  <div class=\"cas-header\">\n    <p>\n      Don&#8217;t compare yourself with 20 other competitors. Start just with one competitor that appears above you when you search locally. This is where local SEO competitor analysis can help you identify what they are doing differently.\n    <\/p>\n  <\/div>\n\n  <div class=\"cas-search-box\">\n    <div class=\"cas-search-icon\">\u2315<\/div>\n    <div>\n      <span class=\"cas-label\">Example local search<\/span>\n      <strong>&#8220;roofing contractor near me&#8221;<\/strong>\n    <\/div>\n    <div class=\"cas-search-status\">\n      <span><\/span> Competitor found above you\n    <\/div>\n  <\/div>\n\n  <div class=\"cas-process\">\n\n    <!-- STEP 1 -->\n    <div class=\"cas-process-card\">\n      <div class=\"cas-number\">01<\/div>\n      <div class=\"cas-card-content\">\n        <span class=\"cas-card-label\">FIND<\/span>\n        <h3>Choose One Competitor<\/h3>\n        <p>\n          Find a business that consistently appears above you when customers\n          search for your main service.\n        <\/p>\n      <\/div>\n    <\/div>\n\n    <div class=\"cas-connector\"><\/div>\n\n    <!-- STEP 2 -->\n    <div class=\"cas-process-card\">\n      <div class=\"cas-number\">02<\/div>\n      <div class=\"cas-card-content\">\n        <span class=\"cas-card-label\">COMPARE<\/span>\n        <h3>Compare Local Signals<\/h3>\n        <p>\n          Look at the profile, reviews, website, citations, mentions,\n          backlinks and other local signals Google can see.\n        <\/p>\n      <\/div>\n    <\/div>\n\n    <div class=\"cas-connector\"><\/div>\n\n    <!-- STEP 3 -->\n    <div class=\"cas-process-card cas-highlight\">\n      <div class=\"cas-number\">03<\/div>\n      <div class=\"cas-card-content\">\n        <span class=\"cas-card-label\">DISCOVER<\/span>\n        <h3>Find the Gaps<\/h3>\n        <p>\n          Don&#8217;t copy the competitor. Identify the areas where your local\n          presence is weaker and prioritize what you can improve.\n        <\/p>\n      <\/div>\n    <\/div>\n\n  <\/div>\n\n  <div class=\"cas-comparison\">\n    <div class=\"cas-comparison-heading\">\n      <div>\n        <span class=\"cas-card-label\">WHAT TO COMPARE<\/span>\n        <h3>Your Profile vs. Their Profile<\/h3>\n      <\/div>\n      <span class=\"cas-count\">15 LOCAL SIGNALS<\/span>\n    <\/div>\n\n    <div class=\"cas-signal-grid\">\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">01<\/span>\n        <span>Primary category<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">02<\/span>\n        <span>Secondary categories<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">03<\/span>\n        <span>Services<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">04<\/span>\n        <span>Review count &amp; rating<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">05<\/span>\n        <span>Recent reviews<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">06<\/span>\n        <span>Review responses<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">07<\/span>\n        <span>Profile photos<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">08<\/span>\n        <span>Recent photos<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">09<\/span>\n        <span>Business description<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">10<\/span>\n        <span>Website content<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">11<\/span>\n        <span>Local citations<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">12<\/span>\n        <span>Local mentions<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">13<\/span>\n        <span>Relevant backlinks<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">14<\/span>\n        <span>Location-focused content<\/span>\n      <\/div>\n\n      <div class=\"cas-signal\">\n        <span class=\"signal-icon\">15<\/span>\n        <span>Proximity<\/span>\n      <\/div>\n\n    <\/div>\n  <\/div>\n\n  <div class=\"cas-bottom-note\">\n    <div class=\"cas-bottom-icon\">\u2197<\/div>\n    <div>\n      <strong>Don&#8217;t chase their profile. Find your gap.<\/strong>\n      <p>\n        The objective isn&#8217;t to replicate everything your competitor does.\n        It&#8217;s to understand where your local presence is falling behind.\n      <\/p>\n    <\/div>\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.category-intro {\n  max-width: 760px;\n  margin-bottom: 35px;\n}\n\n.category-badge,\n.gap-label,\n.check-label,\n.profile-label {\n  display: inline-block;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  color: #6c63ff;\n}\n\n.category-badge {\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  margin-bottom: 14px;\n}\n\n.category-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  margin: 0 0 15px;\n  letter-spacing: -0.7px;\n}\n\n.category-intro h2 span {\n  color: #6c63ff;\n}\n<\/style>\n\n<div class=\"category-intro\">\n    <div class=\"category-badge\">LOCAL SIGNAL 01<\/div>\n    <h2>3. Is Your <span>Primary Category<\/span> Working for You?<\/h2><\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.category-audit {\n  max-width: 1100px;\n  margin: 65px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\/* INTRO *\/\n\n.category-intro {\n  max-width: 760px;\n  margin-bottom: 35px;\n}\n\n.category-badge,\n.gap-label,\n.check-label,\n.profile-label {\n  display: inline-block;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  color: #6c63ff;\n}\n\n.category-badge {\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  margin-bottom: 14px;\n}\n\n.category-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  margin: 0 0 15px;\n  letter-spacing: -0.7px;\n}\n\n.category-intro h2 span {\n  color: #6c63ff;\n}\n\n.category-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\/* COMPARISON *\/\n\n.category-comparison {\n  display: grid;\n  grid-template-columns: 1fr 65px 1fr;\n  align-items: center;\n  gap: 15px;\n  margin-bottom: 28px;\n}\n\n.profile-card {\n  border: 1px solid #e4e6ec;\n  border-radius: 18px;\n  padding: 25px;\n  background: #fff;\n  box-shadow: 0 8px 25px rgba(25, 30, 45, 0.05);\n}\n\n.competitor-card {\n  border-color: #d9d5ff;\n  background: #fbfaff;\n}\n\n.profile-top {\n  display: flex;\n  align-items: center;\n  gap: 14px;\n  padding-bottom: 22px;\n  border-bottom: 1px solid #eceef2;\n  margin-bottom: 18px;\n}\n\n.profile-icon {\n  width: 45px;\n  height: 45px;\n  border-radius: 12px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 17px;\n  font-weight: 800;\n}\n\n.competitor-icon {\n  background: #6c63ff;\n}\n\n.profile-label {\n  color: #8a909b;\n  margin-bottom: 3px;\n}\n\n.profile-top h3 {\n  margin: 0;\n  font-size: 19px;\n  line-height: 1.3;\n}\n\n.category-row {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 15px;\n  padding: 13px 0;\n  border-bottom: 1px solid #f0f1f4;\n  font-size: 14px;\n}\n\n.category-row span {\n  color: #747b88;\n}\n\n.category-row strong {\n  text-align: right;\n  font-size: 14px;\n}\n\n.category-row .muted {\n  color: #747b88;\n}\n\n.profile-status {\n  display: flex;\n  align-items: center;\n  gap: 8px;\n  margin-top: 18px;\n  padding: 11px 13px;\n  border-radius: 10px;\n  font-size: 13px;\n  font-weight: 650;\n}\n\n.profile-status span {\n  font-weight: 800;\n}\n\n.neutral {\n  background: #f3f5f7;\n  color: #555d68;\n}\n\n.warning {\n  background: #f0efff;\n  color: #5149a9;\n}\n\n.vs-circle {\n  width: 48px;\n  height: 48px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n  justify-self: center;\n  box-shadow: 0 8px 20px rgba(25, 30, 45, 0.15);\n}\n\n\/* GAP *\/\n\n.category-gap {\n  display: flex;\n  gap: 18px;\n  padding: 25px;\n  margin-bottom: 28px;\n  border-radius: 17px;\n  background: #f7f7fb;\n  border-left: 4px solid #6c63ff;\n}\n\n.gap-number {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 12px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.gap-content h3 {\n  font-size: 18px;\n  line-height: 1.45;\n  margin: 5px 0 8px;\n}\n\n.gap-content p {\n  font-size: 14px;\n  line-height: 1.65;\n  color: #69707d;\n  margin: 0;\n}\n\n\/* CHECKLIST *\/\n\n.category-check {\n  border-radius: 20px;\n  background: #20242d;\n  padding: 30px;\n  color: #fff;\n}\n\n.check-header {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  margin-bottom: 25px;\n}\n\n.check-label {\n  color: #aaa5ff;\n  margin-bottom: 5px;\n}\n\n.check-header h3 {\n  font-size: 24px;\n  margin: 0;\n  color: #fff;\n}\n\n.check-count {\n  font-size: 10px;\n  letter-spacing: 1px;\n  font-weight: 800;\n  color: #b2b6bf;\n  border: 1px solid #444955;\n  padding: 8px 12px;\n  border-radius: 30px;\n}\n\n.check-list {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 10px;\n}\n\n.check-item {\n  display: flex;\n  gap: 15px;\n  padding: 18px;\n  border-radius: 13px;\n  background: #292e38;\n  border: 1px solid #393e49;\n  flex-wrap: wrap;\n}\n\n.check-number {\n  color: #aaa5ff;\n  font-size: 11px;\n  font-weight: 800;\n  padding-top: 2px;\n}\n\n.check-item strong {\n  display: block;\n  font-size: 14px;\n  line-height: 1.45;\n  margin-bottom: 5px;\n}\n\n.check-item p {\n  color: #aeb3bd;\n  font-size: 13px;\n  line-height: 1.55;\n  margin: 0;\n}\n\n\/* RULE *\/\n\n.category-rule {\n  display: flex;\n  align-items: flex-start;\n  gap: 15px;\n  margin-top: 22px;\n  padding: 20px 22px;\n  border: 1px solid #e4e6ec;\n  border-radius: 14px;\n  background: #fff;\n}\n\n.rule-icon {\n  width: 34px;\n  height: 34px;\n  border-radius: 9px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.category-rule strong {\n  display: block;\n  font-size: 15px;\n  margin-bottom: 4px;\n}\n\n.category-rule p {\n  margin: 0;\n  font-size: 14px;\n  line-height: 1.6;\n  color: #69707d;\n}\n\n\/* TABLET *\/\n\n@media (max-width: 800px) {\n  .category-intro h2 {\n    font-size: 32px;\n  }\n\n  .category-comparison {\n    grid-template-columns: 1fr;\n  }\n\n  .vs-circle {\n    width: 40px;\n    height: 40px;\n  }\n\n  .check-list {\n    grid-template-columns: 1fr;\n  }\n}\n\n\/* MOBILE *\/\n\n@media (max-width: 550px) {\n  .category-audit {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .category-intro h2 {\n    font-size: 28px;\n  }\n\n  .category-intro p {\n    font-size: 16px;\n  }\n\n  .profile-card {\n    padding: 20px;\n  }\n\n  .category-row {\n    flex-direction: column;\n    align-items: flex-start;\n    gap: 5px;\n  }\n\n  .category-row strong {\n    text-align: left;\n  }\n\n  .category-check {\n    padding: 22px 17px;\n  }\n\n  .check-header {\n    align-items: flex-start;\n    gap: 15px;\n    flex-direction: column;\n  }\n\n  .category-gap {\n    padding: 20px;\n  }\n}\n<\/style>\n\n<section class=\"category-audit\">\n  <div class=\"category-intro\">\n    <p>\n      Your primary category helps Google understand what your business mainly does. The right category can improve how well your business matches relevant local searches.\n    <\/p>\n  <\/div>\n\n  <div class=\"category-comparison\">\n\n    <!-- YOUR PROFILE -->\n    <div class=\"profile-card\">\n      <div class=\"profile-top\">\n        <div class=\"profile-icon\">Y<\/div>\n        <div>\n          <span class=\"profile-label\">YOUR BUSINESS<\/span>\n          <h3>Roofing Contractor<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"category-row\">\n        <span>Primary Category<\/span>\n        <strong>Roofing Contractor<\/strong>\n      <\/div>\n\n      <div class=\"category-row\">\n        <span>Secondary Categories<\/span>\n        <strong class=\"muted\">2 categories<\/strong>\n      <\/div>\n\n      <div class=\"profile-status neutral\">\n        <span>\u2713<\/span>\n        Primary category looks relevant\n      <\/div>\n    <\/div>\n\n    <!-- VS -->\n    <div class=\"vs-circle\">VS<\/div>\n\n    <!-- COMPETITOR PROFILE -->\n    <div class=\"profile-card competitor-card\">\n      <div class=\"profile-top\">\n        <div class=\"profile-icon competitor-icon\">C<\/div>\n        <div>\n          <span class=\"profile-label\">COMPETITOR<\/span>\n          <h3>Roofing Contractor<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"category-row\">\n        <span>Primary Category<\/span>\n        <strong>Roofing Contractor<\/strong>\n      <\/div>\n\n      <div class=\"category-row\">\n        <span>Secondary Categories<\/span>\n        <strong>4 relevant categories<\/strong>\n      <\/div>\n\n      <div class=\"profile-status warning\">\n        <span>!<\/span>\n        Review secondary categories\n      <\/div>\n    <\/div>\n\n  <\/div>\n\n  <div class=\"category-gap\">\n    <div class=\"gap-number\">01<\/div>\n\n    <div class=\"gap-content\">\n      <span class=\"gap-label\">POTENTIAL GAP<\/span>\n      <h3>Your primary category may be competitive &#8211; but your profile could be missing relevant secondary categories.<\/h3>\n      <p>\n        This doesn\u2019t imply that you will have to copy your competitor. Review whether additional categories correctly represent the services or business types you actually offer. This is an important part of your Google Business Profile competitor analysis.\n      <\/p>\n    <\/div>\n  <\/div>\n\n  <div class=\"category-check\">\n    <div class=\"check-header\">\n      <div>\n        <span class=\"check-label\">QUICK SELF-CHECK<\/span>\n        <h3>Ask yourself these 4 questions<\/h3>\n      <\/div>\n      <span class=\"check-count\">04 CHECKS<\/span>\n    <\/div>\n\n    <div class=\"check-list\">\n\n      <div class=\"check-item\">\n        <span class=\"check-number\">01<\/span>\n        <div>\n          <strong>Is my primary category the most accurate one?<\/strong>\n          <p>Your primary category needs to show your primary business offering.<\/p>\n        <\/div>\n      <\/div>\n\n      <div class=\"check-item\">\n        <span class=\"check-number\">02<\/span>\n        <div>\n          <strong>Have I selected relevant secondary categories?<\/strong>\n          <p>Check whether additional categories accurately showcase your business or not.<\/p>\n        <\/div>\n      <\/div>\n\n      <div class=\"check-item\">\n        <span class=\"check-number\">03<\/span>\n        <div>\n          <strong>Do my categories represent my actual services?<\/strong>\n          <p>Every selected category should genuinely describe what your business provides.<\/p>\n        <\/div>\n      <\/div>\n\n      <div class=\"check-item\">\n        <span class=\"check-number\">04<\/span>\n        <div>\n          <strong>Am I missing an important business category?<\/strong>\n          <p>Check whether an accurate category exists for an important part of your business.<\/p>\n        <\/div>\n      <\/div>\n\n    <\/div>\n  <\/div>\n\n  <div class=\"category-rule\">\n    <div class=\"rule-icon\">\u2713<\/div>\n    <div>\n      <strong>Don&#8217;t add categories just because your competitor has them.<\/strong>\n      <p>\n        Only select categories that accurately describe your actual business and the services you provide.\n      <\/p>\n    <\/div>\n  <\/div>\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.service-gap-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.service-gap-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  margin-bottom: 14px;\n}\n\n.service-gap-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -0.7px;\n  margin: 0 0 15px;\n}\n\n.service-gap-header h2 span {\n  color: #6c63ff;\n}\n<\/style>\n\n<div class=\"service-gap-header\">\n    <span class=\"service-gap-eyebrow\">LOCAL SIGNAL 02<\/span>\n\n    <h2>\n      4. Is Your Profile Showing\n      <span>Everything You Offer?<\/span>\n    <\/h2><\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.service-gap-section {\n  max-width: 1100px;\n  margin: 65px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* HEADER *\/\n\n.service-gap-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.service-gap-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  margin-bottom: 14px;\n}\n\n.service-gap-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -0.7px;\n  margin: 0 0 15px;\n}\n\n.service-gap-header h2 span {\n  color: #6c63ff;\n}\n\n.service-gap-header p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* ================================\n   COMPARISON\n================================ *\/\n\n.service-comparison {\n  display: grid;\n  grid-template-columns: 1fr 70px 1fr;\n  align-items: center;\n  gap: 15px;\n}\n\n\n\/* PROFILE CARD *\/\n\n.service-profile {\n  border: 1px solid #e4e6ec;\n  border-radius: 20px;\n  padding: 27px;\n  background: #fff;\n  box-shadow: 0 10px 30px rgba(25,30,45,.05);\n}\n\n.competitor-services {\n  border-color: #d9d5ff;\n  background: #fbfaff;\n}\n\n\n\/* PROFILE HEADER *\/\n\n.service-profile-top {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  padding-bottom: 20px;\n  border-bottom: 1px solid #eceef2;\n}\n\n.service-avatar {\n  width: 45px;\n  height: 45px;\n  border-radius: 12px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 16px;\n  font-weight: 800;\n}\n\n.competitor-avatar {\n  background: #6c63ff;\n}\n\n.service-profile-top span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #8a909b;\n  margin-bottom: 3px;\n}\n\n.service-profile-top h3 {\n  margin: 0;\n  font-size: 19px;\n}\n\n\n\/* SERVICE COUNT *\/\n\n.service-count {\n  display: flex;\n  align-items: center;\n  gap: 15px;\n  padding: 25px 0;\n  flex-wrap: wrap;\n}\n\n.service-count strong {\n  font-size: 52px;\n  line-height: 1;\n  letter-spacing: -2px;\n}\n\n.service-count span {\n  display: block;\n  font-size: 14px;\n  font-weight: 700;\n}\n\n.service-count small {\n  display: block;\n  color: #7c828d;\n  font-size: 12px;\n  margin-top: 3px;\n}\n\n\n\/* SERVICE BARS *\/\n\n.service-bars {\n  display: flex;\n  flex-direction: column;\n  gap: 14px;\n}\n\n.service-bar-row {\n  display: grid;\n  grid-template-columns: 125px 1fr;\n  align-items: center;\n  gap: 12px;\n  font-size: 12px;\n  color: #59606c;\n}\n\n.service-bar-row.faded {\n  opacity: .6;\n}\n\n.bar {\n  height: 7px;\n  border-radius: 10px;\n  background: #eceef3;\n  overflow: hidden;\n}\n\n.bar i {\n  display: block;\n  height: 100%;\n  border-radius: inherit;\n  background: #20242d;\n}\n\n.competitor-services .bar i {\n  background: #6c63ff;\n}\n\n\n\/* VS *\/\n\n.service-vs {\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n.service-vs span {\n  width: 48px;\n  height: 48px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n  box-shadow: 0 8px 20px rgba(25,30,45,.15);\n}\n\n\n\/* ================================\n   GAP CALLOUT\n================================ *\/\n\n.service-gap-callout {\n  display: grid;\n  grid-template-columns: 45px 1fr auto;\n  align-items: center;\n  gap: 17px;\n  margin-top: 25px;\n  padding: 23px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #f7f7fb;\n}\n\n.gap-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 900;\n}\n\n.gap-text > span {\n  font-size: 10px;\n  font-weight: 800;\n  letter-spacing: 1.4px;\n  color: #6c63ff;\n}\n\n.gap-text h3 {\n  margin: 5px 0 6px;\n  font-size: 17px;\n}\n\n.gap-text p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.6;\n}\n\n.gap-stat {\n  text-align: center;\n  padding-left: 25px;\n  border-left: 1px solid #dddfe6;\n}\n\n.gap-stat strong {\n  display: block;\n  font-size: 32px;\n  line-height: 1;\n}\n\n.gap-stat span {\n  font-size: 10px;\n  color: #7c828d;\n  text-transform: uppercase;\n  letter-spacing: 1px;\n}\n\n\n\/* ================================\n   SELF CHECK\n================================ *\/\n\n.service-self-check {\n  margin-top: 28px;\n  padding: 28px;\n  border-radius: 20px;\n  background: #20242d;\n  color: #fff;\n}\n\n.self-check-heading {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  margin-bottom: 22px;\n}\n\n.self-check-heading > div:first-child > span {\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.self-check-heading h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.check-question {\n  width: 38px;\n  height: 38px;\n  border-radius: 50%;\n  border: 1px solid #4a4f5a;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #aaa5ff;\n  font-weight: 800;\n}\n\n.self-check-content {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 10px;\n}\n\n.self-check-option {\n  display: flex;\n  gap: 13px;\n  padding: 18px;\n  border-radius: 13px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.option-icon {\n  width: 30px;\n  height: 30px;\n  border-radius: 8px;\n  background: #3a3f4b;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-shrink: 0;\n  font-weight: 800;\n}\n\n.self-check-option strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 5px;\n}\n\n.self-check-option p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 13px;\n  line-height: 1.55;\n}\n\n\n\/* ================================\n   ACTION\n================================ *\/\n\n.service-action {\n  display: flex;\n  align-items: center;\n  gap: 15px;\n  margin-top: 20px;\n  padding: 19px 22px;\n  border: 1px solid #e4e6ec;\n  border-radius: 14px;\n  background: #fff;\n}\n\n.action-number {\n  width: 35px;\n  height: 35px;\n  border-radius: 9px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.service-action strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 3px;\n}\n\n.service-action p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.5;\n}\n\n\n\/* ================================\n   TABLET\n================================ *\/\n\n@media (max-width: 820px) {\n\n  .service-gap-header h2 {\n    font-size: 32px;\n  }\n\n  .service-comparison {\n    grid-template-columns: 1fr;\n  }\n\n  .service-vs {\n    margin: 3px 0;\n  }\n\n  .service-vs span {\n    width: 40px;\n    height: 40px;\n  }\n\n}\n\n\n\/* ================================\n   MOBILE\n================================ *\/\n\n@media (max-width: 600px) {\n\n  .service-gap-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .service-gap-header h2 {\n    font-size: 28px;\n  }\n\n  .service-gap-header p {\n    font-size: 16px;\n  }\n\n  .service-profile {\n    padding: 21px;\n  }\n\n  .service-count strong {\n    font-size: 45px;\n  }\n\n  .service-bar-row {\n    grid-template-columns: 105px 1fr;\n  }\n\n  .service-gap-callout {\n    grid-template-columns: 40px 1fr;\n    padding: 20px;\n  }\n\n  .gap-stat {\n    grid-column: 2;\n    justify-self: start;\n    border-left: 0;\n    border-top: 1px solid #dddfe6;\n    padding: 12px 0 0;\n    margin-top: 5px;\n  }\n\n  .service-self-check {\n    padding: 22px 17px;\n  }\n\n  .self-check-content {\n    grid-template-columns: 1fr;\n  }\n\n}\n<\/style>\n\n<section class=\"service-gap-section\">\n\n  <div class=\"service-gap-header\">\n    <p>\n      Your Google Business Profile should show the services your business actually provides. A competitor listing more services does not automatically mean they will rank higher, but it can definitely show that your profile isn\u2019t properly conveying your offerings. This is one of the Google Maps ranking factors.\n    <\/p>\n  <\/div>\n\n\n  <!-- SERVICE COMPARISON -->\n\n  <div class=\"service-comparison\">\n\n    <!-- YOUR PROFILE -->\n\n    <div class=\"service-profile your-services\">\n\n      <div class=\"service-profile-top\">\n        <div class=\"service-avatar\">Y<\/div>\n\n        <div>\n          <span>YOUR PROFILE<\/span>\n          <h3>Service Coverage<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"service-count\">\n        <strong>8<\/strong>\n        <div>\n          <span>Services listed<\/span>\n          <small>3 major services represented<\/small>\n        <\/div>\n      <\/div>\n\n      <div class=\"service-bars\">\n\n        <div class=\"service-bar-row\">\n          <span>Roof Installation<\/span>\n          <div class=\"bar\">\n            <i style=\"width:100%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row\">\n          <span>Roof Repair<\/span>\n          <div class=\"bar\">\n            <i style=\"width:82%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row\">\n          <span>Roof Inspection<\/span>\n          <div class=\"bar\">\n            <i style=\"width:65%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row faded\">\n          <span>Other services<\/span>\n          <div class=\"bar\">\n            <i style=\"width:35%;\"><\/i>\n          <\/div>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- CENTER -->\n\n    <div class=\"service-vs\">\n      <span>VS<\/span>\n    <\/div>\n\n\n    <!-- COMPETITOR -->\n\n    <div class=\"service-profile competitor-services\">\n\n      <div class=\"service-profile-top\">\n        <div class=\"service-avatar competitor-avatar\">C<\/div>\n\n        <div>\n          <span>COMPETITOR<\/span>\n          <h3>Service Coverage<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"service-count\">\n        <strong>18<\/strong>\n        <div>\n          <span>Services listed<\/span>\n          <small>8 major services represented<\/small>\n        <\/div>\n      <\/div>\n\n      <div class=\"service-bars\">\n\n        <div class=\"service-bar-row\">\n          <span>Roof Installation<\/span>\n          <div class=\"bar\">\n            <i style=\"width:100%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row\">\n          <span>Roof Repair<\/span>\n          <div class=\"bar\">\n            <i style=\"width:92%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row\">\n          <span>Roof Inspection<\/span>\n          <div class=\"bar\">\n            <i style=\"width:88%;\"><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"service-bar-row\">\n          <span>Other services<\/span>\n          <div class=\"bar\">\n            <i style=\"width:78%;\"><\/i>\n          <\/div>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- GAP CALLOUT -->\n\n  <div class=\"service-gap-callout\">\n\n    <div class=\"gap-icon\">\n      !\n    <\/div>\n\n    <div class=\"gap-text\">\n      <span>WHAT THIS TELLS YOU<\/span>\n\n      <h3>\n        Your competitor has broader service coverage.\n      <\/h3>\n\n      <p>\n        This doesn\u2019t mean that  their profile ranks higher because they have more services.  All you need to do is check whether your profile is missing services that you genuinely provide\nAre important services missing?\n      <\/p>\n    <\/div>\n\n    <div class=\"gap-stat\">\n      <strong>10<\/strong>\n      <span>service gap<\/span>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- SELF CHECK -->\n\n  <div class=\"service-self-check\">\n\n    <div class=\"self-check-heading\">\n\n      <div>\n        <span>QUICK SELF-CHECK<\/span>\n\n        <h3>\n          Are important services missing?\n        <\/h3>\n      <\/div>\n\n      <div class=\"check-question\">\n        ?\n      <\/div>\n\n    <\/div>\n\n    <div class=\"self-check-content\">\n\n      <div class=\"self-check-option\">\n        <div class=\"option-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Yes, some services are missing<\/strong>\n\n          <p>\n            Review your actual service offering and add relevant services No, my services are complete.\n          <\/p>\n        <\/div>\n      <\/div>\n\n      <div class=\"self-check-option\">\n        <div class=\"option-icon\">\u2192<\/div>\n\n        <div>\n          <strong>No, my services are complete<\/strong>\n\n          <p>\n            Move to the next local signal and look for another competitive gap with accurate descriptions.\n          <\/p>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- ACTION -->\n\n  <div class=\"service-action\">\n\n    <div class=\"action-number\">02<\/div>\n\n    <div>\n      <strong>What to do next<\/strong>\n\n      <p>\n        Review your Google Business Profile services and make sure every important service you actually provide is accurately represented.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.review-gap-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.review-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  margin-bottom: 14px;\n}\n\n.review-gap-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.7px;\n  margin: 0 0 15px;\n}\n\n.review-gap-header h2 span {\n  color: #6c63ff;\n}\n<\/style>\n\n<div class=\"review-gap-header\">\n    <span class=\"review-eyebrow\">LOCAL SIGNAL 03<\/span>\n\n    <h2>\n      5. Your Reviews Tell a\n      <span>Competitive Story<\/span>\n    <\/h2><\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.review-gap-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   HEADER\n========================================= *\/\n\n.review-gap-header {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.review-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  text-transform: uppercase;\n  margin-bottom: 14px;\n}\n\n.review-gap-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.7px;\n  margin: 0 0 15px;\n}\n\n.review-gap-header h2 span {\n  color: #6c63ff;\n}\n\n.review-gap-header p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   SCOREBOARD\n========================================= *\/\n\n.review-scoreboard {\n  display: grid;\n  grid-template-columns: 1fr 90px 1fr;\n  align-items: center;\n  gap: 10px;\n}\n\n\n\/* BUSINESS CARD *\/\n\n.review-business {\n  border: 1px solid #e4e6ec;\n  border-radius: 20px;\n  padding: 27px;\n  background: #fff;\n  box-shadow: 0 10px 30px rgba(25,30,45,.05);\n}\n\n.competitor-review-business {\n  border-color: #d9d5ff;\n  background: #fbfaff;\n}\n\n\n\/* BUSINESS HEADER *\/\n\n.review-business-top {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  padding-bottom: 20px;\n  border-bottom: 1px solid #eceef2;\n}\n\n.review-avatar {\n  width: 45px;\n  height: 45px;\n  border-radius: 12px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.competitor-review-avatar {\n  background: #6c63ff;\n}\n\n.review-business-top span {\n  display: block;\n  font-size: 10px;\n  font-weight: 800;\n  letter-spacing: 1.4px;\n  color: #8a909b;\n  margin-bottom: 3px;\n}\n\n.review-business-top h3 {\n  margin: 0;\n  font-size: 18px;\n}\n\n\n\/* MAIN RATING *\/\n\n.review-main-score {\n  display: flex;\n  align-items: center;\n  gap: 18px;\n  padding: 25px 0;\nflex-wrap: wrap;\n}\n\n.review-main-score > strong {\n  font-size: 53px;\n  line-height: 1;\n  letter-spacing: -2px;\n}\n\n.review-stars {\n  font-size: 17px;\n  letter-spacing: 1px;\n}\n\n.review-stars i {\n  font-style: normal;\n  color: #d5d8df;\n}\n\n.competitor-stars {\n  color: #6c63ff;\n}\n\n.review-stars small {\n  display: block;\n  font-size: 11px;\n  letter-spacing: 0;\n  color: #858b96;\n  margin-top: 5px;\n}\n\n\n\/* REVIEW STATS *\/\n\n.review-stats {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 10px;\n}\n\n.review-stats > div {\n  padding: 16px;\n  border-radius: 12px;\n  background: #f6f7f9;\n}\n\n.competitor-review-business .review-stats > div {\n  background: #f0efff;\n}\n\n.review-stats strong {\n  display: block;\n  font-size: 20px;\n  line-height: 1;\n  margin-bottom: 5px;\n}\n\n.review-stats span {\n  font-size: 11px;\n  color: #747b87;\n}\n\n\n\/* ACTIVITY *\/\n\n.review-activity {\n  margin-top: 20px;\n}\n\n.activity-title {\n  display: flex;\n  justify-content: space-between;\n  margin-bottom: 8px;\n  font-size: 11px;\n}\n\n.activity-title span {\n  color: #747b87;\n}\n\n.activity-title strong {\n  color: #20242d;\n}\n\n.activity-track {\n  height: 7px;\n  border-radius: 10px;\n  background: #eceef2;\n  overflow: hidden;\n}\n\n.activity-track i {\n  display: block;\n  height: 100%;\n  border-radius: inherit;\n  background: #20242d;\n}\n\n.competitor-review-business .activity-track i {\n  background: #6c63ff;\n}\n\n\n\/* =========================================\n   GAP CENTER\n========================================= *\/\n\n.review-gap-center {\n  display: flex;\n  justify-content: center;\n  position: relative;\n}\n\n.review-gap-circle {\n  width: 72px;\n  height: 72px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-direction: column;\n  position: relative;\n  z-index: 2;\n  box-shadow: 0 10px 25px rgba(25,30,45,.18);\n}\n\n.review-gap-circle span {\n  font-size: 8px;\n  letter-spacing: 1px;\n  color: #aaa5ff;\n  font-weight: 800;\n}\n\n.review-gap-circle strong {\n  font-size: 20px;\n  line-height: 1;\n}\n\n.review-gap-circle small {\n  font-size: 8px;\n  color: #aeb3bd;\n}\n\n\n\/* =========================================\n   INSIGHT\n========================================= *\/\n\n.review-insight {\n  display: grid;\n  grid-template-columns: 42px 1fr;\n  gap: 16px;\n  margin-top: 25px;\n  padding: 23px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #f7f7fb;\n}\n\n.insight-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 900;\n}\n\n.review-insight > div:nth-child(2) > span {\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #6c63ff;\n}\n\n.review-insight h3 {\n  margin: 5px 0 6px;\n  font-size: 18px;\n}\n\n.review-insight p {\n  margin: 0;\n  font-size: 13px;\n  line-height: 1.65;\n  color: #69707d;\n}\n\n\n\/* =========================================\n   COMPARE PANEL\n========================================= *\/\n\n.review-compare {\n  margin-top: 28px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #20242d;\n  color: #fff;\n}\n\n.review-compare-header {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  margin-bottom: 23px;\n}\n\n.review-compare-header > div:first-child > span {\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.review-compare-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.review-counter {\n  width: 43px;\n  height: 43px;\n  border-radius: 12px;\n  border: 1px solid #444955;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #aaa5ff;\n  font-size: 12px;\n  font-weight: 800;\n}\n\n.review-signal-grid {\n  display: grid;\n  grid-template-columns: repeat(1, 1fr);\n  gap: 10px;\n}\n\n.review-signal {\n  display: flex;\n  align-items: flex-start;\n  gap: 13px;\n  padding: 17px;\n  border-radius: 13px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.signal-number {\n  font-size: 10px;\n  color: #aaa5ff;\n  font-weight: 800;\n  padding-top: 2px;\n}\n\n.review-signal strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 4px;\n}\n\n.review-signal span {\n  display: block;\n  font-size: 12px;\n  color: #aeb3bd;\n  line-height: 1.45;\n}\n\n\n\/* =========================================\n   ACTION\n========================================= *\/\n\n.review-action {\n  display: flex;\n  gap: 17px;\n  margin-top: 25px;\n  padding: 25px;\n  border: 1px solid #e4e6ec;\n  border-radius: 17px;\n  background: #fff;\n}\n\n.action-icon {\n  width: 42px;\n  height: 42px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-shrink: 0;\n  font-weight: 800;\n}\n\n.action-content > span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #6c63ff;\n  margin-bottom: 5px;\n}\n\n.action-content h3 {\n  margin: 0 0 7px;\n  font-size: 19px;\n}\n\n.action-content p {\n  margin: 0;\n  color: #69707d;\n  font-size: 14px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   WARNING\n========================================= *\/\n\n.review-warning {\n  display: flex;\n  align-items: flex-start;\n  gap: 13px;\n  margin-top: 15px;\n  padding: 18px 20px;\n  border-radius: 13px;\n  background: #f7f7f8;\n}\n\n.warning-mark {\n  width: 30px;\n  height: 30px;\n  border-radius: 8px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-shrink: 0;\n  font-size: 12px;\n  font-weight: 800;\n}\n\n.review-warning strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 3px;\n}\n\n.review-warning p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.55;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 820px) {\n\n  .review-gap-header h2 {\n    font-size: 32px;\n  }\n\n  .review-scoreboard {\n    grid-template-columns: 1fr;\n    gap: 12px;\n  }\n\n  .review-gap-center {\n    margin: 3px 0;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .review-gap-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .review-gap-header h2 {\n    font-size: 28px;\n  }\n\n  .review-gap-header p {\n    font-size: 16px;\n  }\n\n  .review-business {\n    padding: 21px;\n  }\n\n  .review-main-score > strong {\n    font-size: 45px;\n  }\n\n  .review-compare {\n    padding: 22px 17px;\n  }\n\n  .review-signal-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .review-compare-header {\n    align-items: flex-start;\n    gap: 15px;\n  }\n\n  .review-action {\n    padding: 20px;\n  }\n\n}\n<\/style>\n\n<section class=\"review-gap-section\">\n\n  <div class=\"review-gap-header\">\n    <p>\n      Reviews make visible differences between competing local businesses. So, don&#8217;t just look at the number of reviews but instead the quality, rating, recency and consistency of customer feedback. These differences can reveal local SEO gaps that may be affecting your visibility.\n    <\/p>\n  <\/div>\n\n\n  <!-- REVIEW SCOREBOARD -->\n\n  <div class=\"review-scoreboard\">\n\n    <!-- YOUR BUSINESS -->\n\n    <div class=\"review-business your-review-business\">\n\n      <div class=\"review-business-top\">\n        <div class=\"review-avatar\">Y<\/div>\n\n        <div>\n          <span>YOUR BUSINESS<\/span>\n          <h3>Your Local Profile<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-main-score\">\n        <strong>4.4<\/strong>\n\n        <div class=\"review-stars\">\n          \u2605 \u2605 \u2605 \u2605 <i>\u2605<\/i>\n          <small>Average rating<\/small>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-stats\">\n\n        <div>\n          <strong>120<\/strong>\n          <span>Total reviews<\/span>\n        <\/div>\n\n        <div>\n          <strong>3<\/strong>\n          <span>This month<\/span>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"review-activity\">\n        <div class=\"activity-title\">\n          <span>Recent review activity<\/span>\n          <strong>Low<\/strong>\n        <\/div>\n\n        <div class=\"activity-track\">\n          <i style=\"width:28%;\"><\/i>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n\n    <!-- CENTER GAP -->\n\n    <div class=\"review-gap-center\">\n\n      <div class=\"review-gap-circle\">\n        <span>GAP<\/span>\n        <strong>230<\/strong>\n        <small>reviews<\/small>\n      <\/div>\n\n      <div class=\"gap-line\"><\/div>\n\n    <\/div>\n\n\n    <!-- COMPETITOR -->\n\n    <div class=\"review-business competitor-review-business\">\n\n      <div class=\"review-business-top\">\n        <div class=\"review-avatar competitor-review-avatar\">C<\/div>\n\n        <div>\n          <span>COMPETITOR<\/span>\n          <h3>Competitor Profile<\/h3>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-main-score\">\n        <strong>4.8<\/strong>\n\n        <div class=\"review-stars competitor-stars\">\n          \u2605 \u2605 \u2605 \u2605 \u2605\n          <small>Average rating<\/small>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-stats\">\n\n        <div>\n          <strong>350<\/strong>\n          <span>Total reviews<\/span>\n        <\/div>\n\n        <div>\n          <strong>16<\/strong>\n          <span>This month<\/span>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"review-activity\">\n        <div class=\"activity-title\">\n          <span>Recent review activity<\/span>\n          <strong>High<\/strong>\n        <\/div>\n\n        <div class=\"activity-track\">\n          <i style=\"width:86%;\"><\/i>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- IMPORTANT NOTE -->\n\n  <div class=\"review-insight\">\n\n    <div class=\"insight-icon\">!<\/div>\n\n    <div>\n      <span>DON&#8217;T STOP AT THE REVIEW COUNT<\/span>\n\n      <h3>\n        350 reviews don&#8217;t automatically beat 120 reviews.\n      <\/h3>\n\n      <p>\n        Look at the bigger picture. A business with hundreds of old reviews\n        may have a different competitive position from one that consistently\n        receives genuine new reviews.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- WHAT TO COMPARE -->\n\n  <div class=\"review-compare\">\n\n    <div class=\"review-compare-header\">\n\n      <div>\n        <span>REVIEW HEALTH CHECK<\/span>\n        <h3>Compare these 7 signals<\/h3>\n      <\/div>\n\n      <div class=\"review-counter\">\n        07\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"review-signal-grid\">\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">01<\/div>\n        <div>\n          <strong>Total genuine reviews<\/strong>\n          <span>How large is the review base?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">02<\/div>\n        <div>\n          <strong>Average rating<\/strong>\n          <span>How does your rating compare?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">03<\/div>\n        <div>\n          <strong>Review frequency<\/strong>\n          <span>How consistently are new reviews appearing?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">04<\/div>\n        <div>\n          <strong>Review recency<\/strong>\n          <span>When did customers last leave feedback?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">05<\/div>\n        <div>\n          <strong>Review content<\/strong>\n          <span>What are customers actually saying?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">06<\/div>\n        <div>\n          <strong>Customer experience<\/strong>\n          <span>Is the feedback consistently positive?<\/span>\n        <\/div>\n      <\/div>\n\n      <div class=\"review-signal\">\n        <div class=\"signal-number\">07<\/div>\n        <div>\n          <strong>Review responses<\/strong>\n          <span>Are customers being responded to?<\/span>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- ACTION PANEL -->\n\n  <div class=\"review-action\">\n\n    <div class=\"action-icon\">\n      \u2197\n    <\/div>\n\n    <div class=\"action-content\">\n\n      <span>WHAT CAN YOU DO?<\/span>\n\n      <h3>Build a sustainable review process.<\/h3>\n\n      <p>\n        Ask genuine customers for feedback after a completed service or\n        positive customer interaction. Make review collection a consistent\n        part of your customer experience instead of a one-time campaign.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- ETHICAL WARNING -->\n\n  <div class=\"review-warning\">\n\n    <div class=\"warning-mark\">\n      \u2713\n    <\/div>\n\n    <div>\n      <strong>Keep your review strategy genuine.<\/strong>\n\n      <p>\n        Do not buy reviews, create fake reviews, incentivize misleading\n        feedback, or manipulate review content. Focus on earning authentic\n        customer feedback.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.rf-intro {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.rf-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.rf-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.rf-intro h2 span {\n  color: #6c63ff;\n}\n<\/style>\n\n<div class=\"rf-intro\">\n    <span class=\"rf-eyebrow\">LOCAL SIGNAL 04<\/span>\n\n    <h2>\n      6. It&#8217;s Not Just About Reviews.\n      <span>It&#8217;s About Consistency.<\/span>\n    <\/h2><\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.review-frequency-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   INTRO\n========================================= *\/\n\n.rf-intro {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.rf-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.rf-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.rf-intro h2 span {\n  color: #6c63ff;\n}\n\n.rf-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   TIMELINE CARD\n========================================= *\/\n\n.rf-timeline-card {\n  padding: 30px;\n  border: 1px solid #e4e6ec;\n  border-radius: 22px;\n  background: #fff;\n  box-shadow: 0 12px 35px rgba(25,30,45,.06);\n}\n\n.rf-timeline-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n  margin-bottom: 30px;\n}\n\n.rf-timeline-header > div:first-child > span,\n.rf-current-month span,\n.rf-explanation span,\n.rf-time-window span,\n.rf-question span,\n.rf-action span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #6c63ff;\n}\n\n.rf-timeline-header h3 {\n  margin: 5px 0 0;\n  font-size: 24px;\n}\n\n.rf-legend {\n  display: flex;\n  gap: 20px;\n  font-size: 12px;\n  color: #69707d;\n}\n\n.rf-legend div {\n  display: flex;\n  align-items: center;\n  gap: 7px;\n}\n\n.rf-legend i {\n  width: 8px;\n  height: 8px;\n  border-radius: 50%;\n  display: inline-block;\n}\n\n.rf-you {\n  background: #20242d;\n}\n\n.rf-competitor {\n  background: #6c63ff;\n}\n\n\n\/* =========================================\n   MONTH LABELS\n========================================= *\/\n\n.rf-months {\n  display: grid;\n  grid-template-columns: 155px repeat(6, 1fr);\n  margin-bottom: 12px;\n}\n\n.rf-months span {\n  text-align: center;\n  font-size: 10px;\n  letter-spacing: 1px;\n  color: #8a909b;\n  font-weight: 800;\n}\n\n.rf-months span:first-child {\n  text-align: left;\n}\n\n\n\/* =========================================\n   ROW\n========================================= *\/\n\n.rf-row {\n  display: grid;\n  grid-template-columns: 155px 1fr;\n  align-items: end;\n  padding: 22px 0;\n  border-top: 1px solid #eceef2;\n}\n\n.rf-row-title {\n  display: flex;\n  align-items: center;\n  gap: 10px;\n}\n\n.rf-mini-avatar {\n  width: 35px;\n  height: 35px;\n  border-radius: 9px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n}\n\n.rf-competitor-avatar {\n  background: #6c63ff;\n}\n\n.rf-row-title strong {\n  display: block;\n  font-size: 13px;\n}\n\n.rf-row-title small {\n  display: block;\n  font-size: 10px;\n  color: #8a909b;\n  margin-top: 2px;\n}\n\n\n\/* =========================================\n   BARS\n========================================= *\/\n\n.rf-bars {\n  height: 130px;\n  display: grid;\n  grid-template-columns: repeat(6, 1fr);\n  gap: 10px;\n  align-items: end;\n}\n\n.rf-bar-wrap {\n  height: 100%;\n  display: flex;\n  flex-direction: column;\n  justify-content: flex-end;\n  align-items: center;\n  gap: 6px;\n}\n\n.rf-bar-wrap > span {\n  font-size: 10px;\n  color: #69707d;\n  font-weight: 700;\n}\n\n.rf-bar {\n  width: 42px;\n  height: 90px;\n  display: flex;\n  align-items: flex-end;\n  border-radius: 7px 7px 3px 3px;\n  background: #f0f1f4;\n  overflow: hidden;\n}\n\n.rf-bar i {\n  display: block;\n  width: 100%;\n  border-radius: 7px 7px 2px 2px;\n}\n\n.rf-you-bar {\n  background: #20242d;\n}\n\n.rf-competitor-bar {\n  background: #6c63ff;\n}\n\n\n\/* =========================================\n   CURRENT MONTH\n========================================= *\/\n\n.rf-current-month {\n  display: flex;\n  align-items: center;\n  gap: 14px;\n  margin-top: 20px;\n  padding: 16px 18px;\n  border-radius: 13px;\n  background: #f7f7fb;\n}\n\n.rf-current-icon {\n  width: 38px;\n  height: 38px;\n  border-radius: 10px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.rf-current-month span {\n  margin-bottom: 3px;\n}\n\n.rf-current-month strong {\n  font-size: 15px;\n}\n\n.rf-gap-text {\n  margin-left: auto;\n  text-align: right;\n}\n\n.rf-gap-text strong {\n  display: block;\n  color: #6c63ff;\n  font-size: 14px;\n}\n\n.rf-gap-text small {\n  color: #858b96;\n  font-size: 10px;\n}\n\n\n\/* =========================================\n   EXPLANATION\n========================================= *\/\n\n.rf-explanation {\n  display: grid;\n  grid-template-columns: 42px 1fr;\n  gap: 17px;\n  margin-top: 25px;\n  padding: 23px 25px;\n  background: #20242d;\n  color: #fff;\n  border-radius: 18px;\n}\n\n.rf-explanation-number {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n}\n\n.rf-explanation span {\n  color: #aaa5ff;\n}\n\n.rf-explanation h3 {\n  margin: 5px 0 7px;\n  font-size: 18px;\n  color: #fff;\n}\n\n.rf-explanation p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TIME WINDOW\n========================================= *\/\n\n.rf-time-window {\n  display: flex;\n  align-items: center;\n  gap: 17px;\n  margin-top: 18px;\n  padding: 22px;\n  border: 1px solid #e4e6ec;\n  border-radius: 16px;\n}\n\n.rf-window-icon {\n  width: 45px;\n  height: 45px;\n  border-radius: 12px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 18px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.rf-time-window h3 {\n  margin: 4px 0 5px;\n  font-size: 18px;\n}\n\n.rf-time-window p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.6;\n}\n\n.rf-window-arrow {\n  margin-left: auto;\n  font-size: 25px;\n  color: #6c63ff;\n}\n\n\n\/* =========================================\n   QUESTION\n========================================= *\/\n\n.rf-question {\n  display: grid;\n  grid-template-columns: 45px 1fr;\n  gap: 17px;\n  margin-top: 18px;\n  padding: 25px;\n  border-radius: 17px;\n  background: #f7f7fb;\n}\n\n.rf-question-mark {\n  width: 43px;\n  height: 43px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.rf-question h3 {\n  margin: 5px 0 15px;\n  font-size: 20px;\n}\n\n.rf-answer-options {\n  display: flex;\n  gap: 10px;\n}\n\n.rf-answer {\n  display: flex;\n  align-items: center;\n  gap: 9px;\n  padding: 9px 13px;\n  border-radius: 9px;\n  background: #fff;\n  border: 1px solid #e2e4e9;\n  font-size: 11px;\n}\n\n.rf-answer b {\n  font-size: 9px;\n  color: #20242d;\n}\n\n.rf-answer span {\n  display: inline;\n  font-size: 11px;\n  letter-spacing: 0;\n  color: #69707d;\n}\n\n.rf-answer-highlight {\n  border-color: #d9d5ff;\n  background: #f0efff;\n}\n\n\n\/* =========================================\n   ACTION\n========================================= *\/\n\n.rf-action {\n  display: grid;\n  grid-template-columns: 5px 1fr;\n  gap: 18px;\n  margin-top: 22px;\n  padding: 5px 20px 5px 0;\n}\n\n.rf-action-line {\n  border-radius: 10px;\n  background: #6c63ff;\n}\n\n.rf-action h3 {\n  margin: 5px 0 6px;\n  font-size: 18px;\n}\n\n.rf-action p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 800px) {\n\n  .rf-intro h2 {\n    font-size: 32px;\n  }\n\n  .rf-timeline-card {\n    padding: 23px;\n  }\n\n  .rf-months {\n    grid-template-columns: 120px repeat(6, 1fr);\n  }\n\n  .rf-row {\n    grid-template-columns: 120px 1fr;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .review-frequency-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .rf-intro h2 {\n    font-size: 28px;\n  }\n\n  .rf-intro p {\n    font-size: 16px;\n  }\n\n  .rf-timeline-card {\n    padding: 20px 15px;\n    overflow: hidden;\n  }\n\n  .rf-timeline-header {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 15px;\n  }\n\n  .rf-legend {\n    flex-wrap: wrap;\n    gap: 10px;\n  }\n\n  .rf-months {\n    grid-template-columns: 85px repeat(6, minmax(42px, 1fr));\n  }\n\n  .rf-months span {\n    font-size: 8px;\n  }\n\n  .rf-row {\n    grid-template-columns: 85px 1fr;\n  }\n\n  .rf-row-title {\n    gap: 6px;\n  }\n\n  .rf-mini-avatar {\n    width: 29px;\n    height: 29px;\n    font-size: 9px;\n  }\n\n  .rf-row-title strong {\n    font-size: 10px;\n  }\n\n  .rf-row-title small {\n    font-size: 8px;\n  }\n\n  .rf-bars {\n    gap: 5px;\n    height: 105px;\n  }\n\n  .rf-bar {\n    width: 25px;\n    height: 75px;\n  }\n\n  .rf-bar-wrap > span {\n    font-size: 8px;\n  }\n\n  .rf-current-month {\n    flex-wrap: wrap;\n  }\n\n  .rf-gap-text {\n    width: 100%;\n    margin-left: 52px;\n    text-align: left;\n  }\n\n  .rf-explanation {\n    padding: 20px;\n  }\n\n  .rf-time-window {\n    align-items: flex-start;\n  }\n\n  .rf-window-arrow {\n    display: none;\n  }\n\n  .rf-question {\n    padding: 20px;\n  }\n\n  .rf-answer-options {\n    flex-direction: column;\n  }\n\n}\n<\/style>\n\n<section class=\"review-frequency-section\">\n\n  <div class=\"rf-intro\">\n\n    <p>\n      A business receiving genuine customer feedback consistently may have a stronger review activity pattern than a business that receives reviews only occasionally.\n    <\/p>\n  <\/div>\n\n\n  <!-- MAIN TIMELINE -->\n\n  <div class=\"rf-timeline-card\">\n\n    <div class=\"rf-timeline-header\">\n\n      <div>\n        <span>REVIEW ACTIVITY<\/span>\n        <h3>Last 6 Months<\/h3>\n      <\/div>\n\n      <div class=\"rf-legend\">\n        <div>\n          <i class=\"rf-you\"><\/i>\n          Your business\n        <\/div>\n\n        <div>\n          <i class=\"rf-competitor\"><\/i>\n          Competitor\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"rf-chart\">\n\n      <!-- MONTHS -->\n\n      <div class=\"rf-months\">\n        <span>MAR<\/span>\n        <span>APR<\/span>\n        <span>MAY<\/span>\n        <span>JUN<\/span>\n        <span>JUL<\/span>\n        <span>AUG<\/span>\n      <\/div>\n\n\n      <!-- YOUR BUSINESS -->\n\n      <div class=\"rf-row\">\n\n        <div class=\"rf-row-title\">\n          <span class=\"rf-mini-avatar\">Y<\/span>\n\n          <div>\n            <strong>Your Business<\/strong>\n            <small>Review activity<\/small>\n          <\/div>\n        <\/div>\n\n        <div class=\"rf-bars\">\n\n          <div class=\"rf-bar-wrap\">\n            <span>2<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:25%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>4<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:40%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>1<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:15%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>5<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:50%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>2<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:25%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>3<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-you-bar\" style=\"height:30%;\"><\/i>\n            <\/div>\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n\n      <!-- COMPETITOR -->\n\n      <div class=\"rf-row competitor-row\">\n\n        <div class=\"rf-row-title\">\n          <span class=\"rf-mini-avatar rf-competitor-avatar\">C<\/span>\n\n          <div>\n            <strong>Competitor<\/strong>\n            <small>Review activity<\/small>\n          <\/div>\n        <\/div>\n\n        <div class=\"rf-bars\">\n\n          <div class=\"rf-bar-wrap\">\n            <span>10<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:60%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>13<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:75%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>11<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:65%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>15<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:85%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>14<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:80%;\"><\/i>\n            <\/div>\n          <\/div>\n\n          <div class=\"rf-bar-wrap\">\n            <span>16<\/span>\n            <div class=\"rf-bar\">\n              <i class=\"rf-competitor-bar\" style=\"height:95%;\"><\/i>\n            <\/div>\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- CURRENT MONTH -->\n\n    <div class=\"rf-current-month\">\n\n      <div class=\"rf-current-icon\">\u2197<\/div>\n\n      <div>\n        <span>CURRENT MONTH<\/span>\n        <strong>3 vs 16 reviews<\/strong>\n      <\/div>\n\n      <div class=\"rf-gap-text\">\n        <strong>13 review difference<\/strong>\n        <small>Customer feedback activity<\/small>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- EXPLANATION -->\n\n  <div class=\"rf-explanation\">\n\n    <div class=\"rf-explanation-number\">\n      01\n    <\/div>\n\n    <div>\n      <span>WHAT THIS PATTERN TELLS YOU<\/span>\n\n      <h3>\n        Your competitor&#8217;s review activity is more consistent.\n      <\/h3>\n\n      <p>\n        Higher review frequency isn&#8217;t the only reason for competitors to rank higher. It tells you that their customer feedback activity is regular and stronger.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- TIME WINDOW -->\n\n  <div class=\"rf-time-window\">\n\n    <div class=\"rf-window-icon\">\n      6\n    <\/div>\n\n    <div class=\"rf-window-content\">\n\n      <span>DON&#8217;T JUDGE FROM ONE WEEK<\/span>\n\n      <h3>Look at the last 3\u20136 months.<\/h3>\n\n      <p>\n        One unusually active week doesn\u2019t tell you much. Try to track a regular pattern: does your business regularly receive genuine reviews, or are there long periods where your profile receives little or no feedback?\n      <\/p>\n\n    <\/div>\n\n    <div class=\"rf-window-arrow\">\n      \u2192\n    <\/div>\n\n  <\/div>\n\n\n  <!-- QUESTION -->\n\n  <div class=\"rf-question\">\n\n    <div class=\"rf-question-mark\">?<\/div>\n\n    <div>\n\n      <span>ASK YOURSELF<\/span>\n\n      <h3>\n        Is my review acquisition consistent?\n      <\/h3>\n\n      <div class=\"rf-answer-options\">\n\n        <div class=\"rf-answer\">\n          <b>YES<\/b>\n          <span>Reviews arrive consistently<\/span>\n        <\/div>\n\n        <div class=\"rf-answer rf-answer-highlight\">\n          <b>NO<\/b>\n          <span>Reviews happen occasionally<\/span>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- ACTION -->\n\n  <div class=\"rf-action\">\n\n    <div class=\"rf-action-line\"><\/div>\n\n    <div>\n      <span>IF YOU FOUND A GAP<\/span>\n\n      <h3>\n        Build review collection into your customer journey.\n      <\/h3>\n\n      <p>\n        Don&#8217;t just ask for reviews only when you remember, create a proper process for requesting genuine feedback after completed services or positive customer interactions.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.review-response-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   INTRO\n========================================= *\/\n\n.rr-intro {\n  max-width: 780px;\n  margin-bottom: 35px;\n}\n\n.rr-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.rr-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.rr-intro h2 span {\n  color: #6c63ff;\n}\n\n.rr-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   RATE CARD\n========================================= *\/\n\n.rr-rate-card {\n  padding: 30px;\n  border-radius: 21px;\n  background: #20242d;\n  color: #fff;\n}\n\n.rr-rate-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n  margin-bottom: 28px;\n}\n\n.rr-rate-header > div:first-child > span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.rr-rate-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.rr-period {\n  padding: 7px 11px;\n  border: 1px solid #444955;\n  border-radius: 30px;\n  font-size: 9px;\n  letter-spacing: 1px;\n  color: #aeb3bd;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   RATE COMPARISON\n========================================= *\/\n\n.rr-rate-comparison {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 12px;\n}\n\n.rr-business-rate {\n  padding: 22px;\n  border-radius: 15px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.rr-competitor-rate {\n  border-color: #514b91;\n}\n\n.rr-rate-title {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n\n.rr-avatar {\n  width: 40px;\n  height: 40px;\n  border-radius: 10px;\n  background: #3a3f4a;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 12px;\n  font-weight: 800;\n  color: #fff;\n}\n\n.rr-avatar-competitor {\n  background: #6c63ff;\n}\n\n.rr-rate-title span {\n  display: block;\n  color: #aeb3bd;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  font-weight: 800;\n  margin-bottom: 3px;\n}\n\n.rr-rate-title strong {\n  display: block;\n  font-size: 15px;\n}\n\n\n\/* PROGRESS *\/\n\n.rr-progress {\n  height: 10px;\n  margin: 22px 0 9px;\n  border-radius: 20px;\n  background: #3b404a;\n  overflow: hidden;\n}\n\n.rr-progress i {\n  display: block;\n  height: 100%;\n  border-radius: inherit;\n  background: #aaa5ff;\n}\n\n.rr-competitor-rate .rr-progress i {\n  background: #6c63ff;\n}\n\n.rr-rate-footer {\n  display: flex;\n  justify-content: space-between;\n  font-size: 10px;\n  color: #aeb3bd;\n}\n\n.rr-rate-footer strong {\n  color: #fff;\n}\n\n\n\/* GAP *\/\n\n.rr-rate-gap {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  margin-top: 15px;\n  padding: 14px 17px;\n  border-radius: 11px;\n  background: #292e38;\n}\n\n.rr-gap-icon {\n  width: 38px;\n  height: 38px;\n  border-radius: 9px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n}\n\n.rr-rate-gap span {\n  display: block;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  color: #aaa5ff;\n  font-weight: 800;\n}\n\n.rr-rate-gap strong {\n  display: block;\n  font-size: 13px;\n  margin-top: 3px;\n}\n\n\n\/* =========================================\n   CONTEXT\n========================================= *\/\n\n.rr-context {\n  display: grid;\n  grid-template-columns: 42px 1fr;\n  gap: 16px;\n  margin-top: 23px;\n  padding: 23px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #f7f7fb;\n}\n\n.rr-context-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.rr-context span,\n.rr-quality-header span,\n.rr-principle span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  color: #6c63ff;\n  font-weight: 800;\n}\n\n.rr-context h3 {\n  margin: 5px 0 6px;\n  font-size: 18px;\n}\n\n.rr-context p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   QUALITY\n========================================= *\/\n\n.rr-quality {\n  margin-top: 27px;\n  padding: 30px;\n  border: 1px solid #e4e6ec;\n  border-radius: 20px;\n  background: #fff;\n}\n\n.rr-quality-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-bottom: 23px;\n}\n\n.rr-quality-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.rr-score {\n  width: 43px;\n  height: 43px;\n  border-radius: 12px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n}\n\n.rr-check-grid {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 10px;\n}\n\n.rr-check-item {\n  display: flex;\n  align-items: flex-start;\n  gap: 13px;\n  padding: 18px;\n  border-radius: 13px;\n  background: #f7f7f8;\n  border: 1px solid #eceef1;\n}\n\n.rr-check-icon {\n  width: 29px;\n  height: 29px;\n  border-radius: 8px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  flex-shrink: 0;\n}\n\n.rr-check-item strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 5px;\n}\n\n.rr-check-item p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.55;\n}\n\n\n\/* =========================================\n   PRINCIPLE\n========================================= *\/\n\n.rr-principle {\n  display: grid;\n  grid-template-columns: 5px 1fr;\n  gap: 18px;\n  margin-top: 25px;\n  padding: 5px 20px 5px 0;\n}\n\n.rr-principle-line {\n  border-radius: 10px;\n  background: #6c63ff;\n}\n\n.rr-principle h3 {\n  margin: 5px 0 6px;\n  font-size: 18px;\n}\n\n.rr-principle p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   ACTION\n========================================= *\/\n\n.rr-action {\n  display: flex;\n  align-items: center;\n  gap: 15px;\n  margin-top: 22px;\n  padding: 19px 21px;\n  border: 1px solid #e4e6ec;\n  border-radius: 14px;\n  background: #fff;\n}\n\n.rr-action-number {\n  width: 35px;\n  height: 35px;\n  border-radius: 9px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.rr-action strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 3px;\n}\n\n.rr-action p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.5;\n}\n\n.rr-action-arrow {\n  margin-left: auto;\n  color: #6c63ff;\n  font-size: 22px;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 800px) {\n\n  .rr-intro h2 {\n    font-size: 32px;\n  }\n\n  .rr-rate-comparison {\n    grid-template-columns: 1fr;\n  }\n\n  .rr-check-grid {\n    grid-template-columns: 1fr;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .review-response-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .rr-intro h2 {\n    font-size: 28px;\n  }\n\n  .rr-intro p {\n    font-size: 16px;\n  }\n\n  .rr-rate-card {\n    padding: 21px 17px;\n  }\n\n  .rr-rate-header {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 12px;\n  }\n\n  .rr-business-rate {\n    padding: 19px;\n  }\n\n  .rr-context {\n    padding: 20px;\n  }\n\n  .rr-quality {\n    padding: 22px 17px;\n  }\n\n  .rr-action {\n    align-items: flex-start;\n  }\n\n  .rr-action-arrow {\n    display: none;\n  }\n\n}\n<\/style>\n\n<section class=\"review-response-section\">\n\n  <div class=\"rr-intro\">\n    <span class=\"rr-eyebrow\">LOCAL SIGNAL 05<\/span>\n\n    <h2>\n      7. Don&#8217;t Just Collect Reviews.\n      <span>Respond to Them.<\/span>\n    <\/h2>\n\n    <p>\n      Review responses are often overlooked. A consistent, professional response strategy helps show customers that your business is active, attentive and willing to engage with feedback.\n    <\/p>\n  <\/div>\n\n\n  <!-- RESPONSE RATE VISUAL -->\n\n  <div class=\"rr-rate-card\">\n\n    <div class=\"rr-rate-header\">\n\n      <div>\n        <span>RESPONSE ACTIVITY<\/span>\n        <h3>How engaged are you?<\/h3>\n      <\/div>\n\n      <div class=\"rr-period\">\n        LAST 90 DAYS\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"rr-rate-comparison\">\n\n      <!-- YOUR BUSINESS -->\n\n      <div class=\"rr-business-rate\">\n\n        <div class=\"rr-rate-title\">\n          <div class=\"rr-avatar\">Y<\/div>\n\n          <div>\n            <span>YOUR BUSINESS<\/span>\n            <strong>60% Responded<\/strong>\n          <\/div>\n        <\/div>\n\n        <div class=\"rr-progress\">\n          <i style=\"width:60%;\"><\/i>\n        <\/div>\n\n        <div class=\"rr-rate-footer\">\n          <span>Response coverage<\/span>\n          <strong>60%<\/strong>\n        <\/div>\n\n      <\/div>\n\n\n      <!-- COMPETITOR -->\n\n      <div class=\"rr-business-rate rr-competitor-rate\">\n\n        <div class=\"rr-rate-title\">\n          <div class=\"rr-avatar rr-avatar-competitor\">C<\/div>\n\n          <div>\n            <span>COMPETITOR<\/span>\n            <strong>95% Responded<\/strong>\n          <\/div>\n        <\/div>\n\n        <div class=\"rr-progress\">\n          <i style=\"width:95%;\"><\/i>\n        <\/div>\n\n        <div class=\"rr-rate-footer\">\n          <span>Response coverage<\/span>\n          <strong>95%<\/strong>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"rr-rate-gap\">\n      <div class=\"rr-gap-icon\">35%<\/div>\n\n      <div>\n        <span>RESPONSE COVERAGE GAP<\/span>\n        <strong>Your competitor responds to a larger share of reviews.<\/strong>\n      <\/div>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- IMPORTANT CONTEXT -->\n\n  <div class=\"rr-context\">\n\n    <div class=\"rr-context-icon\">\n      i\n    <\/div>\n\n    <div>\n      <span>IMPORTANT<\/span>\n\n      <h3>\n        Don&#8217;t respond just to manipulate rankings.\n      <\/h3>\n\n      <p>\n        The main aim is customer communication. Professional responses show that your business is paying attention and gives importance to customer feedback.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- RESPONSE QUALITY CHECK -->\n\n  <div class=\"rr-quality\">\n\n    <div class=\"rr-quality-header\">\n\n      <div>\n        <span>RESPONSE QUALITY CHECK<\/span>\n\n        <h3>\n          How strong are your responses?\n        <\/h3>\n      <\/div>\n\n      <div class=\"rr-score\">\n        05\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"rr-check-grid\">\n\n      <div class=\"rr-check-item\">\n\n        <div class=\"rr-check-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Thanking customers<\/strong>\n          <p>\n            Do your responses acknowledge customers who took the time to leave feedback?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rr-check-item\">\n\n        <div class=\"rr-check-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Addressing concerns professionally<\/strong>\n          <p>\n            Do you handle negative or critical feedback with a calm mind and in a professional way?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rr-check-item\">\n\n        <div class=\"rr-check-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Responding consistently<\/strong>\n          <p>\n            Are responses part of your regular reputation management process?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rr-check-item\">\n\n        <div class=\"rr-check-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Avoiding repetitive responses<\/strong>\n          <p>\n            Do your replies feel natural instead of using the same repetitive template every time?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rr-check-item\">\n\n        <div class=\"rr-check-icon\">\u2713<\/div>\n\n        <div>\n          <strong>Showing customer appreciation<\/strong>\n          <p>\n            Give proper responses, make it clear that customer feedback matters to you?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- RESPONSE PRINCIPLE -->\n\n  <div class=\"rr-principle\">\n\n    <div class=\"rr-principle-line\"><\/div>\n\n    <div>\n      <span>THE GOAL<\/span>\n\n      <h3>\n        Make every response feel like a conversation &#8211; not a ranking tactic.\n      <\/h3>\n\n      <p>\n        Use review responses as part of your overall reputation management process. Be helpful, specific, professional and genuine.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- QUICK ACTION -->\n\n  <div class=\"rr-action\">\n\n    <div class=\"rr-action-number\">\n      05\n    <\/div>\n\n    <div>\n      <strong>Your next step<\/strong>\n\n      <p>\n        Review your recent Google reviews and check whether your responses are\n        timely, professional, relevant and consistent.\n      <\/p>\n    <\/div>\n\n    <div class=\"rr-action-arrow\">\n      \u2192\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.photo-audit-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   HEADER\n========================================= *\/\n\n.pa-header {\n  display: grid;\n  grid-template-rows: 1fr 50px;\n  gap: 60px;\n  align-items: end;\n  margin-bottom: 35px;\n}\n\n.pa-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.pa-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.pa-header h2 span {\n  color: #6c63ff;\n}\n\n.pa-header p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   PHOTO COUNT\n========================================= *\/\n\n.pa-photo-count {\n  display: flex;\n  align-items: center;\n  justify-content: flex-end;\n  gap: 12px;\n}\n\n.pa-count-box {\n  padding: 18px;\n  min-width: 95px;\n  border-radius: 15px;\n  background: #f7f7f8;\n  border: 1px solid #e4e6ec;\n  text-align: center;\n}\n\n.pa-count-box strong {\n  display: block;\n  font-size: 34px;\n  line-height: 1;\n  margin-bottom: 5px;\n}\n\n.pa-count-box span {\n  font-size: 10px;\n  color: #747b87;\n}\n\n.pa-count-highlight {\n  background: #f0efff;\n  border-color: #d9d5ff;\n}\n\n.pa-count-highlight strong {\n  color: #6c63ff;\n}\n\n.pa-count-divider {\n  font-size: 11px;\n  font-weight: 800;\n  color: #8a909b;\n}\n\n\n\/* =========================================\n   PORTFOLIO\n========================================= *\/\n\n.pa-portfolio {\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n}\n\n.pa-portfolio-head {\n  display: flex;\n  align-items: flex-end;\n  justify-content: space-between;\n  margin-bottom: 25px;\n  flex-wrap: wrap;\n}\n\n.pa-portfolio-head > div:first-child > span,\n.pa-quality-heading > span,\n.pa-final-question > div:last-child > span,\n.pa-recency-content > span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.pa-portfolio-head h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.pa-status {\n  padding: 8px 12px;\n  border: 1px solid #444955;\n  border-radius: 30px;\n  color: #aeb3bd;\n  font-size: 10px;\n}\n\n.pa-status i {\n  display: inline-block;\n  width: 7px;\n  height: 7px;\n  border-radius: 50%;\n  background: #6c63ff;\n  margin-right: 6px;\n}\n\n\n\/* =========================================\n   GALLERY GRID\n========================================= *\/\n\n.pa-gallery-grid {\n  display: grid;\n  grid-template-columns: 1.25fr 1fr 1fr;\n  gap: 11px;\n}\n\n.pa-gallery-card {\n  border-radius: 14px;\n  overflow: hidden;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.pa-large {\n  grid-column: span 1;\n}\n\n.pa-visual {\n  height: 135px;\n  position: relative;\n  overflow: hidden;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n}\n\n.pa-visual-tag {\n  position: absolute;\n  top: 11px;\n  left: 11px;\n  z-index: 3;\n  padding: 5px 8px;\n  border-radius: 5px;\n  background: rgba(32,36,45,.85);\n  color: #aaa5ff;\n  font-size: 8px;\n  font-weight: 800;\n  letter-spacing: 1px;\n}\n\n\n\/* ABSTRACT VISUALS *\/\n\n.pa-service-visual {\n  background: #343944;\n}\n\n.pa-service-visual:before {\n  content: \"\";\n  width: 145px;\n  height: 90px;\n  border-radius: 8px;\n  border: 2px solid #555b67;\n  transform: rotate(-5deg);\n}\n\n.pa-fake-image-lines {\n  position: absolute;\n  display: flex;\n  flex-direction: column;\n  gap: 7px;\n}\n\n.pa-fake-image-lines i {\n  display: block;\n  width: 85px;\n  height: 5px;\n  border-radius: 5px;\n  background: #6c63ff;\n}\n\n.pa-fake-image-lines i:nth-child(2) {\n  width: 60px;\n  background: #777d89;\n}\n\n.pa-fake-image-lines i:nth-child(3) {\n  width: 75px;\n  background: #555b67;\n}\n\n\n.pa-team-visual {\n  background: #30353f;\n}\n\n.pa-person-shape {\n  width: 42px;\n  height: 65px;\n  border-radius: 22px 22px 8px 8px;\n  background: #555b67;\n  position: relative;\n  margin-top: 25px;\n}\n\n.pa-person-shape:before {\n  content: \"\";\n  position: absolute;\n  width: 27px;\n  height: 27px;\n  border-radius: 50%;\n  background: #6c63ff;\n  top: -25px;\n  left: 7px;\n}\n\n\n.pa-location-visual {\n  background: #343944;\n}\n\n.pa-location-pin {\n  width: 48px;\n  height: 48px;\n  border-radius: 50% 50% 50% 0;\n  background: #6c63ff;\n  transform: rotate(-45deg);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #20242d;\n  font-size: 9px;\n}\n\n.pa-location-pin::first-letter {\n  transform: rotate(45deg);\n}\n\n\n.pa-project-visual {\n  background: #30353f;\n}\n\n.pa-project-shape {\n  width: 110px;\n  height: 70px;\n  border: 3px solid #555b67;\n  border-radius: 5px;\n  position: relative;\n}\n\n.pa-project-shape:after {\n  content: \"\";\n  position: absolute;\n  width: 45px;\n  height: 45px;\n  border-left: 3px solid #6c63ff;\n  border-top: 3px solid #6c63ff;\n  transform: rotate(45deg);\n  left: 30px;\n  top: 17px;\n}\n\n\n.pa-before-visual {\n  background: #343944;\n}\n\n.pa-split {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  width: 170px;\n  height: 85px;\n  gap: 3px;\n}\n\n.pa-split div:first-child {\n  background: #4a4f59;\n}\n\n.pa-split div:last-child {\n  background: #6c63ff;\n  opacity: .75;\n}\n\n\n.pa-product-visual {\n  background: #30353f;\n}\n\n.pa-product-shape {\n  width: 55px;\n  height: 70px;\n  border-radius: 8px;\n  background: #6c63ff;\n  position: relative;\n}\n\n.pa-product-shape:before {\n  content: \"\";\n  position: absolute;\n  width: 25px;\n  height: 8px;\n  border-radius: 5px;\n  background: #aaa5ff;\n  top: -7px;\n  left: 15px;\n}\n\n\n\/* =========================================\n   CARD TEXT\n========================================= *\/\n\n.pa-card-text {\n  padding: 14px 15px 16px;\n}\n\n.pa-card-text strong {\n  display: block;\n  font-size: 13px;\n  margin-bottom: 4px;\n}\n\n.pa-card-text span {\n  display: block;\n  color: #aeb3bd;\n  font-size: 11px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   RECENCY\n========================================= *\/\n\n.pa-recency {\n  display: flex;\n  align-items: center;\n  gap: 16px;\n  margin-top: 22px;\n  padding: 21px 23px;\n  border-radius: 16px;\n  border: 1px solid #e4e6ec;\n  background: #fff;\n  flex-wrap: wrap;\n}\n\n.pa-recency-icon {\n  width: 43px;\n  height: 43px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 20px;\n  flex-shrink: 0;\n}\n\n.pa-recency-content h3 {\n  margin: 5px 0 5px;\n  font-size: 18px;\n}\n\n.pa-recency-content p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.6;\n}\n\n.pa-recency-status {\n  margin-left: auto;\n  text-align: center;\n  padding-left: 25px;\n  border-left: 1px solid #e4e6ec;\n}\n\n.pa-recency-status strong {\n  display: block;\n  font-size: 28px;\n}\n\n.pa-recency-status span {\n  font-size: 9px;\n  color: #858b96;\n  text-transform: uppercase;\n  letter-spacing: 1px;\n}\n\n\n\/* =========================================\n   QUALITY\n========================================= *\/\n\n.pa-quality {\n  margin-top: 25px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #f7f7fb;\n}\n\n.pa-quality-heading {\n  margin-bottom: 22px;\n}\n\n.pa-quality-heading h3 {\n  margin: 5px 0;\n  font-size: 23px;\n}\n\n.pa-quality-heading p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n}\n\n.pa-quality-points {\n  display: grid;\n  grid-template-columns: repeat(4, 1fr);\n  gap: 10px;\n}\n\n.pa-quality-points > div {\n  padding: 18px;\n  border-radius: 13px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n}\n\n.pa-quality-points b {\n  display: block;\n  color: #6c63ff;\n  font-size: 10px;\n  margin-bottom: 12px;\n}\n\n.pa-quality-points strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 5px;\n}\n\n.pa-quality-points span {\n  display: block;\n  color: #69707d;\n  font-size: 11px;\n  line-height: 1.55;\n}\n\n\n\/* =========================================\n   FINAL QUESTION\n========================================= *\/\n\n.pa-final-question {\n  display: grid;\n  grid-template-columns: 43px 1fr;\n  gap: 17px;\n  margin-top: 23px;\n  padding: 24px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #20242d;\n  color: #fff;\n}\n\n.pa-question-number {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.pa-final-question h3 {\n  margin: 5px 0 7px;\n  font-size: 18px;\n  line-height: 1.45;\n  color: #fff;\n}\n\n.pa-final-question p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .pa-header {\n    grid-template-rows: 1fr 100px;\n    gap: 15px;\n  }\n\n  .pa-photo-count {\n    justify-content: flex-start;\n  }\n\n  .pa-quality-points {\n    grid-template-columns: 1fr 1fr;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .photo-audit-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .pa-header h2 {\n    font-size: 28px;\n  }\n\n  .pa-header p {\n    font-size: 16px;\n  }\n\n  .pa-photo-count {\n    justify-content: flex-start;\n  }\n\n  .pa-count-box {\n    min-width: 85px;\n    padding: 15px;\n  }\n\n  .pa-count-box strong {\n    font-size: 29px;\n  }\n\n  .pa-portfolio {\n    padding: 20px 15px;\n  }\n\n  .pa-portfolio-head {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 12px;\n  }\n\n  .pa-gallery-grid {\n    grid-template-columns: 1fr 1fr;\n  }\n\n  .pa-gallery-card.pa-large {\n    grid-column: span 2;\n  }\n\n  .pa-visual {\n    height: 120px;\n  }\n\n  .pa-recency {\n    align-items: flex-start;\n    flex-wrap: wrap;\n  }\n\n  .pa-recency-status {\n    margin-left: 59px;\n    border-left: 0;\n    padding-left: 0;\n    text-align: left;\n  }\n\n  .pa-quality {\n    padding: 22px 17px;\n  }\n\n  .pa-quality-points {\n    grid-template-columns: 1fr;\n  }\n\n  .pa-final-question {\n    padding: 20px;\n  }\n\n}\n<\/style>\n\n<section class=\"photo-audit-section\">\n\n  <div class=\"pa-header\">\n    <div>\n      <span class=\"pa-eyebrow\">LOCAL SIGNAL 06<\/span>\n\n      <h2>\n        8. Your Google Profile Should\n        <span>Look Active.<\/span>\n      <\/h2>\n\n      <p>\n        Open your profile and your competitor\u2019s profile side by side and then check thoroughly.  The aim should not be to have the most photos,  it is to ensure customers can clearly see your business, services, work and customer experience.\n      <\/p>\n    <\/div>\n\n    <div class=\"pa-photo-count\">\n      <div class=\"pa-count-box\">\n        <strong>35<\/strong>\n        <span>Your photos<\/span>\n      <\/div>\n\n      <div class=\"pa-count-divider\">vs<\/div>\n\n      <div class=\"pa-count-box pa-count-highlight\">\n        <strong>140<\/strong>\n        <span>Competitor<\/span>\n      <\/div>\n    <\/div>\n  <\/div>\n\n\n  <!-- VISUAL AUDIT -->\n\n  <div class=\"pa-portfolio\">\n\n    <div class=\"pa-portfolio-head\">\n      <div>\n        <span>PHOTO PORTFOLIO AUDIT<\/span>\n        <h3>What does your profile actually show?<\/h3>\n      <\/div>\n\n      <div class=\"pa-status\">\n        <i><\/i>\n        8 areas to check\n      <\/div>\n    <\/div>\n\n\n    <div class=\"pa-gallery-grid\">\n\n      <!-- SERVICE -->\n\n      <div class=\"pa-gallery-card pa-large\">\n        <div class=\"pa-visual pa-service-visual\">\n          <span class=\"pa-visual-tag\">SERVICE<\/span>\n          <div class=\"pa-fake-image-lines\">\n            <i><\/i>\n            <i><\/i>\n            <i><\/i>\n          <\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Service-related photos<\/strong>\n          <span>Can customers see what you actually provide?<\/span>\n        <\/div>\n      <\/div>\n\n\n      <!-- TEAM -->\n\n      <div class=\"pa-gallery-card\">\n        <div class=\"pa-visual pa-team-visual\">\n          <span class=\"pa-visual-tag\">TEAM<\/span>\n          <div class=\"pa-person-shape\"><\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Team photos<\/strong>\n          <span>Show the people behind the business.<\/span>\n        <\/div>\n      <\/div>\n\n\n      <!-- LOCATION -->\n\n      <div class=\"pa-gallery-card\">\n        <div class=\"pa-visual pa-location-visual\">\n          <span class=\"pa-visual-tag\">LOCATION<\/span>\n          <div class=\"pa-location-pin\">\u25cf<\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Location photos<\/strong>\n          <span>Help customers recognize your business.<\/span>\n        <\/div>\n      <\/div>\n\n\n      <!-- PROJECT -->\n\n      <div class=\"pa-gallery-card\">\n        <div class=\"pa-visual pa-project-visual\">\n          <span class=\"pa-visual-tag\">PROJECT<\/span>\n          <div class=\"pa-project-shape\"><\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Completed projects<\/strong>\n          <span>Demonstrate the work you&#8217;ve actually delivered.<\/span>\n        <\/div>\n      <\/div>\n\n\n      <!-- BEFORE AFTER -->\n\n      <div class=\"pa-gallery-card pa-large\">\n        <div class=\"pa-visual pa-before-visual\">\n          <span class=\"pa-visual-tag\">BEFORE \u2192 AFTER<\/span>\n\n          <div class=\"pa-split\">\n            <div><\/div>\n            <div><\/div>\n          <\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Before-and-after photos<\/strong>\n          <span>Show transformation where it makes sense for your service.<\/span>\n        <\/div>\n      <\/div>\n\n\n      <!-- PRODUCT -->\n\n      <div class=\"pa-gallery-card\">\n        <div class=\"pa-visual pa-product-visual\">\n          <span class=\"pa-visual-tag\">PRODUCT<\/span>\n          <div class=\"pa-product-shape\"><\/div>\n        <\/div>\n\n        <div class=\"pa-card-text\">\n          <strong>Product photos<\/strong>\n          <span>Show important products or offerings.<\/span>\n        <\/div>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- RECENCY -->\n\n  <div class=\"pa-recency\">\n\n    <div class=\"pa-recency-icon\">\n      \u21bb\n    <\/div>\n\n    <div class=\"pa-recency-content\">\n\n      <span>RECENCY CHECK<\/span>\n\n      <h3>\n        When was the last time you added a useful photo?\n      <\/h3>\n\n      <p>\n        A profile with plenty of old images may tell a different story from one that is regularly updated with authentic business activity.\n      <\/p>\n\n    <\/div>\n\n    <div class=\"pa-recency-status\">\n      <strong>35<\/strong>\n      <span>Your photos<\/span>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- QUALITY CHECK -->\n\n  <div class=\"pa-quality\">\n\n    <div class=\"pa-quality-heading\">\n      <span>PHOTO QUALITY CHECK<\/span>\n\n      <h3>\n        Don&#8217;t upload photos just to increase the number.\n      <\/h3>\n\n      <p>\n        Every image should have a reason to exist.\n      <\/p>\n    <\/div>\n\n\n    <div class=\"pa-quality-points\">\n\n      <div>\n        <b>01<\/b>\n        <strong>Useful<\/strong>\n        <span>Is  the image useful to the customers? <\/span>\n      <\/div>\n\n      <div>\n        <b>02<\/b>\n        <strong>Authentic<\/strong>\n        <span>Does it genuinely represent your business?<\/span>\n      <\/div>\n\n      <div>\n        <b>03<\/b>\n        <strong>Relevant<\/strong>\n        <span>Is it connected to your business, service or customer experience?<\/span>\n      <\/div>\n\n      <div>\n        <b>04<\/b>\n        <strong>Current<\/strong>\n        <span>Does it represent what your business looks like today?<\/span>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL QUESTION -->\n\n  <div class=\"pa-final-question\">\n\n    <div class=\"pa-question-number\">\n      06\n    <\/div>\n\n    <div>\n      <span>ASK YOURSELF<\/span>\n\n      <h3>\n        If a new customer opened your profile today, would your photos help them choose you?\n      <\/h3>\n\n      <p>\n        If the answer is no, your opportunity isn&#8217;t simply to add more images.\n        It&#8217;s to improve the quality, variety and relevance of the visual\n        content on your profile.\n      <\/p>\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.website-support-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   INTRO\n========================================= *\/\n\n.ws-intro {\n  max-width: 800px;\n  margin-bottom: 35px;\n}\n\n.ws-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.ws-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.ws-intro h2 span {\n  color: #6c63ff;\n}\n\n.ws-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   ECOSYSTEM\n========================================= *\/\n\n.ws-ecosystem {\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n  overflow: hidden;\n}\n\n.ws-ecosystem-label {\n  font-size: 10px;\n  letter-spacing: 1.5px;\n  font-weight: 800;\n  color: #aaa5ff;\n  margin-bottom: 25px;\n}\n\n.ws-flow {\n  display: grid;\n  grid-template-rows: 1fr 65px 1fr 65px 1fr;\n  align-items: center;\n  gap: 10px;\n}\n\n\n\/* NODE *\/\n\n.ws-node {\n  min-height: 280px;\n  padding: 22px;\n  border-radius: 17px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.ws-website-node {\n  border-color: #514b91;\n}\n\n.ws-customer-node {\n  background: #30353f;\n}\n\n.ws-node-icon {\n  width: 42px;\n  height: 42px;\n  border-radius: 11px;\n  background: #3a3f4a;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #aaa5ff;\n  font-size: 14px;\n  font-weight: 800;\n  margin-bottom: 22px;\n}\n\n.ws-website-node .ws-node-icon {\n  background: #6c63ff;\n  color: #fff;\n}\n\n.ws-customer-node .ws-node-icon {\n  background: #aaa5ff;\n  color: #20242d;\n}\n\n.ws-node > span {\n  display: block;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  color: #aaa5ff;\n  font-weight: 800;\n}\n\n.ws-node h3 {\n  margin: 5px 0 17px;\n  font-size: 19px;\n  color: #fff;\n}\n\n.ws-node ul {\n  list-style: none;\n  padding: 0;\n  margin: 0;\n}\n\n.ws-node li {\n  position: relative;\n  padding: 8px 0 8px 17px;\n  border-top: 1px solid #3b404a;\n  color: #aeb3bd;\n  font-size: 12px;\n}\n\n.ws-node li:before {\n  content: \"\u2022\";\n  position: absolute;\n  left: 0;\n  color: #6c63ff;\n}\n\n\n\/* FLOW ARROW *\/\n\n.ws-flow-arrow {\n  text-align: center;\n  color: #aaa5ff;\n  font-size: 22px;\n  transform: rotate(90deg);\n}\n\n.ws-flow-arrow span {\n  display: block;\n  font-size: 8px;\n  text-transform: uppercase;\n  letter-spacing: 1px;\n  color: #858b96;\n  margin-bottom: 4px;\n}\n\n\n\/* BOTTOM *\/\n\n.ws-ecosystem-bottom {\n  margin-top: 20px;\n  padding-top: 18px;\n  border-top: 1px solid #393e49;\n  text-align: center;\n  color: #aeb3bd;\n  font-size: 12px;\n}\n\n\n\/* =========================================\n   CONTENT DEPTH\n========================================= *\/\n\n.ws-depth {\n  margin-top: 28px;\n}\n\n.ws-depth-heading {\n  display: flex;\n  align-items: flex-end;\n  justify-content: space-between;\n  margin-bottom: 20px;\n}\n\n.ws-depth-heading > div:first-child > span {\n  display: block;\n  color: #6c63ff;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n}\n\n.ws-depth-heading h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.ws-depth-tag {\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 9px;\n  letter-spacing: 1px;\n  font-weight: 800;\n}\n\n\n\/* CONTENT COLUMNS *\/\n\n.ws-content-columns {\n  display: grid;\n  grid-template-columns: 1fr 55px 1fr;\n  align-items: center;\n  gap: 15px;\n}\n\n.ws-content-profile {\n  padding: 25px;\n  border: 1px solid #e4e6ec;\n  border-radius: 18px;\n  background: #fff;\n}\n\n.ws-strong {\n  background: #fbfaff;\n  border-color: #d9d5ff;\n}\n\n.ws-content-profile-top {\n  padding-bottom: 17px;\n  border-bottom: 1px solid #eceef2;\n}\n\n.ws-content-profile-top span {\n  display: block;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  font-weight: 800;\n  color: #8a909b;\n  margin-bottom: 4px;\n}\n\n.ws-content-profile-top strong {\n  font-size: 18px;\n}\n\n\n\/* PAGE STACK *\/\n\n.ws-page-stack {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 8px;\n  padding: 20px 0;\n}\n\n.ws-page {\n  display: flex;\n  align-items: center;\n  gap: 10px;\n  padding: 12px;\n  border-radius: 10px;\n  background: #f7f7f8;\n  flex-wrap: wrap;\n}\n\n.ws-page b {\n  width: 27px;\n  height: 27px;\n  border-radius: 7px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n}\n\n.ws-page span {\n  font-size: 11px;\n  color: #59606c;\n}\n\n.ws-page.active {\n  background: #f0efff;\n}\n\n.ws-page.active b {\n  background: #6c63ff;\n}\n\n.ws-page.weak {\n  opacity: .65;\n}\n\n\n\/* COVERAGE *\/\n\n.ws-coverage {\n  padding-top: 15px;\n  border-top: 1px solid #eceef2;\n}\n\n.ws-coverage > span {\n  display: block;\n  font-size: 10px;\n  color: #747b87;\n  margin-bottom: 8px;\n}\n\n.ws-coverage-bar {\n  height: 7px;\n  border-radius: 10px;\n  background: #eceef2;\n  overflow: hidden;\n  margin-bottom: 7px;\n}\n\n.ws-coverage-bar i {\n  display: block;\n  height: 100%;\n  border-radius: inherit;\n  background: #20242d;\n}\n\n.ws-strong .ws-coverage-bar i {\n  background: #6c63ff;\n}\n\n.ws-coverage strong {\n  font-size: 11px;\n  color: #6c63ff;\n}\n\n\n\/* VS *\/\n\n.ws-vs {\n  display: flex;\n  justify-content: center;\n}\n\n.ws-vs span {\n  width: 43px;\n  height: 43px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   SELF AUDIT\n========================================= *\/\n\n.ws-audit {\n  margin-top: 28px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #f7f7fb;\n}\n\n.ws-audit-heading {\n  max-width: 700px;\n  margin-bottom: 23px;\n}\n\n.ws-audit-heading > span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #6c63ff;\n}\n\n.ws-audit-heading h3 {\n  margin: 5px 0 7px;\n  font-size: 23px;\n}\n\n.ws-audit-heading p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.6;\n}\n\n.ws-question-grid {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 10px;\n}\n\n.ws-question {\n  display: flex;\n  gap: 13px;\n  padding: 18px;\n  border-radius: 13px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n}\n\n.ws-question-number {\n  width: 30px;\n  height: 30px;\n  border-radius: 8px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.ws-question strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 4px;\n}\n\n.ws-question p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   GAP\n========================================= *\/\n\n.ws-gap-indicator {\n  display: grid;\n  grid-template-columns: 43px 1fr;\n  gap: 17px;\n  margin-top: 22px;\n  padding: 23px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #fff;\n  border-top: 1px solid #e4e6ec;\n  border-right: 1px solid #e4e6ec;\n  border-bottom: 1px solid #e4e6ec;\n}\n\n.ws-gap-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.ws-gap-indicator span,\n.ws-takeaway span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #6c63ff;\n}\n\n.ws-gap-indicator h3 {\n  margin: 5px 0 6px;\n  font-size: 18px;\n}\n\n.ws-gap-indicator p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TAKEAWAY\n========================================= *\/\n\n.ws-takeaway {\n  display: grid;\n  grid-template-columns: 5px 1fr;\n  gap: 18px;\n  margin-top: 24px;\n  padding-right: 20px;\n}\n\n.ws-takeaway-line {\n  border-radius: 10px;\n  background: #6c63ff;\n}\n\n.ws-takeaway h3 {\n  margin: 5px 0 6px;\n  font-size: 19px;\n}\n\n.ws-takeaway p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .ws-intro h2 {\n    font-size: 32px;\n  }\n\n  .ws-flow {\n    grid-template-columns: 1fr;\n    gap: 12px;\n  }\n\n  .ws-node {\n    min-height: auto;\n  }\n\n  .ws-flow-arrow {\n    transform: rotate(90deg);\n    padding: 3px;\n  }\n\n  .ws-content-columns {\n    grid-template-columns: 1fr;\n  }\n\n  .ws-vs {\n    margin: 2px 0;\n  }\n\n  .ws-question-grid {\n    grid-template-columns: 1fr;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .website-support-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .ws-intro h2 {\n    font-size: 28px;\n  }\n\n  .ws-intro p {\n    font-size: 16px;\n  }\n\n  .ws-ecosystem {\n    padding: 21px 16px;\n  }\n\n  .ws-node {\n    padding: 19px;\n  }\n\n  .ws-content-profile {\n    padding: 20px;\n  }\n\n  .ws-page-stack {\n    grid-template-columns: 1fr;\n  }\n\n  .ws-audit {\n    padding: 22px 17px;\n  }\n\n  .ws-gap-indicator {\n    padding: 20px;\n  }\n\n}\n<\/style>\n\n<section class=\"website-support-section\">\n\n  <div class=\"ws-intro\">\n    <span class=\"ws-eyebrow\">LOCAL SIGNAL 07<\/span>\n\n    <h2>\n      9. Is Your Website\n      <span>Supporting Your Google Profile?<\/span>\n    <\/h2>\n\n    <p>\n      Your Google Business Profile and Website should be the same. It shouldn&#8217;t tell a different story. If your profile clearly showcases your locations and businesses but your website doesn&#8217;t provide any supporting information regarding the same, you may be creating local SEO gaps that can affect your visibility.\n    <\/p>\n  <\/div>\n\n\n  <!-- LOCAL SEO ECOSYSTEM -->\n\n  <div class=\"ws-ecosystem\">\n\n    <div class=\"ws-ecosystem-label\">\n      How Strong is Your Presence Beyond Google?\n    <\/div>\n\n\n    <div class=\"ws-flow\">\n\n      <!-- GBP -->\n\n      <div class=\"ws-node ws-gbp-node\">\n\n        <div class=\"ws-node-icon\">G<\/div>\n\n        <span>GOOGLE BUSINESS PROFILE<\/span>\n\n        <h3>\n          What do you offer?\n        <\/h3>\n\n        <ul>\n          <li>Business category<\/li>\n          <li>Services<\/li>\n          <li>Location<\/li>\n          <li>Reviews<\/li>\n        <\/ul>\n\n      <\/div>\n\n\n      <div class=\"ws-flow-arrow\">\n        <span>supports<\/span>\n        \u2192\n      <\/div>\n\n\n      <!-- WEBSITE -->\n\n      <div class=\"ws-node ws-website-node\">\n\n        <div class=\"ws-node-icon\">W<\/div>\n\n        <span>YOUR WEBSITE<\/span>\n\n        <h3>\n          Can you prove it?\n        <\/h3>\n\n        <ul>\n          <li>Service pages<\/li>\n          <li>Location pages<\/li>\n          <li>Detailed information<\/li>\n          <li>Projects &amp; case studies<\/li>\n        <\/ul>\n\n      <\/div>\n\n\n      <div class=\"ws-flow-arrow\">\n        <span>builds<\/span>\n        \u2192\n      <\/div>\n\n\n      <!-- CUSTOMER -->\n\n      <div class=\"ws-node ws-customer-node\">\n\n        <div class=\"ws-node-icon\">\u2713<\/div>\n\n        <span>CUSTOMER<\/span>\n\n        <h3>\n          Can they trust you?\n        <\/h3>\n\n        <ul>\n          <li>Understands your service<\/li>\n          <li>Finds their location<\/li>\n          <li>Sees your expertise<\/li>\n          <li>Knows what to expect<\/li>\n        <\/ul>\n\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ws-ecosystem-bottom\">\n      <strong>Local SEO works better when these pieces reinforce each other.<\/strong>\n    <\/div>\n\n  <\/div>\n\n\n  <!-- CONTENT DEPTH VISUAL -->\n\n  <div class=\"ws-depth\">\n\n    <div class=\"ws-depth-heading\">\n\n      <div>\n        <span>CONTENT DEPTH<\/span>\n\n        <h3>\n          What does your website actually cover?\n        <\/h3>\n      <\/div>\n\n      <div class=\"ws-depth-tag\">\n        COMPARE\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ws-content-columns\">\n\n      <!-- BASIC -->\n\n      <div class=\"ws-content-profile ws-basic\">\n\n        <div class=\"ws-content-profile-top\">\n          <span>YOUR WEBSITE<\/span>\n          <strong>Basic Coverage<\/strong>\n        <\/div>\n\n        <div class=\"ws-page-stack\">\n\n          <div class=\"ws-page active\">\n            <b>H<\/b>\n            <span>Home<\/span>\n          <\/div>\n\n          <div class=\"ws-page\">\n            <b>A<\/b>\n            <span>About<\/span>\n          <\/div>\n\n          <div class=\"ws-page\">\n            <b>C<\/b>\n            <span>Contact<\/span>\n          <\/div>\n\n          <div class=\"ws-page weak\">\n            <b>S<\/b>\n            <span>Generic Services<\/span>\n          <\/div>\n\n        <\/div>\n\n        <div class=\"ws-coverage\">\n          <span>Local content coverage<\/span>\n\n          <div class=\"ws-coverage-bar\">\n            <i style=\"width:35%;\"><\/i>\n          <\/div>\n\n          <strong>Limited<\/strong>\n        <\/div>\n\n      <\/div>\n\n\n      <!-- VS -->\n\n      <div class=\"ws-vs\">\n        <span>VS<\/span>\n      <\/div>\n\n\n      <!-- STRONG -->\n\n      <div class=\"ws-content-profile ws-strong\">\n\n        <div class=\"ws-content-profile-top\">\n          <span>COMPETITOR WEBSITE<\/span>\n          <strong>Broader Coverage<\/strong>\n        <\/div>\n\n        <div class=\"ws-page-stack\">\n\n          <div class=\"ws-page active\">\n            <b>S<\/b>\n            <span>Service Pages<\/span>\n          <\/div>\n\n          <div class=\"ws-page active\">\n            <b>L<\/b>\n            <span>Location Pages<\/span>\n          <\/div>\n\n          <div class=\"ws-page active\">\n            <b>C<\/b>\n            <span>Case Studies<\/span>\n          <\/div>\n\n          <div class=\"ws-page active\">\n            <b>P<\/b>\n            <span>Project Gallery<\/span>\n          <\/div>\n\n        <\/div>\n\n        <div class=\"ws-coverage\">\n          <span>Local content coverage<\/span>\n\n          <div class=\"ws-coverage-bar\">\n            <i style=\"width:88%;\"><\/i>\n          <\/div>\n\n          <strong>Strong<\/strong>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FIVE QUESTIONS -->\n\n  <div class=\"ws-audit\">\n\n    <div class=\"ws-audit-heading\">\n\n      <span>WEBSITE SELF-AUDIT<\/span>\n\n      <h3>\n        Can your website answer these five questions?\n      <\/h3>\n\n      <p>\n        If a customer lands on your website after finding you on Google Maps,\n        they should immediately understand what you do and why you&#8217;re relevant\n        to them.\n      <\/p>\n\n    <\/div>\n\n\n    <div class=\"ws-question-grid\">\n\n      <div class=\"ws-question\">\n\n        <div class=\"ws-question-number\">01<\/div>\n\n        <div>\n          <strong>What do I do?<\/strong>\n          <p>\n            Is your main service clearly explained?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ws-question\">\n\n        <div class=\"ws-question-number\">02<\/div>\n\n        <div>\n          <strong>Where do I provide it?<\/strong>\n          <p>\n            Are the locations you genuinely serve clear?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ws-question\">\n\n        <div class=\"ws-question-number\">03<\/div>\n\n        <div>\n          <strong>Who do I serve?<\/strong>\n          <p>\n            Is your ideal customer or audience obvious?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ws-question\">\n\n        <div class=\"ws-question-number\">04<\/div>\n\n        <div>\n          <strong>Which services do I offer?<\/strong>\n          <p>\n            Are important services supported by useful pages?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ws-question\">\n\n        <div class=\"ws-question-number\">05<\/div>\n\n        <div>\n          <strong>Why should customers choose me?<\/strong>\n          <p>\n            Do you demonstrate expertise, experience or trust?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- GAP INDICATOR -->\n\n  <div class=\"ws-gap-indicator\">\n\n    <div class=\"ws-gap-icon\">\n      \u2197\n    <\/div>\n\n    <div>\n\n      <span>LOCAL SEO GAP<\/span>\n\n      <h3>\n        Your website shouldn&#8217;t just exist. It should support your local presence.\n      <\/h3>\n\n      <p>\n        Build useful service, location and supporting content where it genuinely\n        helps customers understand your business. Don&#8217;t create pages simply to\n        increase the page count.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL TAKEAWAY -->\n\n  <div class=\"ws-takeaway\">\n\n    <div class=\"ws-takeaway-line\"><\/div>\n\n    <div>\n\n      <span>THE BIGGER PICTURE<\/span>\n\n      <h3>\n        Google Profile + Website = One consistent business story.\n      <\/h3>\n\n      <p>\n        Your Google Business Profile tells people you exist. Your website should\n        give them the depth, information and confidence to understand your\n        business.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.citation-presence-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   HEADER\n========================================= *\/\n\n.cp-header {\n  max-width: 800px;\n  margin-bottom: 35px;\n}\n\n.cp-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.cp-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.cp-header h2 span {\n  color: #6c63ff;\n}\n\n.cp-header p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   PRESENCE MAP\n========================================= *\/\n\n.cp-presence-map {\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n}\n\n.cp-map-header {\n  display: flex;\n  align-items: flex-end;\n  justify-content: space-between;\n  margin-bottom: 15px;\n}\n\n.cp-map-header > div:first-child > span,\n.cp-quality-heading > span,\n.cp-audit-header span,\n.cp-nap span,\n.cp-principle span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.cp-map-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.cp-map-count {\n  text-align: right;\n}\n\n.cp-map-count strong {\n  font-size: 28px;\n  line-height: 1;\n}\n\n.cp-map-count span {\n  display: block;\n  font-size: 9px;\n  color: #aeb3bd;\n  text-transform: uppercase;\n  letter-spacing: 1px;\n}\n\n\n\/* MAP *\/\n\n.cp-map {\n  height: 540px;\n  position: relative;\n  overflow: hidden;\n  border-radius: 17px;\n  background:\n    radial-gradient(circle at center, #30353f 0%, #292e38 35%, #252a33 75%);\n  border: 1px solid #393e49;\n}\n\n\n\/* CENTER *\/\n\n.cp-center {\n  position: absolute;\n  left: 50%;\n  top: 50%;\n  transform: translate(-50%,-50%);\n  width: 145px;\n  height: 145px;\n  border-radius: 50%;\n  background: #20242d;\n  border: 2px solid #6c63ff;\n  box-shadow: 0 0 0 14px rgba(108,99,255,.08),\n              0 20px 45px rgba(0,0,0,.25);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-direction: column;\n  z-index: 3;\n}\n\n.cp-center-icon {\n  width: 42px;\n  height: 42px;\n  border-radius: 11px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n  margin-bottom: 9px;\n}\n\n.cp-center strong {\n  font-size: 14px;\n}\n\n.cp-center span {\n  font-size: 9px;\n  color: #aeb3bd;\n  margin-top: 3px;\n}\n\n\n\/* SOURCE NODES *\/\n\n.cp-source {\n  position: absolute;\n  width: 155px;\n  padding: 13px;\n  border-radius: 12px;\n  background: #30353f;\n  border: 1px solid #444955;\n  z-index: 4;\n}\n\n.cp-source-icon {\n  width: 28px;\n  height: 28px;\n  border-radius: 7px;\n  background: #3b404a;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  margin-bottom: 8px;\n}\n\n.cp-source strong {\n  display: block;\n  font-size: 11px;\n  margin-bottom: 3px;\n}\n\n.cp-source span {\n  display: block;\n  font-size: 9px;\n  color: #9da3ae;\n  line-height: 1.4;\n}\n\n\n\/* NODE POSITIONS *\/\n\n.cp-source-1 {\n  left: 7%;\n  top: 13%;\n}\n\n.cp-source-2 {\n  left: 38%;\n  top: 6%;\n}\n\n.cp-source-3 {\n  right: 7%;\n  top: 13%;\n}\n\n.cp-source-4 {\n  left: 7%;\n  bottom: 13%;\n}\n\n.cp-source-5 {\n  left: 38%;\n  bottom: 6%;\n}\n\n.cp-source-6 {\n  right: 7%;\n  bottom: 13%;\n}\n\n.cp-source-7 {\n  right: 2%;\n  top: 40%;\n}\n\n\n\/* =========================================\n   CONNECTOR LINES\n========================================= *\/\n\n.cp-line {\n  position: absolute;\n  height: 1px;\n  background: #4b505b;\n  transform-origin: left center;\n  z-index: 1;\n}\n\n.cp-line-1 {\n  width: 270px;\n  left: 18%;\n  top: 25%;\n  transform: rotate(28deg);\n}\n\n.cp-line-2 {\n  width: 180px;\n  left: 47%;\n  top: 23%;\n  transform: rotate(90deg);\n}\n\n.cp-line-3 {\n  width: 270px;\n  right: -18%;\n  top: 25%;\n  transform: rotate(152deg);\n}\n\n.cp-line-4 {\n  width: 270px;\n  left: 18%;\n  bottom: 25%;\n  transform: rotate(-28deg);\n}\n\n.cp-line-5 {\n  width: 180px;\n  left: 47%;\n  bottom: 23%;\n  transform: rotate(-90deg);\n}\n\n.cp-line-6 {\n  width: 270px;\n  right: -18%;\n  bottom: 25%;\n  transform: rotate(-152deg);\n}\n\n\n\/* =========================================\n   QUALITY\n========================================= *\/\n\n.cp-quality-section {\n  margin-top: 28px;\n}\n\n.cp-quality-heading {\n  max-width: 750px;\n  margin-bottom: 22px;\n}\n\n.cp-quality-heading h3 {\n  margin: 5px 0 6px;\n  font-size: 23px;\n}\n\n.cp-quality-heading p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.6;\n}\n\n.cp-quality-visual {\n  display: grid;\n  grid-template-columns: 1fr 55px 1fr;\n  align-items: center;\n  gap: 15px;\n}\n\n\n\/* SCORE CARDS *\/\n\n.cp-business-score {\n  padding: 24px;\n  border: 1px solid #e4e6ec;\n  border-radius: 18px;\n  background: #fff;\n}\n\n.cp-competitor-score {\n  border-color: #d9d5ff;\n  background: #fbfaff;\n}\n\n.cp-score-top {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  padding-bottom: 18px;\n  border-bottom: 1px solid #eceef2;\n}\n\n.cp-score-avatar {\n  width: 40px;\n  height: 40px;\n  border-radius: 10px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 11px;\n  font-weight: 800;\n}\n\n.cp-score-avatar-c {\n  background: #6c63ff;\n}\n\n.cp-score-top span {\n  display: block;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  color: #8a909b;\n  font-weight: 800;\n  margin-bottom: 3px;\n}\n\n.cp-score-top strong {\n  font-size: 17px;\n}\n\n\n\/* SCORE ITEMS *\/\n\n.cp-score-items {\n  display: flex;\n  flex-direction: column;\n  gap: 15px;\n  padding-top: 20px;\n}\n\n.cp-score-item {\n  display: grid;\n  grid-template-columns: 75px 1fr;\n  align-items: center;\n  gap: 10px;\n}\n\n.cp-score-item span {\n  font-size: 10px;\n  color: #69707d;\n}\n\n.cp-score-item i {\n  display: block;\n  height: 7px;\n  border-radius: 10px;\n  background: #20242d;\n}\n\n.cp-score-item .cp-purple {\n  background: #6c63ff;\n}\n\n\n\/* VS *\/\n\n.cp-quality-vs {\n  display: flex;\n  justify-content: center;\n}\n\n.cp-quality-vs span {\n  width: 42px;\n  height: 42px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   AUDIT\n========================================= *\/\n\n.cp-audit {\n  margin-top: 28px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #f7f7fb;\n}\n\n.cp-audit-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-bottom: 23px;\n}\n\n.cp-audit-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.cp-audit-number {\n  width: 43px;\n  height: 43px;\n  border-radius: 12px;\n  background: #20242d;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.cp-audit-grid {\n  display: grid;\n  grid-template-columns: repeat(2, 1fr);\n  gap: 10px;\n}\n\n.cp-audit-item {\n  padding: 17px;\n  border-radius: 13px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n}\n\n.cp-audit-item b {\n  display: block;\n  color: #6c63ff;\n  font-size: 9px;\n  margin-bottom: 9px;\n}\n\n.cp-audit-item strong {\n  display: block;\n  font-size: 13px;\n  margin-bottom: 4px;\n}\n\n.cp-audit-item span {\n  display: block;\n  color: #69707d;\n  font-size: 11px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   NAP\n========================================= *\/\n\n.cp-nap {\n  display: grid;\n  grid-template-columns: 42px 1fr;\n  gap: 16px;\n  margin-top: 22px;\n  padding: 23px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #fff;\n  border-top: 1px solid #e4e6ec;\n  border-right: 1px solid #e4e6ec;\n  border-bottom: 1px solid #e4e6ec;\n}\n\n.cp-nap-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.cp-nap h3 {\n  margin: 5px 0 6px;\n  font-size: 17px;\n}\n\n.cp-nap p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   PRINCIPLE\n========================================= *\/\n\n.cp-principle {\n  display: flex;\n  align-items: flex-start;\n  gap: 15px;\n  margin-top: 20px;\n  padding: 21px 23px;\n  border-radius: 15px;\n  background: #20242d;\n  color: #fff;\n}\n\n.cp-principle-mark {\n  width: 36px;\n  height: 36px;\n  border-radius: 9px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.cp-principle h3 {\n  margin: 5px 0 5px;\n  font-size: 17px;\n  color: #fff;\n}\n\n.cp-principle p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 12px;\n  line-height: 1.6;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .cp-header h2 {\n    font-size: 32px;\n  }\n\n  .cp-map {\n    height: 620px;\n  }\n\n  .cp-source {\n    width: 135px;\n  }\n\n  .cp-source-1 {\n    left: 3%;\n  }\n\n  .cp-source-3,\n  .cp-source-6 {\n    right: 3%;\n  }\n\n  .cp-quality-visual {\n    grid-template-columns: 1fr;\n  }\n\n  .cp-quality-vs {\n    margin: 3px 0;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .citation-presence-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .cp-header h2 {\n    font-size: 28px;\n  }\n\n  .cp-header p {\n    font-size: 16px;\n  }\n\n  .cp-presence-map {\n    padding: 20px 15px;\n  }\n\n  .cp-map {\n    height: 760px;\n  }\n\n  .cp-map-header {\n    align-items: flex-start;\n  }\n\n  .cp-source {\n    width: 130px;\n  }\n\n  .cp-source-1 {\n    left: 3%;\n    top: 9%;\n  }\n\n  .cp-source-2 {\n    left: 50%;\n    top: 4%;\n    transform: translateX(-50%);\n  }\n\n  .cp-source-3 {\n    right: 3%;\n    top: 9%;\n  }\n\n  .cp-source-4 {\n    left: 3%;\n    bottom: 9%;\n  }\n\n  .cp-source-5 {\n    left: 50%;\n    bottom: 4%;\n    transform: translateX(-50%);\n  }\n\n  .cp-source-6 {\n    right: 3%;\n    bottom: 9%;\n  }\n\n  .cp-source-7 {\n    right: 3%;\n    top: 45%;\n  }\n\n  .cp-center {\n    width: 125px;\n    height: 125px;\n  }\n\n  .cp-line {\n    display: none;\n  }\n\n  .cp-quality-visual {\n    gap: 10px;\n  }\n\n  .cp-business-score {\n    padding: 20px;\n  }\n\n  .cp-audit {\n    padding: 22px 17px;\n  }\n\n  .cp-audit-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .cp-nap {\n    padding: 20px;\n  }\n\n  .cp-principle {\n    padding: 19px;\n  }\n\n}\n<\/style>\n\n<section class=\"citation-presence-section\">\n\n  <div class=\"cp-header\">\n    <span class=\"cp-eyebrow\">LOCAL SIGNAL 08<\/span>\n\n    <h2>\n      10. How Strong Is Your\n      <span>Presence Beyond Google?<\/span>\n    <\/h2>\n\n    <p>\n      Your competitor may appear across various directories, local organizations and industry websites while your business has very few mentions. You can also compare where both businesses are being discovered outside google.\n    <\/p>\n  <\/div>\n\n\n  <!-- PRESENCE MAP -->\n\n  <div class=\"cp-presence-map\">\n\n    <div class=\"cp-map-header\">\n\n      <div>\n        <span>LOCAL PRESENCE MAP<\/span>\n        <h3>Where can customers find your business?<\/h3>\n      <\/div>\n\n      <div class=\"cp-map-count\">\n        <strong>7<\/strong>\n        <span>source types<\/span>\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"cp-map\">\n\n      <!-- CONNECTOR LINES -->\n\n     <!-- <div class=\"cp-line cp-line-1\"><\/div>-->\n     <!-- <div class=\"cp-line cp-line-2\"><\/div>-->\n    <!--  <div class=\"cp-line cp-line-3\"><\/div>-->\n     <!-- <div class=\"cp-line cp-line-4\"><\/div>-->\n     <!-- <div class=\"cp-line cp-line-5\"><\/div>-->\n    <!--  <div class=\"cp-line cp-line-6\"><\/div>-->\n\n\n      <!-- CENTER -->\n\n      <div class=\"cp-center\">\n\n        <div class=\"cp-center-icon\">\n          GBP\n        <\/div>\n\n        <strong>Your Business<\/strong>\n\n        <span>Local identity<\/span>\n\n      <\/div>\n\n\n      <!-- SOURCES -->\n\n      <div class=\"cp-source cp-source-1\">\n\n        <div class=\"cp-source-icon\">D<\/div>\n\n        <strong>Industry Directories<\/strong>\n\n        <span>Relevant industry listings<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-2\">\n\n        <div class=\"cp-source-icon\">L<\/div>\n\n        <strong>Local Directories<\/strong>\n\n        <span>City &amp; regional listings<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-3\">\n\n        <div class=\"cp-source-icon\">C<\/div>\n\n        <strong>Chamber Websites<\/strong>\n\n        <span>Business organizations<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-4\">\n\n        <div class=\"cp-source-icon\">O<\/div>\n\n        <strong>Local Organizations<\/strong>\n\n        <span>Community presence<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-5\">\n\n        <div class=\"cp-source-icon\">P<\/div>\n\n        <strong>Industry Publications<\/strong>\n\n        <span>Relevant authority<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-6\">\n\n        <div class=\"cp-source-icon\">M<\/div>\n\n        <strong>Community Websites<\/strong>\n\n        <span>Local mentions<\/span>\n\n      <\/div>\n\n\n      <div class=\"cp-source cp-source-7\">\n\n        <div class=\"cp-source-icon\">B<\/div>\n\n        <strong>Business Listings<\/strong>\n\n        <span>Relevant local sources<\/span>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- QUANTITY VS QUALITY -->\n\n  <div class=\"cp-quality-section\">\n\n    <div class=\"cp-quality-heading\">\n\n      <span>QUALITY OVER QUANTITY<\/span>\n\n      <h3>\n        31 citations aren&#8217;t automatically better than 12.\n      <\/h3>\n\n      <p>\n        The value of a citation depends on its accuracy, relevance and\n        trustworthiness-not simply the number of websites mentioning your business.\n      <\/p>\n\n    <\/div>\n\n\n    <div class=\"cp-quality-visual\">\n\n      <!-- YOUR BUSINESS -->\n\n      <div class=\"cp-business-score\">\n\n        <div class=\"cp-score-top\">\n\n          <div class=\"cp-score-avatar\">Y<\/div>\n\n          <div>\n            <span>YOUR BUSINESS<\/span>\n            <strong>12 citations<\/strong>\n          <\/div>\n\n        <\/div>\n\n\n        <div class=\"cp-score-items\">\n\n          <div class=\"cp-score-item\">\n            <span>Accuracy<\/span>\n            <i class=\"cp-good\" style=\"width:85%;\"><\/i>\n          <\/div>\n\n          <div class=\"cp-score-item\">\n            <span>Relevance<\/span>\n            <i class=\"cp-good\" style=\"width:75%;\"><\/i>\n          <\/div>\n\n          <div class=\"cp-score-item\">\n            <span>Trust<\/span>\n            <i class=\"cp-good\" style=\"width:80%;\"><\/i>\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n\n      <!-- VS -->\n\n      <div class=\"cp-quality-vs\">\n        <span>VS<\/span>\n      <\/div>\n\n\n      <!-- COMPETITOR -->\n\n      <div class=\"cp-business-score cp-competitor-score\">\n\n        <div class=\"cp-score-top\">\n\n          <div class=\"cp-score-avatar cp-score-avatar-c\">C<\/div>\n\n          <div>\n            <span>COMPETITOR<\/span>\n            <strong>31 citations<\/strong>\n          <\/div>\n\n        <\/div>\n\n\n        <div class=\"cp-score-items\">\n\n          <div class=\"cp-score-item\">\n            <span>Accuracy<\/span>\n            <i class=\"cp-purple\" style=\"width:90%;\"><\/i>\n          <\/div>\n\n          <div class=\"cp-score-item\">\n            <span>Relevance<\/span>\n            <i class=\"cp-purple\" style=\"width:92%;\"><\/i>\n          <\/div>\n\n          <div class=\"cp-score-item\">\n            <span>Trust<\/span>\n            <i class=\"cp-purple\" style=\"width:88%;\"><\/i>\n          <\/div>\n\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- AUDIT CHECKLIST -->\n\n  <div class=\"cp-audit\">\n\n    <div class=\"cp-audit-header\">\n\n      <div>\n        <span>CITATION AUDIT<\/span>\n\n        <h3>\n          Check these seven source types\n        <\/h3>\n      <\/div>\n\n      <div class=\"cp-audit-number\">\n        07\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"cp-audit-grid\">\n\n      <div class=\"cp-audit-item\">\n        <b>01<\/b>\n        <strong>Industry directories<\/strong>\n        <span>Are you listed where customers in your industry actually search?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>02<\/b>\n        <strong>Local directories<\/strong>\n        <span>Are your important local listings accurate and consistent?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>03<\/b>\n        <strong>Chamber websites<\/strong>\n        <span>Are there legitimate local business organizations you can join?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>04<\/b>\n        <strong>Local organizations<\/strong>\n        <span>Is your business mentioned by relevant community organizations?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>05<\/b>\n        <strong>Industry publications<\/strong>\n        <span>Are there relevant publications that genuinely cover your industry?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>06<\/b>\n        <strong>Community websites<\/strong>\n        <span>Does your business have legitimate local visibility?<\/span>\n      <\/div>\n\n      <div class=\"cp-audit-item\">\n        <b>07<\/b>\n        <strong>Business listings<\/strong>\n        <span>Are your important business details accurate across the web?<\/span>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- NAP WARNING -->\n\n  <div class=\"cp-nap\">\n\n    <div class=\"cp-nap-icon\">\n      !\n    <\/div>\n\n    <div>\n\n      <span>ACCURACY CHECK<\/span>\n\n      <h3>\n        One wrong business detail can create an unnecessary problem.\n      <\/h3>\n\n      <p>\n        When reviewing citations, check your business name, address, phone\n        number and other important details for consistency. Fix inaccurate\n        listings before focusing on creating more.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL PRINCIPLE -->\n\n  <div class=\"cp-principle\">\n\n    <div class=\"cp-principle-mark\">\n      \u2713\n    <\/div>\n\n    <div>\n\n      <span>THE RIGHT APPROACH<\/span>\n\n      <h3>\n        Build fewer, better local signals.\n      <\/h3>\n\n      <p>\n        Focus on accurate, relevant and trustworthy citations and mentions.\n        Don&#8217;t submit your business to hundreds of low-quality directories just\n        to increase a number.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.local-links-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   INTRO\n========================================= *\/\n\n.ll-intro {\n  max-width: 800px;\n  margin-bottom: 35px;\n}\n\n.ll-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.ll-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.ll-intro h2 span {\n  color: #6c63ff;\n}\n\n.ll-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   NETWORK\n========================================= *\/\n\n.ll-network {\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n}\n\n.ll-network-top {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n  margin-bottom: 20px;\n}\n\n.ll-network-top > div:first-child > span,\n.ll-signal-content > span,\n.ll-opportunity-header span,\n.ll-gap-left span,\n.ll-filter-heading > span,\n.ll-final span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.ll-network-top h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.ll-network-status {\n  padding: 7px 11px;\n  border: 1px solid #444955;\n  border-radius: 30px;\n  color: #aeb3bd;\n  font-size: 9px;\n  letter-spacing: 1px;\n  font-weight: 800;\n}\n\n.ll-network-status i {\n  display: inline-block;\n  width: 7px;\n  height: 7px;\n  border-radius: 50%;\n  background: #6c63ff;\n  margin-right: 6px;\n}\n\n\n\/* =========================================\n   NETWORK CANVAS\n========================================= *\/\n\n.ll-network-canvas {\n  height: 500px;\n  position: relative;\n  border-radius: 17px;\n  background:\n    radial-gradient(circle at center, #30353f 0%, #292e38 38%, #252a33 80%);\n  border: 1px solid #393e49;\n  overflow: hidden;\n}\n\n\n\/* CENTER *\/\n\n.ll-business {\n  position: absolute;\n  left: 50%;\n  top: 50%;\n  transform: translate(-50%,-50%);\n  width: 145px;\n  height: 145px;\n  border-radius: 50%;\n  background: #20242d;\n  border: 2px solid #6c63ff;\n  box-shadow:\n    0 0 0 14px rgba(108,99,255,.08),\n    0 20px 45px rgba(0,0,0,.25);\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-direction: column;\n  z-index: 4;\n}\n\n.ll-business-icon {\n  width: 44px;\n  height: 44px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  margin-bottom: 9px;\n}\n\n.ll-business strong {\n  font-size: 14px;\n}\n\n.ll-business > span {\n  font-size: 9px;\n  color: #aeb3bd;\n  margin-top: 3px;\n}\n\n\n\/* SOURCE *\/\n\n.ll-source {\n  position: absolute;\n  width: 170px;\n  padding: 14px;\n  border-radius: 13px;\n  background: #30353f;\n  border: 1px solid #444955;\n  z-index: 5;\n}\n\n.ll-source-icon {\n  width: 29px;\n  height: 29px;\n  border-radius: 8px;\n  background: #3b404a;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  margin-bottom: 8px;\n}\n\n.ll-source strong {\n  display: block;\n  font-size: 11px;\n  margin-bottom: 3px;\n}\n\n.ll-source span {\n  display: block;\n  color: #9da3ae;\n  font-size: 9px;\n  line-height: 1.45;\n}\n\n\n\/* POSITIONS *\/\n\n.ll-source-1 {\n  left: 6%;\n  top: 10%;\n}\n\n.ll-source-2 {\n  left: 39%;\n  top: 5%;\n}\n\n.ll-source-3 {\n  right: 6%;\n  top: 10%;\n}\n\n.ll-source-4 {\n  left: 6%;\n  bottom: 10%;\n}\n\n.ll-source-5 {\n  left: 39%;\n  bottom: 5%;\n}\n\n.ll-source-6 {\n  right: 6%;\n  bottom: 10%;\n}\n\n\n\/* =========================================\n   CONNECTIONS\n========================================= *\/\n\n.ll-connection {\n  position: absolute;\n  height: 1px;\n  background: #4b505b;\n  transform-origin: left center;\n  z-index: 1;\n}\n\n.ll-connection-1 {\n  width: 260px;\n  left: 10%;\n  top: 24%;\n  transform: rotate(29deg);\n}\n\n.ll-connection-2 {\n  width: 190px;\n  left: 50%;\n  top: 22%;\n  transform: rotate(90deg);\n}\n\n.ll-connection-3 {\n  width: 260px;\n  right: -40%;\n  top: 24%;\n  transform: rotate(151deg);\n}\n\n.ll-connection-4 {\n  width: 260px;\n  left: 10%;\n  bottom: 24%;\n  transform: rotate(-29deg);\n}\n\n.ll-connection-5 {\n  width: 190px;\n  left: 50%;\n  bottom: 22%;\n  transform: rotate(-90deg);\n}\n\n.ll-connection-6 {\n  width: 260px;\n  right: -40%;\n  bottom: 24%;\n  transform: rotate(-151deg);\n}\n\n\n\/* =========================================\n   FOOTER\n========================================= *\/\n\n.ll-network-footer {\n  margin-top: 18px;\n  padding-top: 17px;\n  border-top: 1px solid #393e49;\n}\n\n.ll-network-footer span {\n  display: block;\n  color: #aaa5ff;\n  font-size: 9px;\n  letter-spacing: 1.3px;\n  font-weight: 800;\n  margin-bottom: 4px;\n}\n\n.ll-network-footer strong {\n  font-size: 13px;\n  color: #aeb3bd;\n}\n\n\n\/* =========================================\n   TWO SIGNALS\n========================================= *\/\n\n.ll-two-signals {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 12px;\n  margin-top: 25px;\n}\n\n.ll-signal-card {\n  display: grid;\n  grid-template-columns: 38px 1fr 25px;\n  gap: 13px;\n  align-items: start;\n  padding: 22px;\n  border-radius: 17px;\n  border: 1px solid #e4e6ec;\n  background: #fff;\n}\n\n.ll-mention-card {\n  background: #fbfaff;\n  border-color: #d9d5ff;\n}\n\n.ll-signal-number {\n  width: 36px;\n  height: 36px;\n  border-radius: 9px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.ll-mention-card .ll-signal-number {\n  background: #6c63ff;\n}\n\n.ll-signal-content h3 {\n  margin: 5px 0 6px;\n  font-size: 17px;\n}\n\n.ll-signal-content p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.6;\n}\n\n.ll-signal-arrow {\n  color: #6c63ff;\n  font-size: 20px;\n  font-weight: 700;\n}\n\n\n\/* =========================================\n   OPPORTUNITY\n========================================= *\/\n\n.ll-opportunity {\n  margin-top: 27px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #f7f7fb;\n}\n\n.ll-opportunity-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-bottom: 23px;\n}\n\n.ll-opportunity-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.ll-opportunity-count {\n  width: 43px;\n  height: 43px;\n  border-radius: 12px;\n  background: #20242d;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.ll-opportunity-grid {\n  display: grid;\n  grid-template-columns: repeat(2,1fr);\n  gap: 10px;\n}\n\n.ll-opportunity-item {\n  display: flex;\n  gap: 12px;\n  padding: 17px;\n  border-radius: 13px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n}\n\n.ll-opportunity-icon {\n  width: 31px;\n  height: 31px;\n  border-radius: 8px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.ll-opportunity-item strong {\n  display: block;\n  font-size: 13px;\n  margin-bottom: 4px;\n}\n\n.ll-opportunity-item span {\n  display: block;\n  color: #69707d;\n  font-size: 11px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   COMPETITOR GAP\n========================================= *\/\n\n.ll-gap {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 20px;\n  margin-top: 22px;\n  padding: 22px 25px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #fff;\n  border-top: 1px solid #e4e6ec;\n  border-right: 1px solid #e4e6ec;\n  border-bottom: 1px solid #e4e6ec;\n}\n\n.ll-gap-left {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n}\n\n.ll-gap-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.ll-gap-left h3 {\n  margin: 5px 0 0;\n  font-size: 17px;\n}\n\n.ll-gap-right {\n  display: flex;\n  align-items: center;\n  gap: 15px;\n}\n\n.ll-gap-stat {\n  text-align: center;\n  min-width: 80px;\n}\n\n.ll-gap-stat strong {\n  display: block;\n  font-size: 29px;\n}\n\n.ll-gap-stat span {\n  display: block;\n  font-size: 9px;\n  color: #858b96;\n}\n\n.ll-gap-highlight strong {\n  color: #6c63ff;\n}\n\n.ll-gap-vs {\n  font-size: 9px;\n  color: #8a909b;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   FILTER\n========================================= *\/\n\n.ll-filter {\n  margin-top: 27px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #20242d;\n  color: #fff;\n}\n\n.ll-filter-heading {\n  margin-bottom: 22px;\n}\n\n.ll-filter-heading h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.ll-filter-grid {\n  display: grid;\n  grid-template-columns: repeat(3,1fr);\n  gap: 10px;\n}\n\n.ll-filter-item {\n  padding: 19px;\n  border-radius: 13px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.ll-filter-check {\n  color: #aaa5ff;\n  font-size: 10px;\n  font-weight: 800;\n  margin-bottom: 15px;\n}\n\n.ll-filter-item strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 5px;\n}\n\n.ll-filter-item p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 11px;\n  line-height: 1.6;\n}\n\n\n\/* =========================================\n   FINAL\n========================================= *\/\n\n.ll-final {\n  display: grid;\n  grid-template-columns: 5px 1fr;\n  gap: 18px;\n  margin-top: 24px;\n  padding-right: 20px;\n}\n\n.ll-final-line {\n  border-radius: 10px;\n  background: #6c63ff;\n}\n\n.ll-final h3 {\n  margin: 5px 0 6px;\n  font-size: 19px;\n}\n\n.ll-final p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .ll-intro h2 {\n    font-size: 32px;\n  }\n\n  .ll-network-canvas {\n    height: 620px;\n  }\n\n  .ll-source {\n    width: 145px;\n  }\n\n  .ll-two-signals {\n    grid-template-columns: 1fr;\n  }\n\n  .ll-filter-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .ll-gap {\n    align-items: flex-start;\n    flex-direction: column;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .local-links-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .ll-intro h2 {\n    font-size: 28px;\n  }\n\n  .ll-intro p {\n    font-size: 16px;\n  }\n\n  .ll-network {\n    padding: 20px 15px;\n  }\n\n  .ll-network-top {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 12px;\n  }\n\n  .ll-network-canvas {\n    height: 760px;\n  }\n\n  .ll-source {\n    width: 130px;\n  }\n\n  .ll-source-1 {\n    left: 3%;\n    top: 8%;\n  }\n\n  .ll-source-2 {\n    left: 50%;\n    top: 3%;\n    transform: translateX(-50%);\n  }\n\n  .ll-source-3 {\n    right: 3%;\n    top: 8%;\n  }\n\n  .ll-source-4 {\n    left: 3%;\n    bottom: 8%;\n  }\n\n  .ll-source-5 {\n    left: 50%;\n    bottom: 3%;\n    transform: translateX(-50%);\n  }\n\n  .ll-source-6 {\n    right: 3%;\n    bottom: 8%;\n  }\n\n  .ll-business {\n    width: 125px;\n    height: 125px;\n  }\n\n  .ll-connection {\n    display: none;\n  }\n\n  .ll-signal-card {\n    grid-template-columns: 36px 1fr;\n  }\n\n  .ll-signal-arrow {\n    display: none;\n  }\n\n  .ll-opportunity {\n    padding: 22px 17px;\n  }\n\n  .ll-opportunity-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .ll-gap {\n    padding: 20px;\n  }\n\n  .ll-gap-right {\n    width: 100%;\n    justify-content: center;\n  }\n\n  .ll-filter {\n    padding: 22px 17px;\n  }\n\n  .ll-final {\n    padding-right: 0;\n  }\n\n}\n<\/style>\n\n<section class=\"local-links-section\">\n\n  <div class=\"ll-intro\">\n\n    <span class=\"ll-eyebrow\">LOCAL SIGNAL 09<\/span>\n\n    <h2>\n      11. Who Is\n      <span>Talking About Your Business?<\/span>\n    <\/h2>\n\n    <p>\n      Citations inform google where your business is listed. Local lists and mentions talk about a broader story, its relationship, expertise and presence within the community.\n    <\/p>\n\n  <\/div>\n\n\n  <!-- AUTHORITY NETWORK -->\n\n  <div class=\"ll-network\">\n\n    <div class=\"ll-network-top\">\n\n      <div>\n        <span>LOCAL AUTHORITY NETWORK<\/span>\n\n        <h3>\n          Your business doesn&#8217;t exist in isolation.\n        <\/h3>\n      <\/div>\n\n      <div class=\"ll-network-status\">\n        <i><\/i>\n        RELEVANCE MATTERS\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ll-network-canvas\">\n\n      <!-- CONNECTIONS -->\n\n      <div class=\"ll-connection ll-connection-1\"><\/div>\n      <div class=\"ll-connection ll-connection-2\"><\/div>\n      <div class=\"ll-connection ll-connection-3\"><\/div>\n      <div class=\"ll-connection ll-connection-4\"><\/div>\n      <div class=\"ll-connection ll-connection-5\"><\/div>\n      <div class=\"ll-connection ll-connection-6\"><\/div>\n\n\n      <!-- CENTER BUSINESS -->\n\n      <div class=\"ll-business\">\n\n        <div class=\"ll-business-icon\">\n          YOU\n        <\/div>\n\n        <strong>Your Business<\/strong>\n\n        <span>Local presence<\/span>\n\n      <\/div>\n\n\n      <!-- LOCAL NEWS -->\n\n      <div class=\"ll-source ll-source-1\">\n\n        <div class=\"ll-source-icon\">N<\/div>\n\n        <strong>Local News<\/strong>\n\n        <span>Community stories &amp; coverage<\/span>\n\n      <\/div>\n\n\n      <!-- INDUSTRY -->\n\n      <div class=\"ll-source ll-source-2\">\n\n        <div class=\"ll-source-icon\">I<\/div>\n\n        <strong>Industry Publications<\/strong>\n\n        <span>Relevant expertise<\/span>\n\n      <\/div>\n\n\n      <!-- COMMUNITY -->\n\n      <div class=\"ll-source ll-source-3\">\n\n        <div class=\"ll-source-icon\">C<\/div>\n\n        <strong>Community Organizations<\/strong>\n\n        <span>Local involvement<\/span>\n\n      <\/div>\n\n\n      <!-- EVENTS -->\n\n      <div class=\"ll-source ll-source-4\">\n\n        <div class=\"ll-source-icon\">E<\/div>\n\n        <strong>Event Websites<\/strong>\n\n        <span>Local participation<\/span>\n\n      <\/div>\n\n\n      <!-- PARTNERS -->\n\n      <div class=\"ll-source ll-source-5\">\n\n        <div class=\"ll-source-icon\">P<\/div>\n\n        <strong>Partner Websites<\/strong>\n\n        <span>Business relationships<\/span>\n\n      <\/div>\n\n\n      <!-- BLOGS -->\n\n      <div class=\"ll-source ll-source-6\">\n\n        <div class=\"ll-source-icon\">B<\/div>\n\n        <strong>Local Blogs<\/strong>\n\n        <span>Relevant local audiences<\/span>\n\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ll-network-footer\">\n\n      <span>THE IDEA<\/span>\n\n      <strong>\n        Build relationships that make your business genuinely worth mentioning.\n      <\/strong>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- LINK VS MENTION -->\n\n  <div class=\"ll-two-signals\">\n\n    <div class=\"ll-signal-card\">\n\n      <div class=\"ll-signal-number\">\n        01\n      <\/div>\n\n      <div class=\"ll-signal-content\">\n\n        <span>RELEVANT LINK<\/span>\n\n        <h3>\n          A website links to your business.\n        <\/h3>\n\n        <p>\n          For example, a local association lists your company as a member and\n          links to your website.\n        <\/p>\n\n      <\/div>\n\n      <div class=\"ll-signal-arrow\">\n        \u2197\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ll-signal-card ll-mention-card\">\n\n      <div class=\"ll-signal-number\">\n        02\n      <\/div>\n\n      <div class=\"ll-signal-content\">\n\n        <span>LOCAL MENTION<\/span>\n\n        <h3>\n          Your business is genuinely referenced.\n        <\/h3>\n\n        <p>\n          For example, a local publication discusses your project or community\n          involvement, even when there isn&#8217;t a direct website link.\n        <\/p>\n\n      <\/div>\n\n      <div class=\"ll-signal-arrow\">\n        @\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- OPPORTUNITY FINDER -->\n\n  <div class=\"ll-opportunity\">\n\n    <div class=\"ll-opportunity-header\">\n\n      <div>\n\n        <span>OPPORTUNITY FINDER<\/span>\n\n        <h3>\n          Where could your business genuinely belong?\n        <\/h3>\n\n      <\/div>\n\n      <div class=\"ll-opportunity-count\">\n        06\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ll-opportunity-grid\">\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">N<\/div>\n\n        <div>\n          <strong>Local news<\/strong>\n          <span>Business stories, launches, milestones or community activity.<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">I<\/div>\n\n        <div>\n          <strong>Industry publications<\/strong>\n          <span>Expert commentary, interviews, useful contributions or features.<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">A<\/div>\n\n        <div>\n          <strong>Local associations<\/strong>\n          <span>Professional groups and legitimate business organizations.<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">E<\/div>\n\n        <div>\n          <strong>Events<\/strong>\n          <span>Events you sponsor, attend, organize or genuinely contribute to.<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">P<\/div>\n\n        <div>\n          <strong>Partners<\/strong>\n          <span>Businesses you actually work with or have a genuine relationship with.<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-opportunity-item\">\n\n        <div class=\"ll-opportunity-icon\">B<\/div>\n\n        <div>\n          <strong>Local blogs<\/strong>\n          <span>Relevant publishers serving your city, industry or audience.<\/span>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- COMPETITOR GAP -->\n\n  <div class=\"ll-gap\">\n\n    <div class=\"ll-gap-left\">\n\n      <div class=\"ll-gap-icon\">\n        !\n      <\/div>\n\n      <div>\n        <span>COMPETITOR GAP<\/span>\n\n        <h3>\n          Your competitor may have stronger local relationships.\n        <\/h3>\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"ll-gap-right\">\n\n      <div class=\"ll-gap-stat\">\n        <strong>5<\/strong>\n        <span>Your relevant mentions<\/span>\n      <\/div>\n\n      <div class=\"ll-gap-vs\">\n        VS\n      <\/div>\n\n      <div class=\"ll-gap-stat ll-gap-highlight\">\n        <strong>16<\/strong>\n        <span>Competitor mentions<\/span>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- QUALITY FILTER -->\n\n  <div class=\"ll-filter\">\n\n    <div class=\"ll-filter-heading\">\n\n      <span>BEFORE YOU BUILD A LINK<\/span>\n\n      <h3>\n        Ask these three questions.\n      <\/h3>\n\n    <\/div>\n\n\n    <div class=\"ll-filter-grid\">\n\n      <div class=\"ll-filter-item\">\n\n        <div class=\"ll-filter-check\">\n          01\n        <\/div>\n\n        <div>\n          <strong>Is it relevant?<\/strong>\n\n          <p>\n            Does the website, organization or audience have a genuine connection\n            to your business?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-filter-item\">\n\n        <div class=\"ll-filter-check\">\n          02\n        <\/div>\n\n        <div>\n          <strong>Is it legitimate?<\/strong>\n\n          <p>\n            Is this a real organization, publication, business or community\n            resource?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"ll-filter-item\">\n\n        <div class=\"ll-filter-check\">\n          03\n        <\/div>\n\n        <div>\n          <strong>Do you deserve the mention?<\/strong>\n\n          <p>\n            Is there a genuine reason your business should be featured or\n            referenced?\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL PRINCIPLE -->\n\n  <div class=\"ll-final\">\n\n    <div class=\"ll-final-line\"><\/div>\n\n    <div>\n\n      <span>THE RIGHT APPROACH<\/span>\n\n      <h3>\n        Don&#8217;t chase links. Build reasons to be mentioned.\n      <\/h3>\n\n      <p>\n        Look for legitimate opportunities where your business can contribute\n        something useful to a local community, industry or audience. The goal\n        is meaningful visibility-not a bigger backlink count.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.proximity-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   INTRO\n========================================= *\/\n\n.px-intro {\n  max-width: 800px;\n  margin-bottom: 35px;\n}\n\n.px-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.px-intro h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.px-intro h2 span {\n  color: #6c63ff;\n}\n\n.px-intro p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   MAP CARD\n========================================= *\/\n\n.px-map-card {\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n}\n\n.px-map-header {\n  display: flex;\n  align-items: flex-end;\n  justify-content: space-between;\n  margin-bottom: 20px;\n  flex-wrap: wrap;\n}\n\n.px-map-header > div:first-child > span,\n.px-testing-header > div:first-child > span,\n.px-control-header > span,\n.px-mindset span,\n.px-takeaway span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n  color: #aaa5ff;\n}\n\n.px-map-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.px-live-indicator {\n  padding: 7px 11px;\n  border: 1px solid #444955;\n  border-radius: 30px;\n  font-size: 9px;\n  letter-spacing: 1px;\n  color: #aeb3bd;\n  font-weight: 800;\n}\n\n.px-live-indicator i {\n  display: inline-block;\n  width: 7px;\n  height: 7px;\n  border-radius: 50%;\n  background: #6c63ff;\n  margin-right: 6px;\n}\n\n\n\/* =========================================\n   MAP\n========================================= *\/\n\n.px-map {\n  height: 500px;\n  position: relative;\n  overflow: hidden;\n  border-radius: 17px;\n  background:\n    radial-gradient(circle at 50% 50%, #343944 0%, #292e38 55%, #252a33 100%);\n  border: 1px solid #393e49;\n}\n\n\n\/* MAP GRID *\/\n\n.px-grid {\n  position: absolute;\n  inset: 0;\n  opacity: .35;\n}\n\n.px-grid-a {\n  background:\n    repeating-linear-gradient(\n      0deg,\n      transparent 0,\n      transparent 48px,\n      #414650 49px,\n      transparent 50px\n    );\n}\n\n.px-grid-b {\n  background:\n    repeating-linear-gradient(\n      90deg,\n      transparent 0,\n      transparent 48px,\n      #414650 49px,\n      transparent 50px\n    );\n}\n\n\n\/* ROADS *\/\n\n.px-road {\n  position: absolute;\n  height: 13px;\n  background: #414650;\n  transform-origin: center;\n  opacity: .9;\n}\n\n.px-road-1 {\n  width: 750px;\n  left: -50px;\n  top: 48%;\n  transform: rotate(-14deg);\n}\n\n.px-road-2 {\n  width: 600px;\n  left: 20%;\n  top: 20%;\n  transform: rotate(47deg);\n}\n\n.px-road-3 {\n  width: 620px;\n  left: 8%;\n  bottom: 20%;\n  transform: rotate(-39deg);\n}\n\n.px-road-4 {\n  width: 550px;\n  right: -80px;\n  top: 58%;\n  transform: rotate(61deg);\n}\n\n\n\/* =========================================\n   SEARCHER\n========================================= *\/\n\n.px-searcher {\n  position: absolute;\n  left: 50%;\n  top: 50%;\n  transform: translate(-50%,-50%);\n  z-index: 5;\n  text-align: center;\n}\n\n.px-searcher-dot {\n  width: 30px;\n  height: 30px;\n  border-radius: 50%;\n  background: #6c63ff;\n  border: 5px solid #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 7px;\n  margin: auto;\n  box-shadow: 0 0 0 7px rgba(108,99,255,.16);\n}\n\n.px-searcher-pulse {\n  position: absolute;\n  width: 90px;\n  height: 90px;\n  border: 1px solid rgba(108,99,255,.3);\n  border-radius: 50%;\n  left: 50%;\n  top: -30px;\n  transform: translateX(-50%);\n}\n\n.px-map-label {\n  margin-top: 9px;\n  padding: 7px 10px;\n  border-radius: 8px;\n  background: #20242d;\n  border: 1px solid #444955;\n  white-space: nowrap;\n}\n\n.px-map-label strong {\n  display: block;\n  font-size: 10px;\n}\n\n.px-map-label span {\n  display: block;\n  font-size: 8px;\n  color: #aeb3bd;\n  margin-top: 2px;\n}\n\n\n\/* =========================================\n   BUSINESS PINS\n========================================= *\/\n\n.px-business {\n  position: absolute;\n  z-index: 6;\n  display: flex;\n  align-items: center;\n  gap: 8px;\n}\n\n.px-business-you {\n  left: 15%;\n  top: 22%;\n}\n\n.px-business-competitor {\n  right: 17%;\n  bottom: 20%;\n}\n\n.px-business-pin {\n  width: 38px;\n  height: 38px;\n  border-radius: 50% 50% 50% 0;\n  transform: rotate(-45deg);\n  background: #20242d;\n  border: 2px solid #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #aaa5ff;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.px-business-competitor .px-business-pin {\n  background: #6c63ff;\n  border-color: #6c63ff;\n  color: #fff;\n}\n\n.px-business-pin::first-letter {\n  transform: rotate(45deg);\n}\n\n.px-business-label {\n  padding: 8px 10px;\n  border-radius: 8px;\n  background: #20242d;\n  border: 1px solid #444955;\n  white-space: nowrap;\n}\n\n.px-business-label strong {\n  display: block;\n  font-size: 10px;\n}\n\n.px-business-label span {\n  display: block;\n  font-size: 9px;\n  color: #aaa5ff;\n  margin-top: 2px;\n}\n\n\n\/* =========================================\n   DISTANCE\n========================================= *\/\n\n.px-distance {\n  position: absolute;\n  height: 1px;\n  border-top: 1px dashed #777d89;\n  z-index: 2;\n}\n\n.px-distance span {\n  position: absolute;\n  top: -17px;\n  padding: 4px 7px;\n  border-radius: 5px;\n  background: #292e38;\n  color: #aaa5ff;\n  font-size: 8px;\n  font-weight: 800;\n}\n\n.px-distance-you {\n  width: 150px;\n  left: 25%;\n  top: 34%;\n  transform: rotate(47deg);\n}\n\n.px-distance-you span {\n  left: 50%;\n}\n\n.px-distance-competitor {\n  width: 150px;\n  right: 28%;\n  bottom: 39%;\n  transform: rotate(66deg);\n}\n\n.px-distance-competitor span {\n  left: 50%;\n}\n\n\n\/* =========================================\n   MAP SCALE\n========================================= *\/\n\n.px-map-scale {\n  position: absolute;\n  bottom: 15px;\n  left: 17px;\n  display: flex;\n  align-items: center;\n  gap: 7px;\n  color: #858b96;\n  font-size: 8px;\n}\n\n.px-map-scale i {\n  width: 40px;\n  height: 3px;\n  background: #858b96;\n  display: block;\n}\n\n\n\/* =========================================\n   MAP MESSAGE\n========================================= *\/\n\n.px-map-message {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  margin-top: 15px;\n  padding: 15px 17px;\n  border-radius: 11px;\n  background: #292e38;\n}\n\n.px-message-icon {\n  width: 37px;\n  height: 37px;\n  border-radius: 9px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.px-map-message span {\n  display: block;\n  color: #aaa5ff;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  font-weight: 800;\n}\n\n.px-map-message strong {\n  display: block;\n  font-size: 13px;\n  margin-top: 3px;\n}\n\n\n\/* =========================================\n   VARIABLES\n========================================= *\/\n\n.px-variables {\n  margin-top: 28px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #f7f7fb;\n}\n\n.px-variable-intro {\n  text-align: center;\n  max-width: 650px;\n  margin: auto;\n}\n\n.px-variable-intro > span {\n  display: block;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  color: #6c63ff;\n  font-weight: 800;\n}\n\n.px-variable-intro h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n\n\/* ORBIT *\/\n\n.px-variable-orbit {\n  height: 440px;\n  position: relative;\n  margin-top: 15px;\n}\n\n.px-orbit-ring {\n  position: absolute;\n  left: 50%;\n  top: 50%;\n  border: 1px dashed #d9d5ff;\n  border-radius: 50%;\n  transform: translate(-50%,-50%);\n}\n\n.px-ring-one {\n  width: 230px;\n  height: 230px;\n}\n\n.px-ring-two {\n  width: 370px;\n  height: 370px;\n}\n\n.px-orbit-center {\n  position: absolute;\n  left: 50%;\n  top: 50%;\n  transform: translate(-50%,-50%);\n  width: 105px;\n  height: 105px;\n  border-radius: 50%;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  flex-direction: column;\n  box-shadow: 0 10px 30px rgba(25,30,45,.15);\n}\n\n.px-orbit-center strong {\n  font-size: 17px;\n}\n\n.px-orbit-center span {\n  font-size: 9px;\n  color: #aaa5ff;\n  margin-top: 3px;\n}\n\n\n\/* VARIABLE *\/\n\n.px-variable {\n  position: absolute;\n  padding: 10px 13px;\n  border-radius: 10px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n  box-shadow: 0 7px 18px rgba(25,30,45,.06);\n  text-align: center;\n}\n\n.px-variable b {\n  display: block;\n  color: #6c63ff;\n  font-size: 8px;\n  margin-bottom: 3px;\n}\n\n.px-variable strong {\n  display: block;\n  font-size: 10px;\n}\n\n\n\/* VARIABLE POSITIONS *\/\n\n.px-variable-1 {\n  left: 2%;\n  top: 20%;\n}\n\n.px-variable-2 {\n  left: 40%;\n  top: 2%;\n}\n\n.px-variable-3 {\n  right: 2%;\n  top: 20%;\n}\n\n.px-variable-4 {\n  right: 2%;\n  bottom: 20%;\n}\n\n.px-variable-5 {\n  left: 40%;\n  bottom: 2%;\n}\n\n.px-variable-6 {\n  left: 2%;\n  bottom: 20%;\n}\n\n\n\/* =========================================\n   TESTING\n========================================= *\/\n\n.px-testing {\n  margin-top: 25px;\n  padding: 30px;\n  border-radius: 20px;\n  border: 1px solid #e4e6ec;\n  background: #fff;\n}\n\n.px-testing-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-bottom: 23px;\n}\n\n.px-testing-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.px-location-count {\n  width: 43px;\n  height: 43px;\n  border-radius: 12px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.px-location-flow {\n  display: grid;\n  grid-template-columns: 1fr 35px 1fr 35px 1fr;\n  align-items: center;\n  gap: 8px;\n}\n\n.px-location-card {\n  padding: 18px;\n  border-radius: 13px;\n  background: #f7f7f8;\n  border: 1px solid #e4e6ec;\n}\n\n.px-location-number {\n  width: 28px;\n  height: 28px;\n  border-radius: 8px;\n  background: #20242d;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  margin-bottom: 12px;\n}\n\n.px-location-card strong {\n  display: block;\n  font-size: 13px;\n  margin-bottom: 5px;\n}\n\n.px-location-card span {\n  display: block;\n  color: #69707d;\n  font-size: 11px;\n  line-height: 1.55;\n}\n\n.px-location-arrow {\n  text-align: center;\n  color: #6c63ff;\n  font-size: 18px;\n}\n\n\n\/* =========================================\n   CONTROL\n========================================= *\/\n\n.px-control {\n  margin-top: 25px;\n  padding: 30px;\n  border-radius: 20px;\n  background: #20242d;\n  color: #fff;\n}\n\n.px-control-header {\n  margin-bottom: 23px;\n}\n\n.px-control-header h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n  color: #fff;\n}\n\n.px-control-grid {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 11px;\n}\n\n.px-control-column {\n  padding: 21px;\n  border-radius: 14px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.px-control-title {\n  display: flex;\n  align-items: center;\n  gap: 10px;\n  margin-bottom: 15px;\n}\n\n.px-control-title div {\n  width: 31px;\n  height: 31px;\n  border-radius: 8px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.px-cannot .px-control-title div {\n  background: #3b404a;\n  color: #aaa5ff;\n}\n\n.px-can .px-control-title div {\n  background: #6c63ff;\n  color: #fff;\n}\n\n.px-control-title strong {\n  font-size: 14px;\n}\n\n.px-control-column ul {\n  list-style: none;\n  padding: 0;\n  margin: 0;\n}\n\n.px-control-column li {\n  position: relative;\n  padding: 8px 0 8px 17px;\n  border-top: 1px solid #393e49;\n  color: #aeb3bd;\n  font-size: 11px;\n}\n\n.px-control-column li:before {\n  content: \"\u2022\";\n  position: absolute;\n  left: 0;\n  color: #6c63ff;\n}\n\n\n\/* =========================================\n   MINDSET\n========================================= *\/\n\n.px-mindset {\n  display: grid;\n  grid-template-columns: 1fr 60px 1.25fr;\n  align-items: center;\n  margin-top: 25px;\n  padding: 25px;\n  border-radius: 18px;\n  background: #f7f7fb;\n}\n\n.px-mindset-question,\n.px-mindset-answer {\n  padding: 5px;\n}\n\n.px-mindset h3 {\n  margin: 6px 0 0;\n  font-size: 19px;\n  line-height: 1.4;\n}\n\n.px-mindset-question h3 {\n  color: #69707d;\n}\n\n.px-mindset-answer h3 {\n  color: #20242d;\n}\n\n.px-mindset-arrow {\n  width: 43px;\n  height: 43px;\n  border-radius: 50%;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  margin: auto;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   TAKEAWAY\n========================================= *\/\n\n.px-takeaway {\n  display: grid;\n  grid-template-columns: 42px 1fr;\n  gap: 16px;\n  margin-top: 22px;\n  padding: 22px 24px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 16px 16px 0;\n  background: #fff;\n  border-top: 1px solid #e4e6ec;\n  border-right: 1px solid #e4e6ec;\n  border-bottom: 1px solid #e4e6ec;\n}\n\n.px-takeaway-icon {\n  width: 40px;\n  height: 40px;\n  border-radius: 11px;\n  background: #20242d;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.px-takeaway strong {\n  display: block;\n  font-size: 16px;\n  margin: 5px 0;\n}\n\n.px-takeaway p {\n  margin: 0;\n  color: #69707d;\n  font-size: 13px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .px-intro h2 {\n    font-size: 32px;\n  }\n\n  .px-map {\n    height: 600px;\n  }\n\n  .px-variable-orbit {\n    height: 520px;\n  }\n\n  .px-location-flow {\n    grid-template-columns: 1fr;\n  }\n\n  .px-location-arrow {\n    transform: rotate(90deg);\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .proximity-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .px-intro h2 {\n    font-size: 28px;\n  }\n\n  .px-intro p {\n    font-size: 16px;\n  }\n\n  .px-map-card {\n    padding: 20px 15px;\n  }\n\n  .px-map-header {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 12px;\n  }\n\n  .px-map {\n    height: 650px;\n  }\n\n  .px-business-you {\n    left: 5%;\n    top: 20%;\n  }\n\n  .px-business-competitor {\n    right: 5%;\n    bottom: 20%;\n  }\n\n  .px-distance {\n    display: none;\n  }\n\n  .px-variables {\n    padding: 22px 15px;\n  }\n\n  .px-variable-orbit {\n    height: 570px;\n  }\n\n  .px-ring-two {\n    width: 290px;\n    height: 290px;\n  }\n\n  .px-ring-one {\n    width: 190px;\n    height: 190px;\n  }\n\n  .px-variable {\n    max-width: 125px;\n  }\n\n  .px-variable-1 {\n    left: 0;\n  }\n\n  .px-variable-3,\n  .px-variable-4 {\n    right: 0;\n  }\n\n  .px-variable-2,\n  .px-variable-5 {\n    left: 50%;\n    transform: translateX(-50%);\n  }\n\n  .px-variable-6 {\n    left: 0;\n  }\n\n  .px-testing {\n    padding: 22px 17px;\n  }\n\n  .px-testing-header {\n    align-items: flex-start;\n  }\n\n  .px-control {\n    padding: 22px 17px;\n  }\n\n  .px-control-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .px-mindset {\n    grid-template-columns: 1fr;\n    gap: 15px;\n    text-align: center;\n  }\n\n  .px-mindset-arrow {\n    transform: rotate(90deg);\n  }\n\n  .px-takeaway {\n    padding: 20px;\n  }\n\n}\n<\/style>\n\n<section class=\"proximity-section\">\n\n  <div class=\"px-intro\">\n\n    <span class=\"px-eyebrow\">LOCAL SIGNAL 10<\/span>\n\n    <h2>\n      12. Sometimes the Problem\n      <span>Is Where You Search.<\/span>\n    <\/h2>\n\n    <p>\n      Proximity, one of the most important local ranking factors, is something you cannot control. Google Maps Results can vary depending on where your searcher is located, even when  the same businesses are being searched.\n    <\/p>\n\n  <\/div>\n\n\n  <!-- MAP DIAGNOSTIC -->\n\n  <div class=\"px-map-card\">\n\n    <div class=\"px-map-header\">\n\n      <div>\n        <span>PROXIMITY DIAGNOSTIC<\/span>\n\n        <h3>\n          Same search. Different location. Different visibility.\n        <\/h3>\n      <\/div>\n\n      <div class=\"px-live-indicator\">\n        <i><\/i>\n        SEARCH LOCATION\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"px-map\">\n\n      <!-- MAP GRID -->\n\n      <div class=\"px-grid px-grid-a\"><\/div>\n      <div class=\"px-grid px-grid-b\"><\/div>\n\n\n      <!-- ROADS -->\n\n      <div class=\"px-road px-road-1\"><\/div>\n      <div class=\"px-road px-road-2\"><\/div>\n      <div class=\"px-road px-road-3\"><\/div>\n      <div class=\"px-road px-road-4\"><\/div>\n\n\n      <!-- SEARCHER -->\n\n      <div class=\"px-searcher\">\n\n        <div class=\"px-searcher-pulse\"><\/div>\n\n        <div class=\"px-searcher-dot\">\n          \u25cf\n        <\/div>\n\n        <div class=\"px-map-label\">\n          <strong>Searcher<\/strong>\n          <span>Current location<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <!-- YOUR BUSINESS -->\n\n      <div class=\"px-business px-business-you\">\n\n        <div class=\"px-business-pin\">\n          Y\n        <\/div>\n\n        <div class=\"px-business-label\">\n          <strong>Your Business<\/strong>\n          <span>4.5 miles<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <!-- COMPETITOR -->\n\n      <div class=\"px-business px-business-competitor\">\n\n        <div class=\"px-business-pin\">\n          C\n        <\/div>\n\n        <div class=\"px-business-label\">\n          <strong>Competitor<\/strong>\n          <span>1.2 miles<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <!-- DISTANCE LINES -->\n\n      <div class=\"px-distance px-distance-you\">\n        <span>4.5 mi<\/span>\n      <\/div>\n\n      <div class=\"px-distance px-distance-competitor\">\n        <span>1.2 mi<\/span>\n      <\/div>\n\n\n      <!-- MAP SCALE -->\n\n      <div class=\"px-map-scale\">\n        <i><\/i>\n        <span>Approximate distance<\/span>\n      <\/div>\n\n    <\/div>\n\n\n    <!-- MAP MESSAGE -->\n\n    <div class=\"px-map-message\">\n\n      <div class=\"px-message-icon\">\n        \u2197\n      <\/div>\n\n      <div>\n\n        <span>WHAT THIS MEANS<\/span>\n\n        <strong>\n          The closer business may have an advantage for this particular search.\n        <\/strong>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- RANKING VARIABLES -->\n\n  <div class=\"px-variables\">\n\n    <div class=\"px-variable-intro\">\n\n      <span>LOCAL SEARCH IS DYNAMIC<\/span>\n\n      <h3>\n        Your Maps position can change based on several variables.\n      <\/h3>\n\n    <\/div>\n\n\n    <div class=\"px-variable-orbit\">\n\n      <div class=\"px-orbit-ring px-ring-one\"><\/div>\n      <div class=\"px-orbit-ring px-ring-two\"><\/div>\n\n\n      <div class=\"px-orbit-center\">\n        <strong>MAPS<\/strong>\n        <span>Visibility<\/span>\n      <\/div>\n\n\n      <div class=\"px-variable px-variable-1\">\n        <b>01<\/b>\n        <strong>Searcher&#8217;s location<\/strong>\n      <\/div>\n\n      <div class=\"px-variable px-variable-2\">\n        <b>02<\/b>\n        <strong>Search query<\/strong>\n      <\/div>\n\n      <div class=\"px-variable px-variable-3\">\n        <b>03<\/b>\n        <strong>Business location<\/strong>\n      <\/div>\n\n      <div class=\"px-variable px-variable-4\">\n        <b>04<\/b>\n        <strong>Competitor locations<\/strong>\n      <\/div>\n\n      <div class=\"px-variable px-variable-5\">\n        <b>05<\/b>\n        <strong>Local relevance<\/strong>\n      <\/div>\n\n      <div class=\"px-variable px-variable-6\">\n        <b>06<\/b>\n        <strong>Overall prominence<\/strong>\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- SEARCH LOCATION TEST -->\n\n  <div class=\"px-testing\">\n\n    <div class=\"px-testing-header\">\n\n      <div>\n        <span>STOP CHECKING FROM ONE LOCATION<\/span>\n\n        <h3>\n          Test visibility from multiple areas.\n        <\/h3>\n      <\/div>\n\n      <div class=\"px-location-count\">\n        03+\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"px-location-flow\">\n\n      <div class=\"px-location-card\">\n\n        <div class=\"px-location-number\">01<\/div>\n\n        <strong>Near your business<\/strong>\n\n        <span>\n          Check how visible you are close to your actual location.\n        <\/span>\n\n      <\/div>\n\n\n      <div class=\"px-location-arrow\">\n        \u2192\n      <\/div>\n\n\n      <div class=\"px-location-card\">\n\n        <div class=\"px-location-number\">02<\/div>\n\n        <strong>Target service area<\/strong>\n\n        <span>\n          Check visibility from areas you genuinely want to serve.\n        <\/span>\n\n      <\/div>\n\n\n      <div class=\"px-location-arrow\">\n        \u2192\n      <\/div>\n\n\n      <div class=\"px-location-card\">\n\n        <div class=\"px-location-number\">03<\/div>\n\n        <strong>Different search points<\/strong>\n\n        <span>\n          Compare results from multiple points instead of one location.\n        <\/span>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- WHAT YOU CAN \/ CANNOT CONTROL -->\n\n  <div class=\"px-control\">\n\n    <div class=\"px-control-header\">\n\n      <span>CONTROL CHECK<\/span>\n\n      <h3>\n        Don&#8217;t spend your SEO effort fighting what you cannot change.\n      <\/h3>\n\n    <\/div>\n\n\n    <div class=\"px-control-grid\">\n\n      <div class=\"px-control-column px-cannot\">\n\n        <div class=\"px-control-title\">\n          <div>\u00d7<\/div>\n          <strong>Limited control<\/strong>\n        <\/div>\n\n        <ul>\n          <li>Where the searcher is located<\/li>\n          <li>Where competitors are physically located<\/li>\n          <li>Distance between businesses and searchers<\/li>\n        <\/ul>\n\n      <\/div>\n\n\n      <div class=\"px-control-column px-can\">\n\n        <div class=\"px-control-title\">\n          <div>\u2713<\/div>\n          <strong>Things you can improve<\/strong>\n        <\/div>\n\n        <ul>\n          <li>Google Business Profile completeness<\/li>\n          <li>Relevant reviews and reputation<\/li>\n          <li>Website and local content<\/li>\n          <li>Relevant local mentions and links<\/li>\n          <li>Overall local presence<\/li>\n        <\/ul>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL MINDSET -->\n\n  <div class=\"px-mindset\">\n\n    <div class=\"px-mindset-question\">\n\n      <span>CHANGE THE QUESTION<\/span>\n\n      <h3>\n        &#8220;Why am I not number one?&#8221;\n      <\/h3>\n\n    <\/div>\n\n\n    <div class=\"px-mindset-arrow\">\n      \u2192\n    <\/div>\n\n\n    <div class=\"px-mindset-answer\">\n\n      <span>ASK INSTEAD<\/span>\n\n      <h3>\n        &#8220;Where am I losing visibility, and what can I realistically improve?&#8221;\n      <\/h3>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- TAKEAWAY -->\n\n  <div class=\"px-takeaway\">\n\n    <div class=\"px-takeaway-icon\">\n      \u2713\n    <\/div>\n\n    <div>\n\n      <span>THE KEY TAKEAWAY<\/span>\n\n      <strong>\n        A ranking change doesn&#8217;t always mean your SEO became worse.\n      <\/strong>\n\n      <p>\n        Local search is influenced by the searcher&#8217;s location and the competitive\n        landscape around them. Measure your visibility across multiple locations\n        and focus your effort on the signals you can actually improve.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.lsg-section {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* =========================================\n   HEADER\n========================================= *\/\n\n.lsg-header {\n  max-width: 800px;\n  margin-bottom: 35px;\n}\n\n.lsg-eyebrow {\n  display: inline-block;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 11px;\n  font-weight: 800;\n  letter-spacing: 1.5px;\n  margin-bottom: 14px;\n}\n\n.lsg-header h2 {\n  font-size: 38px;\n  line-height: 1.15;\n  letter-spacing: -.8px;\n  margin: 0 0 15px;\n}\n\n.lsg-header h2 span {\n  color: #6c63ff;\n}\n\n.lsg-header p {\n  font-size: 17px;\n  line-height: 1.7;\n  color: #69707d;\n  margin: 0;\n}\n\n\n\/* =========================================\n   SCORE SCALE\n========================================= *\/\n\n.lsg-scale {\n  padding: 25px;\n  border-radius: 19px;\n  background: #f7f7fb;\n  margin-bottom: 25px;\n}\n\n.lsg-scale-heading {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n  margin-bottom: 18px;\n}\n\n.lsg-scale-heading span,\n.lsg-result-heading > span,\n.lsg-note span,\n.lsg-action-content > span {\n  display: block;\n  color: #6c63ff;\n  font-size: 10px;\n  letter-spacing: 1.4px;\n  font-weight: 800;\n}\n\n.lsg-scale-heading h3 {\n  margin: 5px 0 0;\n  font-size: 20px;\n}\n\n.lsg-scale-note {\n  padding: 6px 10px;\n  border-radius: 30px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n  font-size: 9px;\n  color: #747b87;\n}\n\n.lsg-scale-grid {\n  display: grid;\n  grid-template-columns: repeat(4,1fr);\n  gap: 9px;\n}\n\n.lsg-scale-item {\n  display: flex;\n  align-items: center;\n  gap: 11px;\n  padding: 13px;\n  border-radius: 11px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n  flex-wrap: wrap;\n}\n\n.lsg-scale-number {\n  width: 35px;\n  height: 35px;\n  border-radius: 9px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 13px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.lsg-zero {\n  background: #20242d;\n  color: #aaa5ff;\n}\n\n.lsg-one {\n  background: #e8e6ff;\n  color: #5c54dc;\n}\n\n.lsg-two {\n  background: #f0efff;\n  color: #6c63ff;\n}\n\n.lsg-three {\n  background: #6c63ff;\n  color: #fff;\n}\n\n.lsg-scale-item strong {\n  display: block;\n  font-size: 11px;\n  margin-bottom: 2px;\n}\n\n.lsg-scale-item span {\n  display: block;\n  color: #858b96;\n  font-size: 9px;\n}\n\n\n.rvp-gap-audit {\n  margin: 30px 0;\n  padding: 30px;\n  border-radius: 22px;\n  background: #20242d;\n  color: #fff;\n}\n\n\n\/* HEADER *\/\n\n.rvp-gap-audit-header {\n  display: flex;\n  justify-content: space-between;\n  align-items: flex-end;\n  gap: 30px;\n  padding-bottom: 24px;\n  border-bottom: 1px solid #393e49;\n}\n\n.rvp-gap-eyebrow {\n  display: block;\n  color: #aaa5ff;\n  font-size: 10px;\n  letter-spacing: 1.5px;\n  font-weight: 800;\n}\n\n.rvp-gap-audit-header h3 {\n  margin: 6px 0 7px;\n  font-size: 25px;\n  line-height: 1.2;\n  color: #fff;\n}\n\n.rvp-gap-audit-header p {\n  max-width: 650px;\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 12px;\n  line-height: 1.6;\n}\n\n\n\/* SCORE *\/\n\n.rvp-gap-score {\n  min-width: 120px;\n  padding: 15px 18px;\n  border-radius: 14px;\n  background: #292e38;\n  border: 1px solid #393e49;\n  text-align: center;\n}\n\n.rvp-gap-score strong {\n  display: block;\n  font-size: 31px;\n  line-height: 1;\n  color: #fff;\n}\n\n.rvp-gap-score strong small {\n  font-size: 14px;\n  color: #858b96;\n}\n\n.rvp-gap-score > span {\n  display: block;\n  margin-top: 7px;\n  color: #aaa5ff;\n  font-size: 9px;\n  font-weight: 700;\n  letter-spacing: .5px;\n}\n\n\n\/* =========================================\n   PROGRESS\n========================================= *\/\n\n.rvp-gap-progress {\n  padding: 20px 0 23px;\n}\n\n.rvp-gap-progress-top {\n  display: flex;\n  justify-content: space-between;\n  margin-bottom: 8px;\n}\n\n.rvp-gap-progress-top span {\n  font-size: 9px;\n  color: #858b96;\n}\n\n.rvp-gap-progress-top span:last-child {\n  color: #aaa5ff;\n}\n\n.rvp-gap-progress-track {\n  width: 100%;\n  height: 5px;\n  border-radius: 10px;\n  background: #393e49;\n  overflow: hidden;\n}\n\n.rvp-gap-progress-fill {\n  width: 0%;\n  height: 100%;\n  border-radius: 10px;\n  background: #6c63ff;\n  transition: width .3s ease;\n}\n\n\n\/* =========================================\n   SIGNAL ROW\n========================================= *\/\n\n.rvp-gap-signals {\n  border: 1px solid #393e49;\n  border-radius: 15px;\n  overflow: hidden;\n}\n\n.rvp-gap-row {\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  gap: 20px;\n  padding: 14px 17px;\n  border-bottom: 1px solid #393e49;\n  background: #292e38;\n  transition: background .2s ease;\n}\n\n.rvp-gap-row:last-child {\n  border-bottom: 0;\n}\n\n.rvp-gap-row:hover {\n  background: #2d323c;\n}\n\n\n\/* INFO *\/\n\n.rvp-gap-info {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n  min-width: 0;\n}\n\n.rvp-gap-number {\n  width: 31px;\n  height: 31px;\n  border-radius: 8px;\n  background: #363b45;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.rvp-gap-info strong {\n  display: block;\n  font-size: 12px;\n  color: #fff;\n}\n\n.rvp-gap-info small {\n  display: block;\n  margin-top: 2px;\n  color: #858b96;\n  font-size: 9px;\n  line-height: 1.4;\n}\n\n\n\/* =========================================\n   SCORE BUTTONS\n========================================= *\/\n\n.rvp-gap-options {\n  display: flex;\n  gap: 5px;\n  flex-shrink: 0;\n}\n\n.rvp-gap-options button {\n  width: 31px;\n  height: 31px;\n  padding: 0;\n  border-radius: 7px;\n  border: 1px solid #474c57;\n  background: #363b45;\n  color: #9ba1ab;\n  font-family: inherit;\n  font-size: 10px;\n  font-weight: 800;\n  cursor: pointer;\n  transition:\n    background .2s ease,\n    color .2s ease,\n    border-color .2s ease,\n    transform .15s ease;\n}\n\n.rvp-gap-options button:hover {\n  border-color: #6c63ff;\n  color: #fff;\n  transform: translateY(-1px);\n}\n\n\n\/* SELECTED *\/\n\n.rvp-gap-options button.active {\n  background: #6c63ff;\n  border-color: #6c63ff;\n  color: #fff;\n  box-shadow: 0 4px 12px rgba(108,99,255,.25);\n}\n\n\n\/* =========================================\n   RESULT\n========================================= *\/\n\n.rvp-gap-result {\n  display: flex;\n  align-items: center;\n  gap: 13px;\n  margin-top: 17px;\n  padding: 17px;\n  border-radius: 13px;\n  background: #292e38;\n  border: 1px solid #393e49;\n}\n\n.rvp-gap-result-icon {\n  width: 36px;\n  height: 36px;\n  border-radius: 9px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n  flex-shrink: 0;\n}\n\n.rvp-gap-result span {\n  display: block;\n  color: #aaa5ff;\n  font-size: 9px;\n  letter-spacing: 1px;\n  font-weight: 800;\n}\n\n.rvp-gap-result strong {\n  display: block;\n  margin-top: 3px;\n  font-size: 13px;\n}\n\n.rvp-gap-result p {\n  margin: 3px 0 0;\n  color: #858b96;\n  font-size: 10px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 700px) {\n\n  .rvp-gap-audit {\n    padding: 20px 15px;\n  }\n\n  .rvp-gap-audit-header {\n    align-items: flex-start;\n    flex-direction: column;\n  }\n\n  .rvp-gap-score {\n    width: 100%;\n    box-sizing: border-box;\n  }\n\n  .rvp-gap-row {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 11px;\n  }\n\n  .rvp-gap-options {\n    width: 100%;\n  }\n\n  .rvp-gap-options button {\n    flex: 1;\n    height: 35px;\n  }\n\n  .rvp-gap-info {\n    width: 100%;\n  }\n\n}\n\n\n\/* =========================================\n   SIGNALS\n========================================= *\/\n\n.lsg-signal-list {\n  display: flex;\n  flex-direction: column;\n  gap: 6px;\n}\n\n.lsg-signal {\n  display: grid;\n  grid-template-columns: 1fr auto;\n  align-items: center;\n  gap: 12px;\n  padding: 9px 0;\n  border-top: 1px solid #393e49;\n}\n\n.lsg-signal > span {\n  color: #c2c6ce;\n  font-size: 11px;\n}\n\n\n\/* SCORE OPTIONS *\/\n\n.lsg-score-options {\n  display: flex;\n  gap: 4px;\n}\n\n.lsg-score-options i {\n  width: 25px;\n  height: 25px;\n  border-radius: 6px;\n  background: #363b45;\n  border: 1px solid #474c57;\n  color: #858b96;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-style: normal;\n  font-weight: 800;\n}\n\n\n\/* =========================================\n   RESULT\n========================================= *\/\n\n.lsg-result {\n  margin-top: 27px;\n}\n\n.lsg-result-heading {\n  margin-bottom: 20px;\n}\n\n.lsg-result-heading h3 {\n  margin: 5px 0 0;\n  font-size: 23px;\n}\n\n.lsg-result-grid {\n  display: grid;\n  grid-template-columns: repeat(3,1fr);\n  gap: 10px;\n}\n\n.lsg-result-card {\n  padding: 21px;\n  border-radius: 15px;\n  border: 1px solid #e4e6ec;\n  background: #fff;\n}\n\n.lsg-result-icon {\n  width: 42px;\n  height: 42px;\n  border-radius: 10px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 10px;\n  font-weight: 800;\n  margin-bottom: 15px;\n}\n\n.lsg-result-card strong {\n  display: block;\n  font-size: 14px;\n  margin-bottom: 6px;\n}\n\n.lsg-result-card p {\n  margin: 0;\n  color: #69707d;\n  font-size: 11px;\n  line-height: 1.6;\n}\n\n\n\/* =========================================\n   NOTE\n========================================= *\/\n\n.lsg-note {\n  display: grid;\n  grid-template-columns: 41px 1fr;\n  gap: 15px;\n  margin-top: 22px;\n  padding: 22px 24px;\n  border-left: 4px solid #6c63ff;\n  border-radius: 0 15px 15px 0;\n  background: #f7f7fb;\n}\n\n.lsg-note-icon {\n  width: 39px;\n  height: 39px;\n  border-radius: 10px;\n  background: #20242d;\n  color: #aaa5ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-weight: 800;\n}\n\n.lsg-note h3 {\n  margin: 5px 0 5px;\n  font-size: 17px;\n}\n\n.lsg-note p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   ACTION\n========================================= *\/\n\n.lsg-action {\n  display: grid;\n  grid-template-columns: 48px 1fr 30px;\n  gap: 15px;\n  align-items: center;\n  margin-top: 20px;\n  padding: 20px 22px;\n  border-radius: 16px;\n  background: #20242d;\n  color: #fff;\n}\n\n.lsg-action-number {\n  width: 45px;\n  height: 45px;\n  border-radius: 11px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 9px;\n  font-weight: 800;\n}\n\n.lsg-action-content h3 {\n  margin: 5px 0 5px;\n  font-size: 17px;\n  color: #fff;\n}\n\n.lsg-action-content p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 12px;\n  line-height: 1.6;\n}\n\n.lsg-action-arrow {\n  color: #aaa5ff;\n  font-size: 22px;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .lsg-header h2 {\n    font-size: 32px;\n  }\n\n  .lsg-scale-grid {\n    grid-template-columns: 1fr 1fr;\n  }\n\n  .lsg-result-grid {\n    grid-template-columns: 1fr;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .lsg-section {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .lsg-header h2 {\n    font-size: 28px;\n  }\n\n  .lsg-header p {\n    font-size: 16px;\n  }\n\n  .lsg-scale {\n    padding: 20px 15px;\n  }\n\n  .lsg-scale-heading {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 10px;\n  }\n\n  .lsg-scale-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .lsg-dashboard {\n    padding: 20px 15px;\n  }\n\n  .lsg-dashboard-top {\n    align-items: flex-start;\n    flex-direction: column;\n    gap: 15px;\n  }\n\n  .lsg-progress-label {\n    text-align: left;\n  }\n\n  .lsg-groups {\n    grid-template-columns: 1fr;\n  }\n\n  .lsg-proximity-group {\n    grid-column: span 1;\n  }\n\n  .lsg-group {\n    padding: 17px;\n  }\n\n  .lsg-signal {\n    grid-template-columns: 1fr;\n    gap: 8px;\n  }\n\n  .lsg-score-options {\n    width: 100%;\n  }\n\n  .lsg-score-options i {\n    flex: 1;\n  }\n\n  .lsg-result-card {\n    padding: 19px;\n  }\n\n  .lsg-note {\n    padding: 20px;\n  }\n\n  .lsg-action {\n    grid-template-columns: 43px 1fr;\n    padding: 18px;\n  }\n\n  .lsg-action-arrow {\n    display: none;\n  }\n\n}\n<\/style>\n\n<section class=\"lsg-section\">\n\n  <!-- HEADER -->\n\n  <div class=\"lsg-header\">\n\n    <span class=\"lsg-eyebrow\">LOCAL SEO DIAGNOSTIC<\/span>\n\n    <h2>\n      13. Turn Your Competitor\n      <span>Research Into a Gap Score.<\/span>\n    <\/h2>\n\n    <p>\n      You have compared the important local signals. Now all you need to do is turn those observations into a simple score especially at places where competition is high and local SEO gaps are significant.\n    <\/p>\n\n  <\/div>\n\n\n  <!-- SCORE SCALE -->\n\n  <div class=\"lsg-scale\">\n\n    <div class=\"lsg-scale-heading\">\n\n      <div>\n        <span>HOW TO SCORE<\/span>\n\n        <h3>\n          Rate each signal from 0 to 3.\n        <\/h3>\n      <\/div>\n\n      <div class=\"lsg-scale-note\">\n        Diagnostic only\n      <\/div>\n\n    <\/div>\n\n\n    <div class=\"lsg-scale-grid\">\n\n      <div class=\"lsg-scale-item\">\n\n        <div class=\"lsg-scale-number lsg-zero\">\n          0\n        <\/div>\n\n        <div>\n          <strong>Major Gap<\/strong>\n          <span>Clearly behind competitor<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"lsg-scale-item\">\n\n        <div class=\"lsg-scale-number lsg-one\">\n          1\n        <\/div>\n\n        <div>\n          <strong>Needs Improvement<\/strong>\n          <span>Some meaningful gap exists<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"lsg-scale-item\">\n\n        <div class=\"lsg-scale-number lsg-two\">\n          2\n        <\/div>\n\n        <div>\n          <strong>Competitive<\/strong>\n          <span>Comparable position<\/span>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"lsg-scale-item\">\n\n        <div class=\"lsg-scale-number lsg-three\">\n          3\n        <\/div>\n\n        <div>\n          <strong>Stronger<\/strong>\n          <span>You outperform competitor<\/span>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- AUDIT DASHBOARD -->\n  \n  <div class=\"rvp-gap-audit\" id=\"rvpGapAudit\">\n\n  <div class=\"rvp-gap-audit-header\">\n\n    <div>\n      <span class=\"rvp-gap-eyebrow\">LOCAL SEO GAP AUDIT<\/span>\n\n      <h3>Score your local presence<\/h3>\n\n      <p>\n        Compare your business with the competitor you selected and give each\n        local signal a score from 0 to 3.\n      <\/p>\n    <\/div>\n\n    <div class=\"rvp-gap-score\">\n\n      <strong>\n        <span id=\"rvpCurrentScore\">0<\/span>\n        <small>\/ 45<\/small>\n      <\/strong>\n\n      <span id=\"rvpScoreStatus\">Not started<\/span>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- PROGRESS -->\n\n  <div class=\"rvp-gap-progress\">\n\n    <div class=\"rvp-gap-progress-top\">\n\n      <span>\n        Audit Progress\n      <\/span>\n\n      <span id=\"rvpProgressText\">\n        0 \/ 15 completed\n      <\/span>\n\n    <\/div>\n\n    <div class=\"rvp-gap-progress-track\">\n\n      <div class=\"rvp-gap-progress-fill\" id=\"rvpProgressFill\">\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- SIGNALS -->\n\n  <div class=\"rvp-gap-signals\">\n\n\n    <!-- 01 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">01<\/span>\n\n        <div>\n          <strong>Primary Category<\/strong>\n\n          <small>\n            Is your primary category as relevant as your competitor&#8217;s?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 02 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">02<\/span>\n\n        <div>\n          <strong>Secondary Categories<\/strong>\n\n          <small>\n            Are relevant additional categories represented accurately?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 03 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">03<\/span>\n\n        <div>\n          <strong>Services<\/strong>\n\n          <small>\n            Does your profile accurately represent your important services?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 04 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">04<\/span>\n\n        <div>\n          <strong>Reviews<\/strong>\n\n          <small>\n            How does your genuine review volume compare?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 05 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">05<\/span>\n\n        <div>\n          <strong>Rating<\/strong>\n\n          <small>\n            Is your average rating competitive?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 06 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">06<\/span>\n\n        <div>\n          <strong>Recent Reviews<\/strong>\n\n          <small>\n            Are you receiving genuine reviews consistently?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 07 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">07<\/span>\n\n        <div>\n          <strong>Review Responses<\/strong>\n\n          <small>\n            Are customer reviews being responded to consistently?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 08 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">08<\/span>\n\n        <div>\n          <strong>Photos<\/strong>\n\n          <small>\n            Does your profile have useful, authentic visual content?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 09 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">09<\/span>\n\n        <div>\n          <strong>Website Support<\/strong>\n\n          <small>\n            Does your website support your local SEO strategy?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 10 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">10<\/span>\n\n        <div>\n          <strong>Location Content<\/strong>\n\n          <small>\n            Does your website demonstrate where you serve customers?\n          <\/small>\n\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 11 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">11<\/span>\n\n        <div>\n          <strong>Citations<\/strong>\n\n          <small>\n            Does your business have relevant and accurate citations?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 12 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">12<\/span>\n\n        <div>\n          <strong>Local Mentions<\/strong>\n\n          <small>\n            Is your business mentioned by relevant local sources?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 13 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">13<\/span>\n\n        <div>\n          <strong>Relevant Links<\/strong>\n\n          <small>\n            Does your business have legitimate relevant links and mentions?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 14 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">14<\/span>\n\n        <div>\n          <strong>Location Content<\/strong>\n\n          <small>\n            Does your website support the locations you target?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- 15 -->\n\n    <div class=\"rvp-gap-row\">\n\n      <div class=\"rvp-gap-info\">\n\n        <span class=\"rvp-gap-number\">15<\/span>\n\n        <div>\n          <strong>Proximity<\/strong>\n\n          <small>\n            How competitive is your physical proximity?\n          <\/small>\n        <\/div>\n\n      <\/div>\n\n      <div class=\"rvp-gap-options\">\n\n        <button data-score=\"0\">0<\/button>\n        <button data-score=\"1\">1<\/button>\n        <button data-score=\"2\">2<\/button>\n        <button data-score=\"3\">3<\/button>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- RESULT -->\n\n  <div class=\"rvp-gap-result\" id=\"rvpGapResult\">\n\n    <div class=\"rvp-gap-result-icon\">\n      !\n    <\/div>\n\n    <div>\n\n      <span id=\"rvpResultLabel\">\n        COMPLETE YOUR AUDIT\n      <\/span>\n\n      <strong id=\"rvpResultTitle\">\n        Score all 15 signals to see your result.\n      <\/strong>\n\n      <p id=\"rvpResultText\">\n        Your score will help you identify the areas where your local presence\n        may need the most attention.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n  <!-- SCORE INTERPRETATION -->\n\n  <div class=\"lsg-result\">\n\n    <div class=\"lsg-result-heading\">\n\n      <span>YOUR DIAGNOSTIC RESULT<\/span>\n\n      <h3>\n        What should you do with your score?\n      <\/h3>\n\n    <\/div>\n\n\n    <div class=\"lsg-result-grid\">\n\n      <div class=\"lsg-result-card\">\n\n        <div class=\"lsg-result-icon\">\n          0\u20131\n        <\/div>\n\n        <div>\n          <strong>Prioritize the gap<\/strong>\n\n          <p>\n            The signal is significantly behind your competitor. You need to look for  realistic improvements before moving to lower-priority areas.\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"lsg-result-card\">\n\n        <div class=\"lsg-result-icon\">\n          2\n        <\/div>\n\n        <div>\n          <strong>Stay competitive<\/strong>\n\n          <p>\n            Your position is reasonably comparable. Continue maintaining the signal while looking for bigger opportunities elsewhere.\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"lsg-result-card\">\n\n        <div class=\"lsg-result-icon\">\n          3\n        <\/div>\n\n        <div>\n          <strong>Leverage your strength<\/strong>\n\n          <p>\n            You\u2019re stronger than any competitor in your area. Maintain the advantage while investigating weaker signals.\n          <\/p>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- IMPORTANT NOTE -->\n\n  <div class=\"lsg-note\">\n\n    <div class=\"lsg-note-icon\">\n      i\n    <\/div>\n\n    <div>\n\n      <span>IMPORTANT<\/span>\n\n      <h3>\n        This is not Google&#8217;s ranking formula.\n      <\/h3>\n\n      <p>\n        Google does not publish a 45-point local ranking score. This framework\n        is simply a practical way to organize your competitor research and\n        identify where your local presence needs attention.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- FINAL ACTION -->\n\n  <div class=\"lsg-action\">\n\n    <div class=\"lsg-action-number\">\n      NEXT\n    <\/div>\n\n    <div class=\"lsg-action-content\">\n\n      <span>TURN INSIGHTS INTO ACTION<\/span>\n\n      <h3>\n        Don&#8217;t try to fix everything at once.\n      <\/h3>\n\n      <p>\n        Start with the signals where you scored 0 or 1. These are the areas\n        where your competitor has the clearest advantage and where improvement\n        may have the greatest practical value.\n      <\/p>\n\n    <\/div>\n\n    <div class=\"lsg-action-arrow\">\n      \u2192\n    <\/div>\n\n  <\/div>\n\n<\/section>\n\n<script>\n\n(function () {\n\n  const audit = document.getElementById(\"rvpGapAudit\");\n\n  if (!audit) return;\n\n\n  const rows = audit.querySelectorAll(\".rvp-gap-row\");\n\n  const scoreDisplay =\n    document.getElementById(\"rvpCurrentScore\");\n\n  const progressText =\n    document.getElementById(\"rvpProgressText\");\n\n  const progressFill =\n    document.getElementById(\"rvpProgressFill\");\n\n  const scoreStatus =\n    document.getElementById(\"rvpScoreStatus\");\n\n  const resultLabel =\n    document.getElementById(\"rvpResultLabel\");\n\n  const resultTitle =\n    document.getElementById(\"rvpResultTitle\");\n\n  const resultText =\n    document.getElementById(\"rvpResultText\");\n\n\n  let scores = new Array(rows.length).fill(null);\n\n\n  rows.forEach(function (row, index) {\n\n    const buttons =\n      row.querySelectorAll(\".rvp-gap-options button\");\n\n\n    buttons.forEach(function (button) {\n\n      button.addEventListener(\"click\", function () {\n\n        const selectedScore =\n          parseInt(button.dataset.score, 10);\n\n\n        \/* Remove previous selection *\/\n\n        buttons.forEach(function (btn) {\n          btn.classList.remove(\"active\");\n        });\n\n\n        \/* Select clicked score *\/\n\n        button.classList.add(\"active\");\n\n\n        \/* Store score *\/\n\n        scores[index] = selectedScore;\n\n\n        updateAudit();\n\n      });\n\n    });\n\n  });\n\n\n  function updateAudit() {\n\n    let total = 0;\n\n    let completed = 0;\n\n\n    scores.forEach(function (score) {\n\n      if (score !== null) {\n\n        total += score;\n\n        completed++;\n\n      }\n\n    });\n\n\n    \/* SCORE *\/\n\n    scoreDisplay.textContent = total;\n\n\n    \/* COMPLETION *\/\n\n    progressText.textContent =\n      completed + \" \/ \" + rows.length + \" completed\";\n\n\n    const completionPercentage =\n      (completed \/ rows.length) * 100;\n\n\n    progressFill.style.width =\n      completionPercentage + \"%\";\n\n\n    \/* STATUS *\/\n\n    if (completed === 0) {\n\n      scoreStatus.textContent =\n        \"Not started\";\n\n    }\n\n    else if (completed < rows.length) {\n\n      scoreStatus.textContent =\n        \"In progress\";\n\n    }\n\n    else {\n\n      scoreStatus.textContent =\n        \"Complete\";\n\n    }\n\n\n    \/* RESULT *\/\n\n    if (completed < rows.length) {\n\n      resultLabel.textContent =\n        \"AUDIT IN PROGRESS\";\n\n      resultTitle.textContent =\n        total + \" \/ 45 so far\";\n\n      resultText.textContent =\n        \"Complete all 15 signals to see your overall diagnostic.\";\n\n      return;\n\n    }\n\n\n    \/* COMPLETE SCORE *\/\n\n    if (total <= 15) {\n\n      resultLabel.textContent =\n        \"MAJOR GAPS\";\n\n      resultTitle.textContent =\n        \"Your local presence has significant gaps.\";\n\n      resultText.textContent =\n        \"Start with the signals where you scored 0 or 1. These are the areas where your competitor may have the clearest advantage.\";\n\n    }\n\n    else if (total <= 25) {\n\n      resultLabel.textContent =\n        \"NEEDS IMPROVEMENT\";\n\n      resultTitle.textContent =\n        \"You have several areas worth improving.\";\n\n      resultText.textContent =\n        \"Prioritize the lowest-scoring signals first instead of trying to change everything at once.\";\n\n    }\n\n    else if (total <= 35) {\n\n      resultLabel.textContent =\n        \"COMPETITIVE\";\n\n      resultTitle.textContent =\n        \"Your local presence is reasonably competitive.\";\n\n      resultText.textContent =\n        \"Look for the remaining low-scoring areas and focus on maintaining the signals where you already perform well.\";\n\n    }\n\n    else {\n\n      resultLabel.textContent =\n        \"STRONG\";\n\n      resultTitle.textContent =\n        \"Your local presence is stronger across most signals.\";\n\n      resultText.textContent =\n        \"Continue maintaining your strongest signals while looking for opportunities to strengthen the remaining gaps.\";\n\n    }\n\n  }\n\n})();\n\n<\/script>\n\n\n\n<style data-wp-block-html=\"css\">\n.rvp-top3-gaps {\n  max-width: 1100px;\n  margin: 70px auto;\n  padding: 0 20px;\n  font-family: inherit;\n  color: #20242d;\n}\n\n\n\/* HEADER *\/\n\n.rvp-top3-header {\n  max-width: 780px;\n  margin-bottom: 30px;\n}\n\n.rvp-top3-label {\n  display: inline-flex;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #f0efff;\n  color: #6c63ff;\n  font-size: 10px;\n  font-weight: 800;\n  letter-spacing: 1.4px;\n  margin-bottom: 13px;\n}\n\n.rvp-top3-header h2 {\n  margin: 0 0 12px;\n  font-size: 36px;\n  line-height: 1.15;\n  letter-spacing: -.7px;\n}\n\n.rvp-top3-header h2 span {\n  color: #6c63ff;\n}\n\n.rvp-top3-header p {\n  margin: 0;\n  color: #69707d;\n  font-size: 15px;\n  line-height: 1.7;\n}\n\n\n\/* =========================================\n   GAP GRID\n========================================= *\/\n\n.rvp-top3-grid {\n  display: grid;\n  grid-template-rows: repeat(3, 1fr);\n  gap: 12px;\n}\n\n\n\/* CARD *\/\n\n.rvp-gap-card {\n  position: relative;\n  padding: 22px;\n  border-radius: 18px;\n  background: #f7f7fb;\n  border: 1px solid #e4e6ec;\n  overflow: hidden;\n  transition: transform .2s ease, box-shadow .2s ease;\n}\n\n.rvp-gap-card:hover {\n  transform: translateY(-3px);\n  box-shadow: 0 12px 30px rgba(32,36,45,.08);\n}\n\n\n\/* FIRST CARD *\/\n\n.rvp-gap-first {\n  border-color: #6c63ff;\n  background: #fbfaff;\n}\n\n.rvp-gap-first::before {\n  content: \"\";\n  position: absolute;\n  top: 0;\n  left: 0;\n  width: 100%;\n  height: 3px;\n  background: #6c63ff;\n}\n\n\n\/* TOP *\/\n\n.rvp-gap-card-top {\n  display: flex;\n  justify-content: space-between;\n  align-items: center;\n  margin-bottom: 25px;\n  flex-wrap: wrap;\n}\n\n.rvp-gap-rank {\n  width: 34px;\n  height: 34px;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  border-radius: 9px;\n  background: #20242d;\n  color: #aaa5ff;\n  font-size: 10px;\n  font-weight: 800;\n}\n\n.rvp-gap-priority {\n  padding: 5px 8px;\n  border-radius: 20px;\n  background: #e9e7ff;\n  color: #6159dd;\n  font-size: 8px;\n  font-weight: 800;\n  letter-spacing: .8px;\n}\n\n\n\/* TITLE *\/\n\n.rvp-gap-card-title span {\n  color: #6c63ff;\n  font-size: 10px;\n  font-weight: 800;\n  letter-spacing: 1px;\n}\n\n.rvp-gap-card-title h3 {\n  margin: 5px 0 20px;\n  font-size: 21px;\n}\n\n\n\/* =========================================\n   COMPARISON\n========================================= *\/\n\n.rvp-gap-comparison {\n  display: grid;\n  grid-template-columns: 1fr 25px 1fr;\n  align-items: center;\n  gap: 7px;\n  padding: 15px;\n  border-radius: 12px;\n  background: #fff;\n  border: 1px solid #e4e6ec;\n}\n\n.rvp-gap-business {\n  min-width: 0;\n}\n\n.rvp-gap-business small {\n  display: block;\n  color: #858b96;\n  font-size: 7px;\n  font-weight: 800;\n  letter-spacing: .8px;\n  margin-bottom: 4px;\n}\n\n.rvp-gap-business strong {\n  display: block;\n  font-size: 20px;\n  line-height: 1;\n}\n\n.rvp-gap-business span {\n  display: block;\n  margin-top: 4px;\n  color: #858b96;\n  font-size: 8px;\n}\n\n.rvp-gap-competitor strong {\n  color: #6c63ff;\n}\n\n.rvp-gap-vs {\n  color: #a0a5ae;\n  font-size: 8px;\n  font-weight: 800;\n  text-align: center;\n}\n\n\n\/* =========================================\n   INSIGHT\n========================================= *\/\n\n.rvp-gap-insight {\n  margin-top: 17px;\n}\n\n.rvp-gap-insight > span {\n  display: block;\n  color: #858b96;\n  font-size: 8px;\n  font-weight: 800;\n  letter-spacing: 1px;\n  margin-bottom: 6px;\n}\n\n.rvp-gap-insight p {\n  margin: 0;\n  color: #69707d;\n  font-size: 10px;\n  line-height: 1.65;\n}\n\n\n\/* =========================================\n   ACTION\n========================================= *\/\n\n.rvp-top3-action {\n  display: grid;\n  grid-template-columns: 48px 1fr;\n  gap: 16px;\n  align-items: center;\n  margin-top: 17px;\n  padding: 22px;\n  border-radius: 17px;\n  background: #20242d;\n  color: #fff;\n}\n\n.rvp-top3-action-icon {\n  width: 45px;\n  height: 45px;\n  border-radius: 11px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #fff;\n  font-size: 21px;\n}\n\n.rvp-top3-action span {\n  display: block;\n  color: #aaa5ff;\n  font-size: 9px;\n  font-weight: 800;\n  letter-spacing: 1.2px;\n}\n\n.rvp-top3-action h3 {\n  margin: 5px 0 5px;\n  font-size: 17px;\n  color: #fff;\n}\n\n.rvp-top3-action p {\n  margin: 0;\n  color: #aeb3bd;\n  font-size: 11px;\n  line-height: 1.6;\n}\n\n\n\/* =========================================\n   TAKEAWAY\n========================================= *\/\n\n.rvp-top3-takeaway {\n  display: flex;\n  gap: 14px;\n  align-items: stretch;\n  margin-top: 20px;\n}\n\n.rvp-takeaway-line {\n  width: 3px;\n  border-radius: 5px;\n  background: #6c63ff;\n  flex-shrink: 0;\n}\n\n.rvp-top3-takeaway p {\n  margin: 0;\n  color: #69707d;\n  font-size: 12px;\n  line-height: 1.7;\n}\n\n.rvp-top3-takeaway strong {\n  color: #20242d;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .rvp-top3-grid {\n    grid-template-columns: 1fr;\n  }\n\n  .rvp-gap-card {\n    display: grid;\n    grid-template-columns: 1fr 1fr;\n    gap: 20px;\n  }\n\n  .rvp-gap-card-top {\n    grid-column: span 2;\n    margin-bottom: 0;\n  }\n\n  .rvp-gap-card-title {\n    grid-column: span 1;\n  }\n\n  .rvp-gap-comparison,\n  .rvp-gap-insight {\n    grid-column: span 1;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .rvp-top3-gaps {\n    padding: 0 15px;\n    margin: 45px auto;\n  }\n\n  .rvp-top3-header h2 {\n    font-size: 28px;\n  }\n\n  .rvp-top3-header p {\n    font-size: 14px;\n  }\n\n  .rvp-gap-card {\n    display: block;\n    padding: 19px;\n  }\n\n  .rvp-gap-card-top {\n    margin-bottom: 22px;\n  }\n\n  .rvp-gap-comparison {\n    margin-top: 5px;\n  }\n\n  .rvp-top3-action {\n    padding: 19px;\n  }\n\n}\n<\/style>\n\n<section class=\"rvp-top3-gaps\">\n\n  <div class=\"rvp-top3-header\">\n\n    <div class=\"rvp-top3-label\">\n      STEP 14\n    <\/div>\n\n    <h2>\n      Find Your <span>Biggest Three Gaps<\/span>\n    <\/h2>\n\n    <p>\n      You don't have to fix everything at once. Focus on the three areas where your competitor has the clearest advantage and turn your audit into an actionable plan into an actionable plan to improve Google Maps ranking.\n    <\/p>\n\n  <\/div>\n\n\n  <!-- GAP CARDS -->\n\n  <div class=\"rvp-top3-grid\">\n\n\n    <!-- GAP 01 -->\n\n    <article class=\"rvp-gap-card rvp-gap-first\">\n\n      <div class=\"rvp-gap-card-top\">\n\n        <span class=\"rvp-gap-rank\">\n          01\n        <\/span>\n\n        <span class=\"rvp-gap-priority\">\n          HIGHEST PRIORITY\n        <\/span>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-card-title\">\n\n        <span>Gap #1<\/span>\n\n        <h3>Reviews<\/h3>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-comparison\">\n\n        <div class=\"rvp-gap-business\">\n\n          <small>YOUR BUSINESS<\/small>\n\n          <strong>120<\/strong>\n\n          <span>reviews<\/span>\n\n        <\/div>\n\n\n        <div class=\"rvp-gap-vs\">\n          VS\n        <\/div>\n\n\n        <div class=\"rvp-gap-business rvp-gap-competitor\">\n\n          <small>COMPETITOR<\/small>\n\n          <strong>350<\/strong>\n\n          <span>reviews<\/span>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-insight\">\n\n        <span>WHY IT MATTERS<\/span>\n\n        <p>\n          Your competitor has a substantially larger body of customer feedback.\n          Review growth and reputation may be an important area to investigate.\n        <\/p>\n\n      <\/div>\n\n    <\/article>\n\n\n    <!-- GAP 02 -->\n\n    <article class=\"rvp-gap-card\">\n\n      <div class=\"rvp-gap-card-top\">\n\n        <span class=\"rvp-gap-rank\">\n          02\n        <\/span>\n\n        <span class=\"rvp-gap-priority\">\n          PRIORITY\n        <\/span>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-card-title\">\n\n        <span>Gap #2<\/span>\n\n        <h3>Local Mentions<\/h3>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-comparison\">\n\n        <div class=\"rvp-gap-business\">\n\n          <small>YOUR BUSINESS<\/small>\n\n          <strong>Few<\/strong>\n\n          <span>relevant mentions<\/span>\n\n        <\/div>\n\n\n        <div class=\"rvp-gap-vs\">\n          VS\n        <\/div>\n\n\n        <div class=\"rvp-gap-business rvp-gap-competitor\">\n\n          <small>COMPETITOR<\/small>\n\n          <strong>Several<\/strong>\n\n          <span>relevant mentions<\/span>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-insight\">\n\n        <span>WHY IT MATTERS<\/span>\n\n        <p>\n          Your competitor appears across more relevant local sources, giving\n          them a broader presence beyond their own website and Google profile.\n        <\/p>\n\n      <\/div>\n\n    <\/article>\n\n\n    <!-- GAP 03 -->\n\n    <article class=\"rvp-gap-card\">\n\n      <div class=\"rvp-gap-card-top\">\n\n        <span class=\"rvp-gap-rank\">\n          03\n        <\/span>\n\n        <span class=\"rvp-gap-priority\">\n          PRIORITY\n        <\/span>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-card-title\">\n\n        <span>Gap #3<\/span>\n\n        <h3>Website Support<\/h3>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-comparison\">\n\n        <div class=\"rvp-gap-business\">\n\n          <small>YOUR BUSINESS<\/small>\n\n          <strong>2<\/strong>\n\n          <span>location\/service pages<\/span>\n\n        <\/div>\n\n\n        <div class=\"rvp-gap-vs\">\n          VS\n        <\/div>\n\n\n        <div class=\"rvp-gap-business rvp-gap-competitor\">\n\n          <small>COMPETITOR<\/small>\n\n          <strong>7<\/strong>\n\n          <span>useful pages<\/span>\n\n        <\/div>\n\n      <\/div>\n\n\n      <div class=\"rvp-gap-insight\">\n\n        <span>WHY IT MATTERS<\/span>\n\n        <p>\n          Your competitor provides more location and service information that\n          supports their local search presence.\n        <\/p>\n\n      <\/div>\n\n    <\/article>\n\n  <\/div>\n\n\n  <!-- ACTION MESSAGE -->\n\n  <div class=\"rvp-top3-action\">\n\n    <div class=\"rvp-top3-action-icon\">\n      \u2192\n    <\/div>\n\n    <div>\n\n      <span>FROM INSIGHT TO ACTION<\/span>\n\n      <h3>\n        Stop saying \"I need better local SEO.\"\n      <\/h3>\n\n      <p>\n        Now you know exactly where the gaps are. Start with your biggest three,\n        prioritize the areas you can realistically improve, and measure your\n        progress over time.\n      <\/p>\n\n    <\/div>\n\n  <\/div>\n\n\n  <!-- MINI TAKEAWAY -->\n\n  <div class=\"rvp-top3-takeaway\">\n\n    <div class=\"rvp-takeaway-line\"><\/div>\n\n    <p>\n      <strong>Your goal isn't to copy your competitor.<\/strong>\n      It's to understand where their local presence is stronger and build a\n      better, more complete presence of your own.\n    <\/p>\n\n  <\/div>\n\n<\/section>\n\n\n\n<style data-wp-block-html=\"css\">\n.rvp-final-audit {\n  max-width: 1100px;\n  margin: 80px auto 50px;\n  padding: 0 20px;\n  font-family: inherit;\n}\n\n\n\/* =========================================\n   MAIN CONTAINER\n========================================= *\/\n\n.rvp-final-inner {\n  padding: 35px;\n  border-radius: 24px;\n  background: #20242d;\n  color: #fff;\n}\n\n\n\/* =========================================\n   LEFT SIDE\n========================================= *\/\n\n.rvp-final-intro {\n  padding: 20px 10px;\n  display: flex;\n  flex-direction: column;\n  justify-content: center;\n}\n\n.rvp-final-badge {\n  display: inline-flex;\n  align-self: flex-start;\n  padding: 7px 11px;\n  border-radius: 30px;\n  background: #302d4b;\n  color: #aaa5ff;\n  font-size: 9px;\n  font-weight: 800;\n  letter-spacing: 1.4px;\n  margin-bottom: 16px;\n}\n\n.rvp-final-intro h2 {\n  margin: 0 0 15px;\n  font-size: 37px;\n  line-height: 1.13;\n  letter-spacing: -.8px;\n  color: #fff;\n}\n\n.rvp-final-intro h2 span {\n  color: #aaa5ff;\n}\n\n.rvp-final-intro > p {\n  margin: 0;\n  max-width: 420px;\n  color: #aeb3bd;\n  font-size: 13px;\n  line-height: 1.7;\n}\n\n\n\/* =========================================\n   STEPS\n========================================= *\/\n\n.rvp-final-steps {\n  display: flex;\n  flex-direction: column;\n  gap: 10px;\n  margin-top: 30px;\n  display: none;\n}\n\n.rvp-final-step {\n  display: flex;\n  align-items: center;\n  gap: 12px;\n}\n\n.rvp-final-step > span {\n  width: 32px;\n  height: 32px;\n  border-radius: 8px;\n  background: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  color: #fff;\n  font-size: 9px;\n  font-weight: 800;\n}\n\n.rvp-final-step strong {\n  display: block;\n  font-size: 11px;\n}\n\n.rvp-final-step small {\n  display: block;\n  color: #858b96;\n  font-size: 9px;\n  margin-top: 2px;\n}\n\n\n\/* =========================================\n   FORM CONTAINER\n========================================= *\/\n\n.rvp-final-form-wrap {\n  background: #fff;\n  color: #20242d;\n  border-radius: 18px;\n  padding: 28px;\n}\n\n\n\/* FORM HEADER *\/\n\n.rvp-form-heading {\n  padding-bottom: 20px;\n  border-bottom: 1px solid #e7e8ed;\n  margin-bottom: 22px;\n}\n\n.rvp-form-heading > span {\n  color: #6c63ff;\n  font-size: 9px;\n  letter-spacing: 1.2px;\n  font-weight: 800;\n}\n\n.rvp-form-heading h3 {\n  margin: 5px 0 6px;\n  font-size: 22px;\n}\n\n.rvp-form-heading p {\n  margin: 0;\n  color: #7a808b;\n  font-size: 11px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   FORM SECTIONS\n========================================= *\/\n\n.rvp-form-section {\n  margin-bottom: 25px;\n}\n\n.rvp-form-section-title {\n  display: flex;\n  align-items: center;\n  gap: 9px;\n  margin-bottom: 14px;\n}\n\n.rvp-form-section-title > span {\n  width: 25px;\n  height: 25px;\n  border-radius: 7px;\n  background: #f0efff;\n  color: #6c63ff;\n  display: flex;\n  align-items: center;\n  justify-content: center;\n  font-size: 8px;\n  font-weight: 800;\n}\n\n.rvp-form-section-title strong {\n  font-size: 12px;\n}\n\n\n\/* =========================================\n   GRID\n========================================= *\/\n\n.rvp-form-grid {\n  display: grid;\n  grid-template-columns: 1fr 1fr;\n  gap: 12px;\n}\n\n\n\/* =========================================\n   FIELDS\n========================================= *\/\n\n.rvp-field {\n  margin-bottom: 13px;\n}\n\n.rvp-field label {\n  display: block;\n  margin-bottom: 6px;\n  color: #3e434c;\n  font-size: 10px;\n  font-weight: 700;\n}\n\n.rvp-field input,\n.rvp-field textarea {\n  width: 100%;\n  box-sizing: border-box;\n  border: 1px solid #dfe1e7;\n  border-radius: 9px;\n  background: #fafafd;\n  color: #20242d;\n  padding: 11px 12px;\n  font-family: inherit;\n  font-size: 11px;\n  outline: none;\n  transition: border-color .2s ease, box-shadow .2s ease;\n}\n\n.rvp-field input {\n  height: 42px;\n}\n\n.rvp-field textarea {\n  min-height: 72px;\n  resize: vertical;\n}\n\n.rvp-field input:focus,\n.rvp-field textarea:focus {\n  border-color: #6c63ff;\n  box-shadow: 0 0 0 3px rgba(108,99,255,.08);\n}\n\n.rvp-field input::placeholder,\n.rvp-field textarea::placeholder {\n  color: #a0a5ae;\n}\n\n\n\/* =========================================\n   CHECKBOX\n========================================= *\/\n\n.rvp-form-check {\n  display: flex;\n  align-items: flex-start;\n  gap: 9px;\n  margin: 5px 0 16px;\n  cursor: pointer;\n}\n\n.rvp-form-check input {\n  margin-top: 2px;\n  accent-color: #6c63ff;\n}\n\n.rvp-form-check span {\n  color: #7a808b;\n  font-size: 9px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   SUBMIT\n========================================= *\/\n\n.rvp-final-submit {\n  width: 100%;\n  min-height: 50px;\n  padding: 10px 16px;\n  border: 0;\n  border-radius: 10px;\n  background: #6c63ff;\n  color: #fff;\n  display: flex;\n  align-items: center;\n  justify-content: space-between;\n  cursor: pointer;\n  font-family: inherit;\n  transition: transform .2s ease, box-shadow .2s ease;\n}\n\n.rvp-final-submit:hover {\n  transform: translateY(-2px);\n  box-shadow: 0 8px 20px rgba(108,99,255,.25);\n}\n\n.rvp-final-submit span {\n  font-size: 10px;\n  font-weight: 800;\n  letter-spacing: .7px;\n}\n\n.rvp-final-submit strong {\n  font-size: 20px;\n  font-weight: 400;\n}\n\n\n\/* =========================================\n   FOOTER\n========================================= *\/\n\n.rvp-form-footer {\n  margin-top: 15px;\n  text-align: center;\n}\n\n.rvp-form-footer span {\n  color: #6c63ff;\n  font-size: 8px;\n  letter-spacing: 1px;\n  font-weight: 800;\n}\n\n.rvp-form-footer p {\n  margin: 4px 0 0;\n  color: #858b96;\n  font-size: 9px;\n  line-height: 1.5;\n}\n\n\n\/* =========================================\n   TABLET\n========================================= *\/\n\n@media (max-width: 850px) {\n\n  .rvp-final-inner {\n    grid-template-columns: 1fr;\n  }\n\n  .rvp-final-intro {\n    padding: 10px;\n  }\n\n}\n\n\n\/* =========================================\n   MOBILE\n========================================= *\/\n\n@media (max-width: 600px) {\n\n  .rvp-final-audit {\n    padding: 0 15px;\n    margin-top: 55px;\n  }\n\n  .rvp-final-inner {\n    padding: 20px;\n    border-radius: 18px;\n  }\n\n  .rvp-final-intro {\n    padding: 8px 3px 20px;\n  }\n\n  .rvp-final-intro h2 {\n    font-size: 29px;\n  }\n\n  .rvp-final-form-wrap {\n    padding: 20px 15px;\n  }\n\n  .rvp-form-grid {\n    grid-template-columns: 1fr;\n    gap: 0;\n  }\n\n}\n<\/style>\n\n<div class=\"rvp-final-audit\" id=\"local-seo-gap-form\">\n\n  <div class=\"rvp-final-inner\">\n\n    <!-- LEFT CONTENT -->\n\n    <div class=\"rvp-final-intro\">\n\n      <div class=\"rvp-final-badge\">\n        YOUR LOCAL SEO ACTION PLAN\n      <\/div>\n\n      <h2>\n        Find Your <span>Local SEO Gaps<\/span>\n      <\/h2>\n\n      <p>\n        You have compared your business with a competitor. Now turn what you\n        discovered into a simple improvement plan.\n      <\/p>\n\n      <div class=\"rvp-final-steps\">\n\n        <div class=\"rvp-final-step\">\n          <span>01<\/span>\n          <div>\n            <strong>Identify<\/strong>\n            <small>Find where you're behind.<\/small>\n          <\/div>\n        <\/div>\n\n        <div class=\"rvp-final-step\">\n          <span>02<\/span>\n          <div>\n            <strong>Prioritize<\/strong>\n            <small>Choose your biggest gaps.<\/small>\n          <\/div>\n        <\/div>\n\n        <div class=\"rvp-final-step\">\n          <span>03<\/span>\n          <div>\n            <strong>Improve<\/strong>\n            <small>Turn gaps into actions.<\/small>\n          <\/div>\n        <\/div>\n\n      <\/div>\n\n    <\/div>\n\n\n    <!-- FORM -->\n\n    <div class=\"rvp-final-form-wrap\">\n\n      <form class=\"rvp-final-form\" id=\"rvpLocalGapForm\" action=\"https:\/\/app.revplies.com\/public\/login.html\" method=\"get\">\n\n        <div class=\"rvp-form-heading\">\n\n          <span>LOCAL SEO GAP AUDIT<\/span>\n\n          <h3>\n            Build your improvement plan\n          <\/h3>\n\n          <p>\n            Complete the fields below based on the competitor you just\n            analyzed.\n          <\/p>\n\n        <\/div>\n\n\n        <!-- BUSINESS DETAILS -->\n\n        <div class=\"rvp-form-section\">\n\n          <div class=\"rvp-form-section-title\">\n            <span>01<\/span>\n            <strong>Business Details<\/strong>\n          <\/div>\n\n\n          <div class=\"rvp-form-grid\">\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpBusinessName\">\n                Business Name\n              <\/label>\n\n              <input type=\"text\" id=\"rvpBusinessName\" name=\"business_name\" placeholder=\"Your business name\" required=\"\">\n\n            <\/div>\n\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpMainService\">\n                Main Service\n              <\/label>\n\n              <input type=\"text\" id=\"rvpMainService\" name=\"main_service\" placeholder=\"e.g. Roofing Contractor\" required=\"\">\n\n            <\/div>\n\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpLocation\">\n                City \/ Location\n              <\/label>\n\n              <input type=\"text\" id=\"rvpLocation\" name=\"location\" placeholder=\"e.g. Dallas, TX\" required=\"\">\n\n            <\/div>\n\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpCompetitor\">\n                Competitor You Compared\n              <\/label>\n\n              <input type=\"text\" id=\"rvpCompetitor\" name=\"competitor\" placeholder=\"Competitor business name\" required=\"\">\n\n            <\/div>\n\n          <\/div>\n\n        <\/div>\n\n\n        <!-- GAPS -->\n\n        <div class=\"rvp-form-section\">\n\n          <div class=\"rvp-form-section-title\">\n            <span>02<\/span>\n            <strong>Your Biggest Gaps<\/strong>\n          <\/div>\n\n\n          <div class=\"rvp-field\">\n\n            <label for=\"rvpGapOne\">\n              1. What is your biggest local SEO gap?\n            <\/label>\n\n            <textarea id=\"rvpGapOne\" name=\"biggest_gap\" placeholder=\"e.g. Competitor has significantly more genuine reviews...\" required=\"\"><\/textarea>\n\n          <\/div>\n\n\n          <div class=\"rvp-field\">\n\n            <label for=\"rvpGapTwo\">\n              2. Where is your competitor stronger?\n            <\/label>\n\n            <textarea id=\"rvpGapTwo\" name=\"second_gap\" placeholder=\"Describe the second important gap...\" required=\"\"><\/textarea>\n\n          <\/div>\n\n\n          <div class=\"rvp-field\">\n\n            <label for=\"rvpGapThree\">\n              3. What is another area you need to improve?\n            <\/label>\n\n            <textarea id=\"rvpGapThree\" name=\"third_gap\" placeholder=\"Describe another area you identified...\" required=\"\"><\/textarea>\n\n          <\/div>\n\n        <\/div>\n\n\n        <!-- REVIEW DATA -->\n\n        <div class=\"rvp-form-section\">\n\n          <div class=\"rvp-form-section-title\">\n            <span>03<\/span>\n            <strong>Review Comparison<\/strong>\n          <\/div>\n\n\n          <div class=\"rvp-form-grid\">\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpReviewCount\">\n                Your Genuine Google Reviews\n              <\/label>\n\n              <input type=\"number\" id=\"rvpReviewCount\" name=\"your_reviews\" min=\"0\" placeholder=\"e.g. 120\" required=\"\">\n\n            <\/div>\n\n\n            <div class=\"rvp-field\">\n\n              <label for=\"rvpCompetitorReviews\">\n                Competitor Reviews\n              <\/label>\n\n              <input type=\"number\" id=\"rvpCompetitorReviews\" name=\"competitor_reviews\" min=\"0\" placeholder=\"e.g. 350\" required=\"\">\n\n            <\/div>\n\n          <\/div>\n\n        <\/div>\n\n\n        <!-- NEXT ACTION -->\n\n        <div class=\"rvp-form-section\">\n\n          <div class=\"rvp-form-section-title\">\n            <span>04<\/span>\n            <strong>Your Next Action<\/strong>\n          <\/div>\n\n\n          <div class=\"rvp-field\">\n\n            <label for=\"rvpNextAction\">\n              What is the first thing you plan to improve?\n            <\/label>\n\n            <textarea id=\"rvpNextAction\" name=\"next_action\" placeholder=\"e.g. Create a consistent review generation process...\" required=\"\"><\/textarea>\n\n          <\/div>\n\n        <\/div>\n\n\n        <!-- CONSENT -->\n\n        <label class=\"rvp-form-check\">\n\n          <input type=\"checkbox\" required=\"\">\n\n          <span>\n            I understand this audit is a diagnostic exercise and does not\n            represent Google's official ranking formula.\n          <\/span>\n\n        <\/label>\n\n\n        <!-- SUBMIT -->\n\n        <button type=\"submit\" class=\"rvp-final-submit\">\n\n          <span>\n            SUBMIT MY LOCAL SEO GAPS\n          <\/span>\n\n          <strong>\n            \u2192\n          <\/strong>\n\n        <\/button>\n\n\n        <div class=\"rvp-form-footer\">\n\n          <span>YOUR NEXT STEP<\/span>\n\n          <p>\n            After submitting, continue to Revplies to manage and improve your\n            local presence.\n          <\/p>\n\n        <\/div>\n\n      <\/form>\n\n    <\/div>\n\n  <\/div>\n\n<\/div>\n\n\n\n<style data-wp-block-html=\"css\">\n.rev-author-card {\n    width: 100% !important;\n    max-width: 100% !important;\n    box-sizing: border-box !important;\n\n    margin: 55px 0 !important;\n    padding: 30px !important;\n\n    background: #f8faff !important;\n\n    border: 1px solid #dfe6f5 !important;\n    border-radius: 18px !important;\n\n    box-shadow: 0 6px 22px rgba(31, 55, 90, 0.06) !important;\n\n    overflow: hidden !important;\n}\n\n\n\/* =========================================================\n   HEADER\n   ========================================================= *\/\n\n.rev-author-header {\n    display: block !important;\n\n    width: 100% !important;\n\n    margin: 0 0 22px 0 !important;\n    padding: 0 !important;\n}\n\n\n.rev-author-label {\n    display: block !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    color: #680EDA !important;\n\n    font-size: 11px !important;\n    line-height: 1.4 !important;\n    font-weight: 800 !important;\n\n    letter-spacing: 0.1em !important;\n\n    text-transform: uppercase !important;\n}\n\n\n\/* =========================================================\n   AUTHOR ROW\n   COLUMN LAYOUT\n   ========================================================= *\/\n\n.rev-author-row {\n    display: flex !important;\n\n    flex-direction: column !important;\n\n    align-items: stretch !important;\n\n    width: 100% !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    gap: 0 !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   AUTHOR PROFILE\n   ========================================================= *\/\n\n.rev-author-profile {\n    display: flex !important;\n\n    flex-direction: row !important;\n\n    align-items: center !important;\n\n    justify-content: flex-start !important;\n\n    gap: 14px !important;\n\n    width: 100% !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    min-width: 0 !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   AUTHOR IMAGE\n   ========================================================= *\/\n\n.rev-author-image {\n    display: block !important;\n\n    width: 68px !important;\n    height: 68px !important;\n\n    min-width: 68px !important;\n    max-width: 68px !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    border-radius: 50% !important;\n\n    object-fit: cover !important;\n\n    border: 3px solid #ffffff !important;\n\n    box-shadow:\n        0 3px 12px rgba(30, 50, 80, 0.14) !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   AUTHOR IDENTITY\n   ========================================================= *\/\n\n.rev-author-identity {\n    display: block !important;\n\n    min-width: 0 !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n}\n\n\n\/* =========================================================\n   NAME + LINKEDIN\n   ========================================================= *\/\n\n.rev-author-name-row {\n    display: flex !important;\n\n    flex-direction: row !important;\n\n    align-items: center !important;\n\n    justify-content: flex-start !important;\n\n    flex-wrap: wrap !important;\n\n    gap: 8px !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n}\n\n\n.rev-author-name-row h3 {\n    display: block !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    color: #111827 !important;\n\n    font-size: 20px !important;\n    line-height: 1.3 !important;\n\n    font-weight: 700 !important;\n\n    white-space: normal !important;\n\n    word-break: normal !important;\n    overflow-wrap: normal !important;\n}\n\n\n\/* =========================================================\n   AUTHOR ROLE\n   ========================================================= *\/\n\n.rev-author-role {\n    display: block !important;\n\n    margin: 4px 0 0 0 !important;\n    padding: 0 !important;\n\n    color: #6b7280 !important;\n\n    font-size: 13px !important;\n    line-height: 1.45 !important;\n\n    font-weight: 500 !important;\n}\n\n\n\/* =========================================================\n   LINKEDIN BUTTON\n   ========================================================= *\/\n\n.rev-author-linkedin {\n    display: inline-flex !important;\n\n    align-items: center !important;\n    justify-content: center !important;\n\n    width: 29px !important;\n    height: 29px !important;\n\n    min-width: 29px !important;\n    max-width: 29px !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    border-radius: 6px !important;\n\n    background: #680EDA !important;\n\n    color: #ffffff !important;\n\n    text-decoration: none !important;\n\n    box-sizing: border-box !important;\n\n    transition:\n        background 0.2s ease,\n        transform 0.2s ease !important;\n}\n\n\n.rev-author-linkedin:hover {\n    background: #0a66c2 !important;\n\n    color: #ffffff !important;\n\n    text-decoration: none !important;\n\n    transform: translateY(-1px) !important;\n}\n\n\n\/* =========================================================\n   HORIZONTAL SEPARATOR\n   ========================================================= *\/\n\n.rev-author-separator {\n    display: block !important;\n\n    width: 100% !important;\n    height: 1px !important;\n\n    min-width: 100% !important;\n    min-height: 1px !important;\n\n    margin: 20px 0 !important;\n    padding: 0 !important;\n\n    background: #dce3f0 !important;\n\n    border: 0 !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   AUTHOR BIO\n   ========================================================= *\/\n\n.rev-author-description {\n    display: block !important;\n\n    width: 100% !important;\n\n    min-width: 0 !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    box-sizing: border-box !important;\n}\n\n\n.rev-author-description p {\n    display: block !important;\n\n    width: 100% !important;\n\n    margin: 0 0 12px 0 !important;\n    padding: 0 !important;\n\n    color: #374151 !important;\n\n    font-size: 15px !important;\n\n    line-height: 1.75 !important;\n\n    font-weight: 400 !important;\n\n    word-break: normal !important;\n\n    overflow-wrap: break-word !important;\n}\n\n\n.rev-author-description p:last-child {\n    margin-bottom: 0 !important;\n}\n\n\n\/* =========================================================\n   EXPERTISE\n   ========================================================= *\/\n\n.rev-author-expertise {\n    display: flex !important;\n\n    flex-direction: row !important;\n\n    align-items: center !important;\n\n    justify-content: flex-start !important;\n\n    gap: 18px !important;\n\n    width: 100% !important;\n\n    margin: 22px 0 0 0 !important;\n\n    padding: 18px 0 0 0 !important;\n\n    border-top: 1px solid #dfe6f0 !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   EXPERTISE LABEL\n   ========================================================= *\/\n\n.rev-author-expertise-label {\n    display: block !important;\n\n    flex: 0 0 auto !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n\n    color: #6b7280 !important;\n\n    font-size: 9px !important;\n\n    line-height: 1.4 !important;\n\n    font-weight: 800 !important;\n\n    letter-spacing: 0.07em !important;\n\n    text-transform: uppercase !important;\n}\n\n\n\/* =========================================================\n   EXPERTISE LIST\n   ========================================================= *\/\n\n.rev-author-expertise-list {\n    display: flex !important;\n\n    flex-direction: row !important;\n\n    flex-wrap: wrap !important;\n\n    align-items: center !important;\n\n    gap: 7px !important;\n\n    min-width: 0 !important;\n\n    margin: 0 !important;\n    padding: 0 !important;\n}\n\n\n\/* =========================================================\n   EXPERTISE TAGS\n   ========================================================= *\/\n\n.rev-author-expertise-list span {\n    display: inline-flex !important;\n\n    align-items: center !important;\n    justify-content: center !important;\n\n    margin: 0 !important;\n\n    padding: 6px 10px !important;\n\n    background: #ffffff !important;\n\n    border: 1px solid #dbe4f3 !important;\n\n    border-radius: 6px !important;\n\n    color: #4b5563 !important;\n\n    font-size: 10px !important;\n\n    line-height: 1.4 !important;\n\n    font-weight: 500 !important;\n\n    white-space: nowrap !important;\n\n    box-sizing: border-box !important;\n}\n\n\n\/* =========================================================\n   TABLET\n   ========================================================= *\/\n\n@media (max-width: 900px) {\n\n    .rev-author-card {\n        padding: 25px !important;\n    }\n\n\n    .rev-author-image {\n        width: 64px !important;\n        height: 64px !important;\n\n        min-width: 64px !important;\n        max-width: 64px !important;\n    }\n\n\n    .rev-author-name-row h3 {\n        font-size: 19px !important;\n    }\n\n\n    .rev-author-description p {\n        font-size: 14.5px !important;\n\n        line-height: 1.75 !important;\n    }\n\n}\n\n\n\/* =========================================================\n   MOBILE\n   ========================================================= *\/\n\n@media (max-width: 650px) {\n\n    .rev-author-card {\n        width: 100% !important;\n\n        margin: 40px 0 !important;\n\n        padding: 22px !important;\n\n        border-radius: 15px !important;\n    }\n\n\n    .rev-author-header {\n        margin-bottom: 20px !important;\n    }\n\n\n    \/* Author profile stays horizontal *\/\n\n    .rev-author-profile {\n        display: flex !important;\n\n        flex-direction: row !important;\n\n        align-items: center !important;\n\n        width: 100% !important;\n\n        margin: 0 !important;\n    }\n\n\n    .rev-author-image {\n        width: 62px !important;\n        height: 62px !important;\n\n        min-width: 62px !important;\n        max-width: 62px !important;\n    }\n\n\n    .rev-author-name-row h3 {\n        font-size: 18px !important;\n\n        line-height: 1.3 !important;\n    }\n\n\n    .rev-author-role {\n        font-size: 12px !important;\n    }\n\n\n    .rev-author-linkedin {\n        width: 28px !important;\n        height: 28px !important;\n\n        min-width: 28px !important;\n        max-width: 28px !important;\n    }\n\n\n    \/* Horizontal separator *\/\n\n    .rev-author-separator {\n        display: block !important;\n\n        width: 100% !important;\n\n        height: 1px !important;\n\n        margin: 18px 0 !important;\n    }\n\n\n    \/* Bio *\/\n\n    .rev-author-description {\n        width: 100% !important;\n\n        margin: 0 !important;\n        padding: 0 !important;\n\n        border: 0 !important;\n    }\n\n\n    .rev-author-description p {\n        font-size: 14px !important;\n\n        line-height: 1.7 !important;\n\n        margin-bottom: 11px !important;\n    }\n\n\n    \/* Expertise *\/\n\n    .rev-author-expertise {\n        display: block !important;\n\n        width: 100% !important;\n\n        margin-top: 20px !important;\n\n        padding-top: 17px !important;\n    }\n\n\n    .rev-author-expertise-label {\n        display: block !important;\n\n        margin: 0 0 10px 0 !important;\n\n        font-size: 9px !important;\n    }\n\n\n    .rev-author-expertise-list {\n        display: flex !important;\n\n        flex-direction: row !important;\n\n        flex-wrap: wrap !important;\n\n        align-items: flex-start !important;\n\n        gap: 6px !important;\n    }\n\n\n    .rev-author-expertise-list span {\n        white-space: normal !important;\n\n        font-size: 10px !important;\n\n        padding: 6px 9px !important;\n    }\n\n}\n\n\n\/* =========================================================\n   SMALL MOBILE\n   ========================================================= *\/\n\n@media (max-width: 400px) {\n\n    .rev-author-card {\n        padding: 18px !important;\n\n        border-radius: 14px !important;\n    }\n\n\n    .rev-author-image {\n        width: 58px !important;\n        height: 58px !important;\n\n        min-width: 58px !important;\n        max-width: 58px !important;\n    }\n\n\n    .rev-author-name-row h3 {\n        font-size: 17px !important;\n    }\n\n\n    .rev-author-role {\n        font-size: 11.5px !important;\n    }\n\n\n    .rev-author-description p {\n        font-size: 13.5px !important;\n\n        line-height: 1.7 !important;\n    }\n\n}\n<\/style>\n\n<div class=\"rev-author-card\">\n\n    <!-- Header -->\n\n    <div class=\"rev-author-header\">\n        <span class=\"rev-author-label\">\n            ABOUT THE AUTHOR\n        <\/span>\n    <\/div>\n\n\n    <!-- Author Row -->\n\n    <div class=\"rev-author-row\">\n\n        <!-- Author Identity -->\n\n        <div class=\"rev-author-profile\">\n\n            <img decoding=\"async\" fetchpriority=\"auto\" src=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/director-img-v4-scaled.webp\" alt=\"Kushagra Rajput, Founder and CEO of Revplies\" class=\"rev-author-image\">\n\n            <div class=\"rev-author-identity\">\n\n                <div class=\"rev-author-name-row\">\n\n                    <h3>\n                        Kushagra Rajput\n                    <\/h3>\n\n                    <a href=\"https:\/\/www.linkedin.com\/in\/kushagra-rajput\/\" target=\"_blank\" rel=\"noopener noreferrer\" class=\"rev-author-linkedin\" aria-label=\"Kushagra Rajput on LinkedIn\">\n                        <svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"17\" height=\"17\" fill=\"currentColor\" viewBox=\"0 0 24 24\" aria-hidden=\"true\">\n                            <path d=\"M4.98 3.5C4.98 4.88 3.87 6 2.49 6S0 4.88 0 3.5 1.11 1 2.49 1s2.49 1.12 2.49 2.5zM.5 8h4V24h-4V8zm7 0h3.8v2.2h.1c.53-1 1.83-2.2 3.77-2.2 4.03 0 4.83 2.65 4.83 6.1V24h-4v-7.1c0-1.7-.03-3.9-2.38-3.9-2.38 0-2.74 1.85-2.74 3.77V24h-4V8z\"><\/path>\n                        <\/svg>\n                    <\/a>\n\n                <\/div>\n\n                <p class=\"rev-author-role\">\n                    Founder &amp; CEO, Revplies\n                <\/p>\n\n            <\/div>\n\n        <\/div>\n\n\n        <!-- Separator -->\n\n        <div class=\"rev-author-separator\"><\/div>\n\n\n        <!-- Author Bio -->\n\n        <div class=\"rev-author-description\">\n\n            <p style=\"text-align: justify\">\n                I am the Founder of Revplies and WhatsRCS and Managing Director of Bitsphere Infosystem. An IIT (ISM) Dhanbad graduate with 12+ years of experience in digital marketing, lead generation, and business growth, I help businesses improve their Google Business Profile, local SEO, online reputation, and visibility across Google Search and Google Maps through Revplies. I also help businesses engage and nurture customers through RCS Business Messaging with WhatsRCS. Through the Revplies blog, I share practical insights on Google Business Profile optimization, local SEO, Google reviews, reputation management, AI-powered search, and digital marketing.\n            <\/p>\n\n        <\/div>\n\n    <\/div>\n\n\n    <!-- Expertise -->\n\n  <!--   <div class=\"rev-author-expertise\">\n\n        <span class=\"rev-author-expertise-label\">\n            AREAS OF EXPERTISE\n        <\/span>\n\n        <div class=\"rev-author-expertise-list\">\n\n            <span>Local SEO<\/span>\n            <span>Google Business Profile<\/span>\n            <span>Google Reviews<\/span>\n            <span>Reputation Management<\/span>\n            <span>AI-Powered Search<\/span>\n            <span>Digital Marketing<\/span>\n\n        <\/div>\n\n    <\/div> -->\n\n<\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column866_dc4809-cf > .kt-inside-inner-col,.kadence-column866_dc4809-cf > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_dc4809-cf > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_dc4809-cf > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_dc4809-cf > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_dc4809-cf > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_dc4809-cf{position:relative;}@media all and (max-width: 1024px){.kadence-column866_dc4809-cf > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_dc4809-cf > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_dc4809-cf sticky-sidebar\"><div class=\"kt-inside-inner-col\">\n<p class=\"has-text-align-center wp-block-paragraph\" style=\"font-size:28px\"><strong>Recent Blogs<\/strong><\/p>\n\n\n<style>.kb-row-layout-id866_8255f0-7e > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_8255f0-7e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_8255f0-7e > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1290px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_8255f0-7e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_8255f0-7e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_8255f0-7e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_8255f0-7e alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-row kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column866_afab0d-ee > .kt-inside-inner-col,.kadence-column866_afab0d-ee > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_afab0d-ee > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_afab0d-ee > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_afab0d-ee > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_afab0d-ee > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_afab0d-ee{position:relative;}@media all and (max-width: 1024px){.kadence-column866_afab0d-ee > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_afab0d-ee > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_afab0d-ee\"><div class=\"kt-inside-inner-col\"><style>.kb-posts-id-866_07dd46-94 .entry.loop-entry .entry-header .entry-title{font-size:1px;line-height:16px;}.kb-posts-id-866_07dd46-94 .kb-post-list-item{display:grid;}<\/style><ul class=\"wp-block-kadence-posts kb-posts kadence-posts-list kb-posts-id-866_07dd46-94 content-wrap grid-cols kb-posts-style-boxed grid-sm-col-1 grid-lg-col-1 item-image-style-above\"><li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-1296 post type-post status-publish format-standard has-post-thumbnail hentry category-local-seo\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-9-16\" href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/27\/how-ai-is-changing-local-seo-local-search\/\" aria-label=\"How AI Is Changing Local Search\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img decoding=\"async\" fetchpriority=\"auto\" width=\"1024\" height=\"576\" src=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-1024x576.webp\" class=\"attachment-large size-large wp-post-image\" alt=\"How AI Is Changing Local Search\" srcset=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-1024x576.webp 1024w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-300x169.webp 300w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-768x432.webp 768w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/revplies.com\/blogs\/en-us\/category\/local-seo\/\" class=\"category-link-local-seo\" rel=\"tag\">Local SEO<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/27\/how-ai-is-changing-local-seo-local-search\/\" rel=\"bookmark\">How AI Is Changing Local Search<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">admin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2026-08-27T11:07:01+05:30\">August 27, 2026<\/time><time class=\"updated\" datetime=\"2026-08-27T11:09:30+05:30\">August 27, 2026<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>How AI Is Changing Local Search: What Businesses Need to&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/27\/how-ai-is-changing-local-seo-local-search\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> How AI Is Changing Local Search<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<li class=\"kb-post-list-item\">\n\t<article class=\"entry content-bg loop-entry post-1228 post type-post status-publish format-standard has-post-thumbnail hentry category-local-seo\">\n\t\t\t\t<a aria-hidden=\"true\" tabindex=\"-1\" role=\"presentation\" class=\"post-thumbnail kadence-thumbnail-ratio-9-16\" href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/25\/how-to-see-deleted-google-reviews\/\" aria-label=\"Google Reviews Disappeared? Here\u2019s How to Find and Recover Them\">\n\t\t\t<div class=\"post-thumbnail-inner\">\n\t\t\t\t<img loading=\"lazy\" decoding=\"async\" fetchpriority=\"auto\" width=\"1024\" height=\"576\" src=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-1024x576.webp\" class=\"attachment-large size-large wp-post-image\" alt=\"Google Reviews Disappeared? Here\u2019s How to Find and Recover Them\" srcset=\"https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-1024x576.webp 1024w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-300x169.webp 300w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back-768x432.webp 768w, https:\/\/revplies.com\/blogs\/en-us\/wp-content\/uploads\/sites\/2\/2026\/08\/why-they-disappear-and-how-to-get-them-back.webp 1280w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/>\t\t\t<\/div>\n\t\t<\/a><!-- .post-thumbnail -->\n\t\t\t\t<div class=\"entry-content-wrap\">\n\t\t\t<header class=\"entry-header\">\n\t\t<div class=\"entry-taxonomies\">\n\t\t<span class=\"category-links term-links category-style-normal\">\n\t\t\t<a href=\"https:\/\/revplies.com\/blogs\/en-us\/category\/local-seo\/\" class=\"category-link-local-seo\" rel=\"tag\">Local SEO<\/a>\t\t<\/span>\n\t<\/div><!-- .entry-taxonomies -->\n\t<h2 class=\"entry-title\"><a href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/25\/how-to-see-deleted-google-reviews\/\" rel=\"bookmark\">Google Reviews Disappeared? Here\u2019s How to Find and Recover Them<\/a><\/h2>\t<div class=\"entry-meta entry-meta-divider-dot\">\n\t<span class=\"posted-by\"><span class=\"meta-label\">By<\/span><span class=\"author vcard\"><span class=\"fn n\">admin<\/span><\/span><\/span>\t\t\t<span class=\"posted-on\">\n\t\t\t\t<time class=\"entry-date published\" datetime=\"2026-08-25T06:39:09+05:30\">August 25, 2026<\/time><time class=\"updated\" datetime=\"2026-08-26T11:05:26+05:30\">August 26, 2026<\/time>\t\t\t<\/span>\n\t\t\t\t<\/div><!-- .entry-meta -->\n\t<\/header><!-- .entry-header -->\n\t<div class=\"entry-summary\">\n\t\t<p>Google Reviews Disappeared? Here\u2019s How to Find and Recover Them&#8230;<\/p>\n\t<\/div><!-- .entry-summary -->\n\t<footer class=\"entry-footer\">\n\t\t\t<div class=\"entry-actions\">\n\t\t\t<p class=\"more-link-wrap\">\n\t\t\t\t<a href=\"https:\/\/revplies.com\/blogs\/en-us\/2026\/08\/25\/how-to-see-deleted-google-reviews\/\" class=\"post-more-link\">\n\t\t\t\t\tRead More<span class=\"screen-reader-text\"> Google Reviews Disappeared? Here\u2019s How to Find and Recover Them<\/span><span class=\"kadence-svg-iconset svg-baseline\"><svg aria-hidden=\"true\" class=\"kadence-svg-icon kadence-arrow-right-alt-svg\" fill=\"currentColor\" version=\"1.1\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"27\" height=\"28\" viewBox=\"0 0 27 28\"><title>Continue<\/title><path d=\"M27 13.953c0 0.141-0.063 0.281-0.156 0.375l-6 5.531c-0.156 0.141-0.359 0.172-0.547 0.094-0.172-0.078-0.297-0.25-0.297-0.453v-3.5h-19.5c-0.281 0-0.5-0.219-0.5-0.5v-3c0-0.281 0.219-0.5 0.5-0.5h19.5v-3.5c0-0.203 0.109-0.375 0.297-0.453s0.391-0.047 0.547 0.078l6 5.469c0.094 0.094 0.156 0.219 0.156 0.359v0z\"><\/path>\n\t\t\t<\/svg><\/span>\t\t\t\t<\/a>\n\t\t\t<\/p>\n\t\t<\/div><!-- .entry-actions -->\n\t\t<\/footer><!-- .entry-footer -->\t\t<\/div>\n\t<\/article>\n<\/li>\n<\/ul><\/div><\/div>\n\n\n<style>.kadence-column866_d46e98-d1 > .kt-inside-inner-col,.kadence-column866_d46e98-d1 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_d46e98-d1 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_d46e98-d1 > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_d46e98-d1 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_d46e98-d1 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_d46e98-d1{position:relative;}@media all and (max-width: 1024px){.kadence-column866_d46e98-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_d46e98-d1 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_d46e98-d1\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id866_0d8382-76 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_0d8382-76 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_0d8382-76 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-none, 0rem );padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_0d8382-76 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_0d8382-76 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_0d8382-76 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_0d8382-76 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_3ab425-7c > .kt-inside-inner-col,.kadence-column866_3ab425-7c > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_3ab425-7c > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column866_3ab425-7c > .kt-inside-inner-col{flex-direction:column;}.kadence-column866_3ab425-7c > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column866_3ab425-7c > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_3ab425-7c{position:relative;}@media all and (max-width: 1024px){.kadence-column866_3ab425-7c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column866_3ab425-7c > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_3ab425-7c\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id866_11cd68-08 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id866_11cd68-08 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id866_11cd68-08 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id866_11cd68-08 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id866_11cd68-08 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id866_11cd68-08 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id866_11cd68-08 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column866_10dd7a-09 > .kt-inside-inner-col{display:flex;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col,.kadence-column866_10dd7a-09 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-none, 0rem );}.kadence-column866_10dd7a-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:center;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col > *, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}.kt-row-column-wrap > .kadence-column866_10dd7a-09{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09 > .kt-inside-inner-col{align-items:center;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column866_10dd7a-09{position:relative;}@media all and (max-width: 1024px){.kt-row-column-wrap > .kadence-column866_10dd7a-09{align-self:center;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09{align-self:auto;}}@media all and (max-width: 1024px){.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09 > .kt-inside-inner-col{align-items:center;}}@media all and (max-width: 1024px){.kadence-column866_10dd7a-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;align-items:center;justify-content:center;}}@media all and (min-width: 768px) and (max-width: 1024px){.kadence-column866_10dd7a-09 > .kt-inside-inner-col > *, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}@media all and (max-width: 767px){.kt-row-column-wrap > .kadence-column866_10dd7a-09{align-self:center;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09{align-self:auto;}.kt-inner-column-height-full:not(.kt-has-1-columns) > .wp-block-kadence-column.kadence-column866_10dd7a-09 > .kt-inside-inner-col{align-items:center;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col{flex-direction:row;flex-wrap:wrap;justify-content:flex-start;justify-content:center;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col > *, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-image, .kadence-column866_10dd7a-09 > .kt-inside-inner-col > figure.wp-block-kadence-image{margin-top:0px;margin-bottom:0px;}.kadence-column866_10dd7a-09 > .kt-inside-inner-col > .kb-image-is-ratio-size{flex-grow:1;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column866_10dd7a-09 kb-section-dir-horizontal\"><div class=\"kt-inside-inner-col\">\n<style data-wp-block-html=\"css\">\n.view-all-blogs{\n    display:inline-flex;\n    align-items:center;\n    gap:8px;\n\n    color:#680EDA;\n    font-size:16px;\n    font-weight:500;\n    text-decoration:underline;\n\n    transition:.3s ease;\n}\n\n.view-all-blogs:hover{\n    color:#4B0A8D;\n    text-decoration:underline;\n}\n<\/style>\n\n<a href=\"https:\/\/revplies.com\/blogs\/en-us\/\" class=\"view-all-blogs\">\n    View All Blogs\n<\/a>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div>\n\n<script>document.addEventListener('DOMContentLoaded', function () {\r\n  var STICKY_OFFSET = 185; \/\/ fixed header (98px) + collapsed TOC bar (~77px) + a little breathing room\r\n\r\n  document.querySelectorAll('.kb-table-of-content-nav.kb-collapsible-toc').forEach(function (nav) {\r\n    var toggleBtn = nav.querySelector('.kb-table-of-contents-toggle');\r\n\r\n    \/\/ capture phase on the nav (ancestor) so this always runs before\r\n    \/\/ Kadence's own click handler on the entry link itself\r\n    nav.addEventListener('click', function (e) {\r\n      var entry = e.target.closest('a.kb-table-of-contents__entry');\r\n      if (!entry || !nav.contains(entry)) return;\r\n\r\n      var id = (entry.getAttribute('href') || '').split('#')[1];\r\n      if (!id) return;\r\n      var target = document.getElementById(id);\r\n      if (!target) return;\r\n\r\n      e.preventDefault();\r\n      e.stopPropagation(); \/\/ stop Kadence's own scroll handler from double-firing\r\n\r\n      if (nav.classList.contains('kb-toc-toggle-active') && toggleBtn) {\r\n        toggleBtn.click(); \/\/ reuse Kadence's own collapse logic (caret + aria state)\r\n      }\r\n\r\n      var top = target.getBoundingClientRect().top + window.pageYOffset - STICKY_OFFSET;\r\n      window.scrollTo({ top: top, behavior: 'smooth' });\r\n      history.pushState('', '', '#' + id);\r\n    }, true);\r\n  });\r\n});<\/script>\n\n\n<div class=\"dc-language-switcher\"><button type=\"button\" class=\"dc-language-toggle\">United States<\/button><div class=\"dc-language-menu\"><a href=\"https:\/\/revplies.com\/blogs\/en-in\/2026\/08\/26\/why-competitors-rank-higher-google-maps\/\" hreflang=\"en-IN\" lang=\"en_US\">India<\/a><span class=\"dc-language-current\">\u2713 United States<\/span><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Why Is Your Competitor Ranking Higher on Google Maps? 10 Local SEO Gaps to Check Your competitor may be ranking higher on Google Maps because of stronger local signals, better reviews, or a more complete online presence. Find the gaps that are holding your business back. Published on: Last Updated on: Why Is Your Competitor&#8230;<\/p>\n","protected":false},"author":1,"featured_media":922,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_theme","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[20],"tags":[],"class_list":["post-866","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-local-seo"],"_links":{"self":[{"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/posts\/866","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/comments?post=866"}],"version-history":[{"count":88,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/posts\/866\/revisions"}],"predecessor-version":[{"id":1217,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/posts\/866\/revisions\/1217"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/media\/922"}],"wp:attachment":[{"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/media?parent=866"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/categories?post=866"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/revplies.com\/blogs\/en-us\/wp-json\/wp\/v2\/tags?post=866"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}